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Shortening Market by Demographics (Age Groups, Education, Gender), Psychographics (Lifestyle, Personality Traits, Values & Beliefs), Behavioral, Technographics, Firmographics - Global Forecast 2025-2030- Product Image
Shortening Market by Demographics (Age Groups, Education, Gender), Psychographics (Lifestyle, Personality Traits, Values & Beliefs), Behavioral, Technographics, Firmographics - Global Forecast 2025-2030- Product Image
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Shortening Market by Demographics (Age Groups, Education, Gender), Psychographics (Lifestyle, Personality Traits, Values & Beliefs), Behavioral, Technographics, Firmographics - Global Forecast 2025-2030

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    Report

  • 190 Pages
  • November 2024
  • Region: Global
  • 360iResearch™
  • ID: 6011694
UP TO OFF until Dec 31st 2024
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The Shortening Market grew from USD 2.60 billion in 2023 to USD 2.73 billion in 2024. It is expected to continue growing at a CAGR of 4.99%, reaching USD 3.66 billion by 2030.

The shortening market encompasses a wide range of fat products used in baking and cooking to enhance flavor, texture, and shelf life, primarily including various vegetable oils and blends. The necessity of shortening lies in its ability to provide flaky, crisp, and tender textures in baked goods, making it indispensable in the food production industry. Its application spans across multiple sectors, with significant usage in bakeries, confectioneries, and commercial food services, fulfilling distinct end-use requirements.

Key growth factors influencing this market include an increasing demand for bakery products owing to evolving consumer lifestyles and dietary preferences, as well as the advancing trend of urbanization leading to a surge in disposable incomes and convenience foods consumption. Additionally, the expansion of retail channels and innovative product offerings in response to health-conscious consumer behavior create potential opportunities for market expansion. Opportunities can be seized by investing in the development of healthier shortening alternatives, integrating organic and non-GMO ingredients, and expanding product lines into niche markets such as gluten-free and vegan-friendly offerings.

However, market growth faces limitations due to rising health concerns over trans fat content and regulatory constraints affecting formulation and labeling. Fluctuations in raw material prices further challenge profit margins. To overcome these challenges, firms can leverage advanced technologies and research in innovation to develop zero-trans-fat shortenings and eco-friendly production methods. Exploring biodegradable packaging could also offer competitive advantages. The nature of the shortening market is dynamic, driven by consumer trends and preferences, regulatory guidelines, and technological advancements.

Companies thriving in consumer analytics are better positioned to adapt swiftly to changing market demands, offering personalized products while ensuring compliance with health and environmental standards. Insights into this landscape require continuous monitoring of consumer trends and legislative updates, fostering agile strategies to maintain market relevance and seize emerging opportunities.

Understanding Market Dynamics in the Shortening Market

The Shortening Market is rapidly evolving, shaped by dynamic supply and demand trends. These insights provide companies with actionable intelligence to drive investments, develop strategies, and seize emerging opportunities. A comprehensive understanding of market dynamics also helps organizations mitigate political, geographical, technical, social, and economic risks while offering a clearer view of consumer behavior and its effects on manufacturing costs and purchasing decisions.
  • Market Drivers
    • Exploratory analysis of primary drivers behind the rise of e-commerce and digital marketplaces
    • A comprehensive list of influential market drivers shaping today's business landscape across industries
    • Market forces affecting supply chain efficiency and logistics management for businesses globally
  • Market Restraints
    • Exploring potential market restraints and challenges that can impact business growth strategies
    • Recognizing economic uncertainties that create hesitancy for investors and influence market dynamics
    • Highlighting industry-specific obstacles that impede market growth and development potential
  • Market Opportunities
    • Recognizing the increasing consumer interest in nootropic and brain health supplements
    • Identifying emerging opportunities in the electric vehicle and automotive technology sector
    • Analyzing the potential for sustainable packaging solutions in reducing environmental impact
  • Market Challenges
    • Mitigating cybersecurity threats and protecting consumer data privacy
    • Addressing heightened competition due to globalization and market saturation
    • Navigating the complexities of global supply chain disruptions and limitations

Exploring Porter’s Five Forces for the Shortening Market

Porter’s Five Forces framework further strengthens the insights of the Shortening Market, delivering a clear and effective methodology for understanding the competitive landscape. This tool enables companies to evaluate their current competitive standing and explore strategic repositioning by assessing businesses’ power dynamics and market positioning. It is also instrumental in determining the profitability of new ventures, helping companies leverage their strengths, address weaknesses, and avoid potential pitfalls.

