The poultry market size is expected to see strong growth in the next few years. It will grow to $531.77 billion in 2030 at a compound annual growth rate (CAGR) of 6.3%. The growth in the forecast period can be attributed to increasing demand for ready-to-eat poultry products, rising consumer focus on food safety and quality, expansion of e-commerce food delivery platforms, growing preference for sustainable poultry farming, increasing investments in advanced poultry processing technologies. Major trends in the forecast period include increasing adoption of antibiotic-free poultry production, rising demand for processed and value-added poultry products, growing focus on cold chain and packaging improvements, expansion of organic and free-range poultry offerings, enhanced traceability across poultry supply chains.
Growth in poultry manufacturing is supported by stable economic expansion projected across many developed and developing economies. For example, in April 2024, the International Monetary Fund, a US-based financial institution, reported that the global economy is expected to sustain a growth rate of 3.2% in both 2024 and 2025, matching the growth level recorded in 2023. In addition, recovering commodity prices, following a notable decline in the historical period, are anticipated to further support market expansion. Developed economies are forecasted to experience steady growth throughout the forecast period, while emerging markets are expected to continue growing at a slightly faster pace than developed regions. This stable economic environment is likely to encourage increased investment in the end-user poultry sector, thereby stimulating poultry manufacturing during the forecast period.
Rising meat consumption is anticipated to drive the growth of the poultry market in the coming years. Meat consumption refers to the intake and utilization of meat and meat-based products for nutritional and culinary purposes. The growing consumption of meat is strengthening the poultry market due to increasing demand for poultry products, heightened health awareness, population growth, and rising consumption in developing and emerging economies. For instance, in July 2024, Carlisle Technology, a Canada-based provider of hardware and software solutions for the meat industry, reported that per capita chicken consumption in the United States was 98.9 pounds in 2022 and is projected to increase to 107.5 pounds by 2033. As a result, the rising consumption of meat is contributing to the expansion of the poultry market.
Leading companies in the poultry market are concentrating on the development of innovative feed solutions, including multi-enzyme and enzyme-probiotic blends, to improve nutrient utilization, support gut health, and lower overall production costs. These advanced feed additives combine digestive enzymes with beneficial microorganisms to enhance nutrient breakdown, promote intestinal health, and improve overall bird performance, enabling poultry to extract more energy and protein from feed while reducing waste and strengthening immune response. For example, in August 2024, IFF, a US-based animal nutrition company, launched two feed solutions, Axtra XAP and Syncra AVI. Axtra XAP is a high-performance multi-enzyme blend containing xylanase, amylase, and protease that enhances energy efficiency and nutrient availability in corn and mixed-grain diets, enabling more flexible feed formulations and reduced feed costs. Syncra AVI integrates enzymes with probiotics to support gut health and immune function, creating a “nutribiotic” environment within the bird’s gut microbiome that improves overall health and performance while decreasing reliance on antibiotics.
Major companies operating in the poultry market are JBS S.A., Tyson Foods Inc., Pilgrim’s Pride Corporation, BRF S.A., Sanderson Farms, Charoen Pokphand Foods PCL, New Hope Liuhe Co. Ltd., Koch Foods Inc., Perdue Farms Inc., Japfa Comfeed Indonesia Tbk, Suguna Foods Private Limited, Sneha Group, Wens Foodstuffs Group Co. Ltd., Fujian Sunner Food Co. Ltd., Jiangsu Lihua Animal Husbandry Co. Ltd., Fileni Group, PHW Group, Veronesi Holding S.p.A., 2 Sisters Food Group, Cherkizovo Group, Foster Farms, Astral Foods Ltd.
Asia-Pacific was the largest region in the poultry market in 2025. Western Europe was the second-largest region in the poultry market. The regions covered in the poultry market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The countries covered in the poultry market report are China, India, Japan, Australia, Indonesia, South Korea, Bangladesh, Thailand, Vietnam, Malaysia, Singapore, Philippines, Hong Kong, Taiwan, New Zealand, UK, Germany, France, Italy, Spain, Austria, Belgium, Denmark, Finland, Ireland, Netherlands, Norway, Portugal, Sweden, Switzerland, Russia, Czech Republic, Poland, Romania, Ukraine, USA, Canada, Mexico, Brazil, Chile, Argentina, Colombia, Peru, Saudi Arabia, Israel, Iran, Turkey, UAE, Egypt, Nigeria, South Africa.
The poultry market consists of sales of frozen chicken meat, fresh/ chilled chicken meat, canned chicken meat, frozen turkey meat, fresh/ chilled turkey meat, canned turkey meat, frozen duck meat, fresh/ chilled duck meat, canned duck meat, frozen rabbit meat, fresh/ chilled rabbit meat, canned rabbit meat, and other poultry meat. The companies in the industry package and distribute their products through various distribution channels to both individual customers and commercial establishments. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
This product will be delivered within 1-3 business days.
Table of Contents
Executive Summary
Poultry Market Global Report 2026 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses poultry market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Reasons to Purchase::
- Gain a truly global perspective with the most comprehensive report available on this market covering 16 geographies.
- Assess the impact of key macro factors such as geopolitical conflicts, trade policies and tariffs, inflation and interest rate fluctuations, and evolving regulatory landscapes.
- Create regional and country strategies on the basis of local data and analysis.
- Identify growth segments for investment.
- Outperform competitors using forecast data and the drivers and trends shaping the market.
