Property Technology (Proptech) Market Report 2025

This report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.

The property technology (proptech) market size has grown rapidly in recent years. It will grow from $36.08 billion in 2024 to $41.52 billion in 2025 at a compound annual growth rate (CAGR) of 15.1%. The growth in the historic period can be attributed to growing urbanization, smart home automation, e-signature solutions for contracts, AI-driven property valuation, and crowd-funded real estate investments.

The property technology (proptech) market size is expected to see rapid growth in the next few years. It will grow to $72.96 billion in 2029 at a compound annual growth rate (CAGR) of 15.1%. The growth in the forecast period can be attributed to AI-driven property valuation, highly use of blockchain for secure transactions, mobile applications for property transactions, cloud-based property management systems, drone technology in property surveying. Major trends in the forecast period include rise of artificial intelligence (AI) and machine learning, blockchain for security and transparency, smart building technologies, data security and privacy measures, flexible and remote work solutions.

The growing demand for property management services is expected to fuel the expansion of the property technology (PropTech) market. Property management services involve overseeing the administration, operation, and maintenance of real estate properties on behalf of owners, which includes tenant management, maintenance tasks, and rent collection. The rising demand for these services can be linked to factors such as increased rental property demand, growing real estate investments, and the trend toward outsourcing property management to professionals for improved efficiency and regulatory compliance. PropTech supports property management services by optimizing operations, enhancing tenant satisfaction, and enabling data-driven management practices, making outsourcing a more attractive option for property owners. For example, in May 2024, Scanlans Property Management LLP, a UK-based property management company, reported that the UK had 22,751 property management businesses in 2023, reflecting a 3.3% increase compared to 2022. Thus, the increasing demand for property management services is driving growth in the PropTech market.

Major companies operating in the property technology (Proptech) market are focusing on technological strides, such as the PropTech platform, to sustain their position in the market. The PropTech platform refers to the intersection of the real estate industry with technology and software. For instance, in September 2022, HDFC Capital and Invest India, an India-based company, jointly introduced the PropTech platform called HDFC Real Estate Tech Program, which aims to foster collaborations between technology companies and the real estate sector. The platform's main objective is to identify, acknowledge, and honor groundbreaking innovations in the fields of construction tech, sales tech, fintech, and sustainability tech within the real estate industry.

In October 2022, MRI Software, a US-based company that provides real estate and investment management software to real estate owners, investors, and operators, acquired PropTech Group Limited for $93.4 million. This acquisition is expected to strengthen MRI Software's position in the market and enhance its suite of solutions for residential and commercial real estate. PropTech Group Limited is a US-based company specializing in real estate software that offers products such as VaultRE, VaultEA, EagleCRM, Real Estate Investor, Website Blue, Designly, and RentFind Inspector.

Major companies operating in the property technology (Proptech) market are Opendoor Technologies Inc., Airbnb Inc., WeWork Companies Inc., Stitch AI Inc., Compass Inc., EquipmentShare.com Inc., HomeLight Inc., Pacaso Inc., Kin Insurance Inc., VTS Inc., Hometap Equity Partners LLC, Roofr Inc., Homeday GmbH, Engrain LLC, Landbay Partners Limited, Bilt Rewards Inc., Orchard Platform Corporation, flatfair Limited, Plentific Limited, Lavanda Ventures Ltd., HomeViews Limited, Ideal Flatmate Ltd, Ohmyhome Pte. Ltd., Acaboom Limited.

North America was the largest region in the property technology (PropTech) market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the property technology (proptech) market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the property technology (proptech) market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The property technology (PropTech) market includes revenues earned by entities by providing services such as property listing and search platforms, property management software, smart home technologies, crowdfunding and real estate investment platforms, blockchain and smart contracts, facilities management solutions. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included. The property technology (PropTech) market also included sales of smart thermostats, smart locks, smart lightbulbs, smart speakers and voice assistants, security cameras, and sensors. Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

Property technology (prop-tech) refers to using technology to innovate, streamline, and enhance various aspects of the real estate industry. This includes software, hardware, and platforms that digitize and optimize property management, development, sales, leasing, and investment processes. PropTech solutions leverage technologies such as artificial intelligence, big data analytics, the internet of things (IoT), and blockchain to improve efficiency, transparency, and user experience in real estate transactions and operations.

The main components of proptech are solution and services. PropTech solutions refer to the use of technology to improve and streamline various aspects of the real estate industry, including buying, selling, renting, investing, designing, constructing, and managing properties. They are deployed based on on-premise and cloud learning modes for various properties include residential property and commercial property by housing associations, property managers agents, property investors, and other end users.

The main components of proptech are solution and services. PropTech solutions refer to the use of technology to improve and streamline various aspects of the real estate industry, including buying, selling, renting, investing, designing, constructing, and managing properties. They are deployed based on on-premise and cloud learning modes for various properties include residential property and commercial property by housing associations, property managers agents, property investors, and other end users.

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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