Applying PESTLE Analysis to the Shortening Market

External macro-environmental factors deeply influence the performance of the Shortening Market, and the PESTLE analysis provides a comprehensive framework for understanding these influences. By examining Political, Economic, Social, Technological, Legal, and Environmental elements, this analysis offers organizations critical insights into potential opportunities and risks. It also helps businesses anticipate changes in regulations, consumer behavior, and economic trends, enabling them to make informed, forward-looking decisions.

Analyzing Market Share in the Shortening Market

The Shortening Market share analysis evaluates vendor performance. This analysis provides a clear view of each vendor’s standing in the competitive landscape by comparing key metrics such as revenue, customer base, and other critical factors. Additionally, it highlights market concentration, fragmentation, and trends in consolidation, empowering vendors to make strategic decisions that enhance their market position.

Evaluating Vendor Success with the FPNV Positioning Matrix in the Shortening Market

The Shortening Market FPNV Positioning Matrix is crucial in evaluating vendors based on business strategy and product satisfaction levels. By segmenting vendors into four quadrants - Forefront (F), Pathfinder (P), Niche (N), and Vital (V) - this matrix helps users make well-informed decisions that best align with their unique needs and objectives in the market.

Strategic Recommendations for Success in the Shortening Market

The Shortening Market strategic analysis is essential for organizations aiming to strengthen their position in the global market. A comprehensive review of resources, capabilities, and performance helps businesses identify opportunities for improvement and growth. This approach empowers companies to navigate challenges in the increasingly competitive landscape, ensuring they capitalize on new opportunities and align with long-term success.

Key Company Profiles

The report delves into recent significant developments in the Shortening Market, highlighting leading vendors and their innovative profiles. These include Archer Daniels Midland Company, Ariyan International Inc., Associated British Foods plc, Bunge Limited, Capitol Food Co., Cargill Inc., Fuji Oil Co., Ltd., IFFCO Group, Manildra Group, MOI International (Australia) Pty. Ltd., Premium Vegetable Oils Sdn. Bhd., Pristine Baking Solutions, Sarawagi Group, Sime Darby Oils Liverpool Refinery Ltd., SPECTRUM ORGANIC PRODUCTS, LLC, and Wilmar International Ltd.

Market Segmentation & Coverage

This research report categorizes the Shortening Market to forecast the revenues and analyze trends in each of the following sub-markets:
  • Demographics
    • Age Groups
      • Adults
      • Children
      • Seniors
      • Teens
    • Education
      • College
      • High School
      • Postgraduate
    • Gender
      • Female
      • Male
      • Non-Binary
    • Income Levels
      • High Income
      • Low Income
      • Middle Income
  • Psychographics
    • Lifestyle
      • Eco-Friendly
      • Health Conscious
      • Luxury Seekers
    • Personality Traits
      • Ambiverts
      • Extroverts
      • Introverts
    • Values & Beliefs
      • Progressives
      • Spiritual
      • Traditionalists
  • Behavioral
    • Benefits Sought
      • Convenience
      • Price Sensitivity
    • Loyalty Status
      • Highly Loyal
      • Non-Loyal
      • Somewhat Loyal
    • Purchase Occasions
      • Event-Driven
      • Everyday
      • Seasonal
    • User Status
      • First-Time Users
      • Former Users
      • Regular Users
  • Technographics
    • App Adoption
      • Early Adopters
      • Late Adopters
      • Mainstream Users
    • Device Usage
      • Desktop
      • Mobile
      • Tablet
  • Firmographics
    • Company Size
      • Large Corporations
      • Medium Enterprises
      • Small Businesses
    • Industry Vertical
      • Finance
      • Healthcare
      • Technology
    • Ownership Type
      • Private
      • Public
    • Revenue Range
      • $1-$10 Million
      • Above $10 Million
      • Under $1 Million
  • Region
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Mexico
      • United States (California, Florida, Illinois, New York, Ohio, Pennsylvania, Texas)
    • Asia-Pacific
      • Australia
      • China
      • India
      • Indonesia
      • Japan
      • Malaysia
      • Philippines
      • Singapore
      • South Korea
      • Taiwan
      • Thailand
      • Vietnam
    • Europe, Middle East & Africa
      • Denmark
      • Egypt
      • Finland
      • France
      • Germany
      • Israel
      • Italy
      • Netherlands
      • Nigeria
      • Norway
      • Poland
      • Qatar
      • Russia
      • Saudi Arabia
      • South Africa
      • Spain
      • Sweden
      • Switzerland
      • Turkey
      • United Arab Emirates
      • United Kingdom