- Understand customers based on end user analysis.
- Benchmark performance against key competitors based on market share, innovation, and brand strength.
- Evaluate the total addressable market (TAM) and market attractiveness scoring to measure market potential.
- Suitable for supporting your internal and external presentations with reliable high-quality data and analysis
- Report will be updated with the latest data and delivered to you along with an Excel data sheet for easy data extraction and analysis.
- All data from the report will also be delivered in an excel dashboard format.
Description
Where is the largest and fastest growing market for poultry? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The poultry market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market. This section also examines key products and services offered in the market, evaluates brand-level differentiation, compares product features, and highlights major innovation and product development trends.
- The supply chain analysis section provides an overview of the entire value chain, including key raw materials, resources, and supplier analysis. It also provides a list competitor at each level of the supply chain.
- The updated trends and strategies section analyses the shape of the market as it evolves and highlights emerging technology trends such as digital transformation, automation, sustainability initiatives, and AI-driven innovation. It suggests how companies can leverage these advancements to strengthen their market position and achieve competitive differentiation.
- The regulatory and investment landscape section provides an overview of the key regulatory frameworks, regularity bodies, associations, and government policies influencing the market. It also examines major investment flows, incentives, and funding trends shaping industry growth and innovation.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.
- The total addressable market (TAM) analysis section defines and estimates the market potential compares it with the current market size, and provides strategic insights and growth opportunities based on this evaluation.
- The market attractiveness scoring section evaluates the market based on a quantitative scoring framework that considers growth potential, competitive dynamics, strategic fit, and risk profile. It also provides interpretive insights and strategic implications for decision-makers.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
- Expanded geographical coverage includes Taiwan and Southeast Asia, reflecting recent supply chain realignments and manufacturing shifts in the region. This section analyzes how these markets are becoming increasingly important hubs in the global value chain.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The company scoring matrix section evaluates and ranks leading companies based on a multi-parameter framework that includes market share or revenues, product innovation, and brand recognition.
Report Scope
Markets Covered:
1) By Poultry Species: Chicken; Turkey; Ducks2) By Product Type: Frozen; Ready-to-Cook
3) By Nature: Organic; Conventional
4) By Distribution Channel: Supermarkets/Hypermarkets; Convenience Stores; Food Services; E-Commerce
Subsegments:
1) By Chicken: Broiler Chickens; Free-Range Chickens; Organic Chickens; Value-Added Meat Chickens (Marinated or Pre-Processed)2) By Turkey: Commercial Turkeys; Heritage Turkeys
3) By Ducks: Meat Ducks; Pekin Ducks; Muscovy Ducks; Specialty and Heritage Duck Breeds; Free-Range and Organic Ducks
Companies Mentioned: JBS S.a.; Tyson Foods Inc.; Pilgrim’s Pride Corporation; BRF S.a.; Sanderson Farms; Charoen Pokphand Foods PCL; New Hope Liuhe Co. Ltd.; Koch Foods Inc.; Perdue Farms Inc.; Japfa Comfeed Indonesia Tbk; Suguna Foods Private Limited; Sneha Group; Wens Foodstuffs Group Co. Ltd.; Fujian Sunner Food Co. Ltd.; Jiangsu Lihua Animal Husbandry Co. Ltd.; Fileni Group; PHW Group; Veronesi Holding S.p.a.; 2 Sisters Food Group; Cherkizovo Group; Foster Farms; Astral Foods Ltd
Countries: China; India; Japan; Australia; Indonesia; South Korea; Bangladesh; Thailand; Vietnam; Malaysia; Singapore; Philippines; Hong Kong; Taiwan; New Zealand; UK; Germany; France; Italy; Spain; Austria; Belgium; Denmark; Finland; Ireland; Netherlands; Norway; Portugal; Sweden; Switzerland; Russia; Czech Republic; Poland; Romania; Ukraine; USA; Canada; Mexico; Brazil; Chile; Argentina; Colombia; Peru; Saudi Arabia; Israel; Iran; Turkey; UAE; Egypt; Nigeria; South Africa.
Regions: Asia-Pacific; South East Asia; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: Word, PDF or Interactive Report + Excel Dashboard
Added Benefits:
- Bi-Annual Data Update
- Customisation
- Expert Consultant Support
Companies Mentioned
The companies featured in this Poultry market report include:- JBS S.A.
- Tyson Foods Inc.
- Pilgrim’s Pride Corporation
- BRF S.A.
- Sanderson Farms
- Charoen Pokphand Foods PCL
- New Hope Liuhe Co. Ltd.
- Koch Foods Inc.
- Perdue Farms Inc.
- Japfa Comfeed Indonesia Tbk
- Suguna Foods Private Limited
- Sneha Group
- Wens Foodstuffs Group Co. Ltd.
- Fujian Sunner Food Co. Ltd.
- Jiangsu Lihua Animal Husbandry Co. Ltd.
- Fileni Group
- PHW Group
- Veronesi Holding S.p.A.
- 2 Sisters Food Group
- Cherkizovo Group
- Foster Farms
- Astral Foods Ltd
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 250 |
| Published | January 2026 |
| Forecast Period | 2026 - 2030 |
| Estimated Market Value ( USD | $ 417.18 Billion |
| Forecasted Market Value ( USD | $ 531.77 Billion |
| Compound Annual Growth Rate | 6.3% |
| Regions Covered | Global |
| No. of Companies Mentioned | 23 |


