The riding mowers market size has grown strongly in recent years. It will grow from $11.83 billion in 2024 to $12.59 billion in 2025 at a compound annual growth rate (CAGR) of 6.4%. The growth in the historic period can be attributed to consumer demand, landscaping trends, aging population, urbanization.
The riding mowers market size is expected to see strong growth in the next few years. It will grow to $15.72 billion in 2029 at a compound annual growth rate (CAGR) of 5.7%. The growth in the forecast period can be attributed to environmental concerns, homeownership trends, economic factors. Major trends in the forecast period include electric and battery-powered mowers, smart and connected mowers, customization and accessories, weather-resistant and all-season models.
The growing popularity of lawn care and gardening activities, along with the presence of large garden spaces in public areas, schools, and recreational sites, is driving the growth of the riding mowers market. Riding mowers are preferred over push lawnmowers for larger areas due to their ease of use. People are increasingly engaging in lawn care and gardening for various reasons, such as enjoying a hobby, gaining a sense of accomplishment, reducing stress, and having access to fresh food. For example, in July 2024, according to Gitnux, a US-based non-governmental organization, the U.S. lawn care industry was valued at $99 billion, with 28% of homeowners hiring professional services at an average cost of $35-$50 per visit. Furthermore, 69% of Americans believe maintaining a well-kept lawn is important, and 78% consider it a key feature of a home. Lawn care and gardening are viewed as stress-relieving activities by 80% of the population. Interestingly, around 75% of water usage in U.S. households is allocated to lawn care. As lawn care and gardening activities increase, the need for mowers to maintain grass and enhance property appearance rises, driving the demand for riding mowers.
The continuous growth in garden-related activities is expected to be a driving force behind the riding mowers market. Garden activities encompass a wide range of tasks involved in nurturing and maintaining outdoor plants in spaces like gardens and yards. Riding mowers play a vital role in simplifying the process of cutting and maintaining large lawns and gardens, making it more efficient and less labor-intensive for substantial garden areas. For instance, as per the National Gardening Association's 2023 Highlights, households in the United States spent an average of $616 on lawn and gardening activities in 2022, representing an 80% participation rate and a $74 increase from 2021. This trend highlights the growing interest in garden-related activities, which will undoubtedly fuel the demand for riding mowers.
The riding mowers market is witnessing the introduction of technologically advanced lawn mowers, including robotic lawnmowers, which are gaining popularity. Robotic lawnmowers are known for their durability and high operational efficiency. For instance, in May 2022, Mammotion, a China-based provider of innovative electric robotics tools, launched LUBA, a perimeter wire-free robot lawnmower designed for residential use. LUBA eliminates the need for traditional gas-powered push mowers and ride-on mowers, as well as the currently available robot mowers that rely on perimeter cables. This innovative technology is poised to revolutionize the future of lawn care maintenance.
Major companies operating in the riding mowers market are committed to innovation and are launching products such as the ProRider E559 to offer reliable services to their customers. The ProRider E559 is a battery-powered riding mower equipped with a high-quality transmission and an anti-tip frame, providing users with power and performance. For example, Yard Force, a US-based manufacturer of outdoor power equipment, introduced the ProRider E559 in January 2023. This lithium-ion-powered riding mower offers clean and quiet operation for lawn maintenance. It features a brushless motor, a 38-inch twin-blade steel deck with 12-position deck adjustments ranging from 1.5 inches to 4.5 inches, and a control panel with cruise control, LED headlights, and a USB charger port. This innovation caters to the evolving needs of consumers in the riding mowers market.
Major companies operating in the riding mowers market include Deere and Company, American Honda Motor Co., MTD products, Robert Bosch GmbH, Husqvarna Group, The Toro Company, STIGA S.p.A., Ariens Company, Briggs & Stratton, Hitachi Ltd., Global Garden Products, STIHL, Emak, Craftsnman, Mean Green Products, D&D Motor Systems Inc., Toro Company, Scag Power Equipment, Gravely, Bad Boy Mowers, Simplicity, Kubota Corporation, Ferris Industries, Dixie Chopper, Walker Mowers, Wright Manufacturing, Country Clipper, Grasshopper Company, Swisher, Bob-Cat, Spartan Mowers, Raven Industries, Worldlawn Power Equipment, Hustler Turf Equipment, Billy Goat Industries.