The report provides a detailed overview of the market, exploring several key areas:

  • Market Penetration: A thorough examination of the current market landscape, featuring comprehensive data from leading industry players and analyzing their reach and influence across the market.
  • Market Development: The report identifies significant growth opportunities in emerging markets and assesses expansion potential within established segments, providing a roadmap for future development.
  • Market Diversification: In-depth coverage of recent product launches, untapped geographic regions, significant industry developments, and strategic investments reshaping the market landscape.
  • Competitive Assessment & Intelligence: A detailed analysis of the competitive landscape, covering market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, technological advancements, and innovations in manufacturing by key market players.
  • Product Development & Innovation: Insight into groundbreaking technologies, R&D efforts, and product innovations that will drive the market in future.

Additionally, the report addresses key questions to assist stakeholders in making informed decisions:

  • What is the current size of the market, and how is it expected to grow?
  • Which products, segments, and regions present the most attractive investment opportunities?
  • What are the prevailing technology trends and regulatory factors influencing the market?
  • How do top vendors rank regarding market share and competitive positioning?
  • What revenue sources and strategic opportunities guide vendors' market entry or exit decisions?

Table of Contents

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. Exploratory analysis of primary drivers behind the rise of e-commerce and digital marketplaces
5.1.1.2. A comprehensive list of influential market drivers shaping today's business landscape across industries
5.1.1.3. Market forces affecting supply chain efficiency and logistics management for businesses globally
5.1.2. Restraints
5.1.2.1. Exploring potential market restraints and challenges that can impact business growth strategies
5.1.2.2. Recognizing economic uncertainties that create hesitancy for investors and influence market dynamics
5.1.2.3. Highlighting industry-specific obstacles that impede market growth and development potential
5.1.3. Opportunities
5.1.3.1. Recognizing the increasing consumer interest in nootropic and brain health supplements
5.1.3.2. Identifying emerging opportunities in the electric vehicle and automotive technology sector
5.1.3.3. Analyzing the potential for sustainable packaging solutions in reducing environmental impact
5.1.4. Challenges
5.1.4.1. Mitigating cybersecurity threats and protecting consumer data privacy
5.1.4.2. Addressing heightened competition due to globalization and market saturation
5.1.4.3. Navigating the complexities of global supply chain disruptions and limitations
5.2. Market Segmentation Analysis
5.3. Porter’s Five Forces Analysis
5.3.1. Threat of New Entrants
5.3.2. Threat of Substitutes
5.3.3. Bargaining Power of Customers
5.3.4. Bargaining Power of Suppliers
5.3.5. Industry Rivalry
5.4. PESTLE Analysis
5.4.1. Political
5.4.2. Economic
5.4.3. Social
5.4.4. Technological
5.4.5. Legal
5.4.6. Environmental
6. Shortening Market, by Demographics
6.1. Introduction
6.2. Age Groups
6.2.1. Adults
6.2.2. Children
6.2.3. Seniors
6.2.4. Teens
6.3. Education
6.3.1. College
6.3.2. High School
6.3.3. Postgraduate
6.4. Gender
6.4.1. Female
6.4.2. Male
6.4.3. Non-Binary
6.5. Income Levels
6.5.1. High Income
6.5.2. Low Income
6.5.3. Middle Income
7. Shortening Market, by Psychographics
7.1. Introduction
7.2. Lifestyle
7.2.1. Eco-Friendly
7.2.2. Health Conscious
7.2.3. Luxury Seekers
7.3. Personality Traits
7.3.1. Ambiverts
7.3.2. Extroverts
7.3.3. Introverts
7.4. Values & Beliefs
7.4.1. Progressives
7.4.2. Spiritual
7.4.3. Traditionalists
8. Shortening Market, by Behavioral
8.1. Introduction
8.2. Benefits Sought
8.2.1. Convenience
8.2.2. Price Sensitivity
8.3. Loyalty Status
8.3.1. Highly Loyal
8.3.2. Non-Loyal
8.3.3. Somewhat Loyal
8.4. Purchase Occasions
8.4.1. Event-Driven
8.4.2. Everyday
8.4.3. Seasonal
8.5. User Status
8.5.1. First-Time Users
8.5.2. Former Users
8.5.3. Regular Users
9. Shortening Market, by Technographics
9.1. Introduction
9.2. App Adoption
9.2.1. Early Adopters
9.2.2. Late Adopters
9.2.3. Mainstream Users
9.3. Device Usage
9.3.1. Desktop
9.3.2. Mobile
9.3.3. Tablet
10. Shortening Market, by Firmographics
10.1. Introduction
10.2. Company Size
10.2.1. Large Corporations
10.2.2. Medium Enterprises
10.2.3. Small Businesses
10.3. Industry Vertical
10.3.1. Finance
10.3.2. Healthcare
10.3.3. Technology
10.4. Ownership Type
10.4.1. Private
10.4.2. Public
10.5. Revenue Range
10.5.1. $1-$10 Million
10.5.2. Above $10 Million
10.5.3. Under $1 Million
11. Americas Shortening Market
11.1. Introduction
11.2. Argentina
11.3. Brazil
11.4. Canada
11.5. Mexico
11.6. United States
12. Asia-Pacific Shortening Market
12.1. Introduction
12.2. Australia
12.3. China
12.4. India
12.5. Indonesia
12.6. Japan
12.7. Malaysia
12.8. Philippines
12.9. Singapore
12.10. South Korea
12.11. Taiwan
12.12. Thailand
12.13. Vietnam
13. Europe, Middle East & Africa Shortening Market
13.1. Introduction
13.2. Denmark
13.3. Egypt
13.4. Finland
13.5. France
13.6. Germany
13.7. Israel
13.8. Italy
13.9. Netherlands
13.10. Nigeria
13.11. Norway
13.12. Poland
13.13. Qatar
13.14. Russia
13.15. Saudi Arabia
13.16. South Africa
13.17. Spain
13.18. Sweden
13.19. Switzerland
13.20. Turkey
13.21. United Arab Emirates
13.22. United Kingdom
14. Competitive Landscape
14.1. Market Share Analysis, 2023
14.2. FPNV Positioning Matrix, 2023
14.3. Competitive Scenario Analysis
14.4. Strategy Analysis & Recommendation
List of Figures
FIGURE 1. SHORTENING MARKET MULTI-CURRENCY
FIGURE 2. SHORTENING MARKET MULTI-LANGUAGE
FIGURE 3. SHORTENING MARKET RESEARCH PROCESS
FIGURE 4. SHORTENING MARKET SIZE, 2023 VS 2030
FIGURE 5. GLOBAL SHORTENING MARKET SIZE, 2018-2030 (USD MILLION)
FIGURE 6. GLOBAL SHORTENING MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 7. GLOBAL SHORTENING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 8. GLOBAL SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2023 VS 2030 (%)
FIGURE 9. GLOBAL SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 10. GLOBAL SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2023 VS 2030 (%)
FIGURE 11. GLOBAL SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 12. GLOBAL SHORTENING MARKET SIZE, BY BEHAVIORAL, 2023 VS 2030 (%)
FIGURE 13. GLOBAL SHORTENING MARKET SIZE, BY BEHAVIORAL, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 14. GLOBAL SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2023 VS 2030 (%)
FIGURE 15. GLOBAL SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 16. GLOBAL SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2023 VS 2030 (%)