Riding mowers are a type of lawnmower on which the operator can sit while mowing, as opposed to manually pushed or towed mowers. Riding mowers are equipped with a horizontally rotating blade system, often featuring multiple blades. It's important to note that only goods and services traded between entities or sold to end consumers are considered in this context.
The primary categories of riding mowers include rear-engine riding mowers, tractors (including lawn and garden tractors), and zero-turning radius (ZTR) mowers. Rear-engine riding mowers are self-propelled vehicles designed for cutting grass in lawns. Approximately half of rear-engine riding mowers are used for lawns ranging in size from 1/2 to 1 acre. Riding mowers can be powered by various fuel types, including gas, propane, electric (both cordless/battery-powered and corded electric). These mowers find applications in both residential and commercial settings for lawn maintenance.
The riding mowers market research report is one of a series of new reports that provides riding mowers market statistics, including riding mowers industry global market size, regional shares, competitors with a riding mowers market share, detailed riding mowers market segments, market trends and opportunities, and any further data you may need to thrive in the riding mowers industry. This riding mowers market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The Asia-Pacific was the largest region in the riding mowers market in 2024. North America was the second largest region in the riding mowers market. The regions covered in the riding mowers market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the riding mowers market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada.
The riding mowers market consists of sales of articulating lawn mowers and battery powered riding mowers. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
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Table of Contents
Executive Summary
Riding Mowers Global Market Report 2025 provides strategists, marketers and senior management with the critical information they need to assess the market.This report focuses on riding mowers market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
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Description
Where is the largest and fastest growing market for riding mowers ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The riding mowers market global report answers all these questions and many more.The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
- The market characteristics section of the report defines and explains the market.
- The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
- The forecasts are made after considering the major factors currently impacting the market. These include: the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.
- Market segmentations break down the market into sub markets.
- The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
- The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
- The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
Scope
Markets Covered:
1) By Type: Rear Engine Riding Mowers; Tractors (includes lawn and garden tractors); Zero Turning Radius (ZTR) Mowers2) By Fuel Type: Gas-Powered, Propane-Powered, Electric-Powered, Cordless/Battery, Electric Corded
3) By End User: Residential; Commercial
Subsegments:
1) By Rear Engine Riding Mowers: Gas-Powered Rear Engine Mowers; Battery-Powered Rear Engine Mowers2) By Tractors (Includes Lawn and Garden Tractors): Lawn Tractors; Garden Tractors
3) By Zero Turning Radius (ZTR) Mowers: Gas-Powered ZTR Mowers; Electric-Powered ZTR Mowers; Hybrid ZTR Mowers
Key Companies Mentioned: Deere and Company; American Honda Motor Co.; MTD products; Robert Bosch GmbH; Husqvarna Group
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time Series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita.
Data Segmentation: Country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery Format: PDF, Word and Excel Data Dashboard.
Companies Mentioned
The major companies featured in this Riding Mowers market report include:- Deere and Company
- American Honda Motor Co.
- MTD products
- Robert Bosch GmbH
- Husqvarna Group
- The Toro Company
- STIGA S.p.A.
- Ariens Company
- Briggs & Stratton
- Hitachi Ltd.
- Global Garden Products
- STIHL
- Emak
- Craftsnman
- Mean Green Products
- D&D Motor Systems Inc.
- Toro Company
- Scag Power Equipment
- Gravely
- Bad Boy Mowers
- Simplicity
- Kubota Corporation
- Ferris Industries
- Dixie Chopper
- Walker Mowers
- Wright Manufacturing
- Country Clipper
- Grasshopper Company
- Swisher
- Bob-Cat
- Spartan Mowers
- Raven Industries
- Worldlawn Power Equipment
- Hustler Turf Equipment
- Billy Goat Industries
Table Information
Report Attribute | Details |
---|---|
No. of Pages | 175 |
Published | April 2025 |
Forecast Period | 2025 - 2029 |
Estimated Market Value ( USD | $ 12.59 Billion |
Forecasted Market Value ( USD | $ 15.72 Billion |
Compound Annual Growth Rate | 5.7% |
Regions Covered | Global |
No. of Companies Mentioned | 36 |