FIGURE 17. GLOBAL SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 18. AMERICAS SHORTENING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 19. AMERICAS SHORTENING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 20. UNITED STATES SHORTENING MARKET SIZE, BY STATE, 2023 VS 2030 (%)
FIGURE 21. UNITED STATES SHORTENING MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 22. ASIA-PACIFIC SHORTENING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 23. ASIA-PACIFIC SHORTENING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 24. EUROPE, MIDDLE EAST & AFRICA SHORTENING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
FIGURE 25. EUROPE, MIDDLE EAST & AFRICA SHORTENING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
FIGURE 26. SHORTENING MARKET SHARE, BY KEY PLAYER, 2023
FIGURE 27. SHORTENING MARKET, FPNV POSITIONING MATRIX, 2023
List of Tables
TABLE 1. SHORTENING MARKET SEGMENTATION & COVERAGE
TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
TABLE 3. GLOBAL SHORTENING MARKET SIZE, 2018-2030 (USD MILLION)
TABLE 4. GLOBAL SHORTENING MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
TABLE 5. GLOBAL SHORTENING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
TABLE 6. SHORTENING MARKET DYNAMICS
TABLE 7. GLOBAL SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 8. GLOBAL SHORTENING MARKET SIZE, BY AGE GROUPS, BY REGION, 2018-2030 (USD MILLION)
TABLE 9. GLOBAL SHORTENING MARKET SIZE, BY ADULTS, BY REGION, 2018-2030 (USD MILLION)
TABLE 10. GLOBAL SHORTENING MARKET SIZE, BY CHILDREN, BY REGION, 2018-2030 (USD MILLION)
TABLE 11. GLOBAL SHORTENING MARKET SIZE, BY SENIORS, BY REGION, 2018-2030 (USD MILLION)
TABLE 12. GLOBAL SHORTENING MARKET SIZE, BY TEENS, BY REGION, 2018-2030 (USD MILLION)
TABLE 13. GLOBAL SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 14. GLOBAL SHORTENING MARKET SIZE, BY EDUCATION, BY REGION, 2018-2030 (USD MILLION)
TABLE 15. GLOBAL SHORTENING MARKET SIZE, BY COLLEGE, BY REGION, 2018-2030 (USD MILLION)
TABLE 16. GLOBAL SHORTENING MARKET SIZE, BY HIGH SCHOOL, BY REGION, 2018-2030 (USD MILLION)
TABLE 17. GLOBAL SHORTENING MARKET SIZE, BY POSTGRADUATE, BY REGION, 2018-2030 (USD MILLION)
TABLE 18. GLOBAL SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 19. GLOBAL SHORTENING MARKET SIZE, BY GENDER, BY REGION, 2018-2030 (USD MILLION)
TABLE 20. GLOBAL SHORTENING MARKET SIZE, BY FEMALE, BY REGION, 2018-2030 (USD MILLION)
TABLE 21. GLOBAL SHORTENING MARKET SIZE, BY MALE, BY REGION, 2018-2030 (USD MILLION)
TABLE 22. GLOBAL SHORTENING MARKET SIZE, BY NON-BINARY, BY REGION, 2018-2030 (USD MILLION)
TABLE 23. GLOBAL SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 24. GLOBAL SHORTENING MARKET SIZE, BY INCOME LEVELS, BY REGION, 2018-2030 (USD MILLION)
TABLE 25. GLOBAL SHORTENING MARKET SIZE, BY HIGH INCOME, BY REGION, 2018-2030 (USD MILLION)
TABLE 26. GLOBAL SHORTENING MARKET SIZE, BY LOW INCOME, BY REGION, 2018-2030 (USD MILLION)
TABLE 27. GLOBAL SHORTENING MARKET SIZE, BY MIDDLE INCOME, BY REGION, 2018-2030 (USD MILLION)
TABLE 28. GLOBAL SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 29. GLOBAL SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 30. GLOBAL SHORTENING MARKET SIZE, BY LIFESTYLE, BY REGION, 2018-2030 (USD MILLION)
TABLE 31. GLOBAL SHORTENING MARKET SIZE, BY ECO-FRIENDLY, BY REGION, 2018-2030 (USD MILLION)
TABLE 32. GLOBAL SHORTENING MARKET SIZE, BY HEALTH CONSCIOUS, BY REGION, 2018-2030 (USD MILLION)
TABLE 33. GLOBAL SHORTENING MARKET SIZE, BY LUXURY SEEKERS, BY REGION, 2018-2030 (USD MILLION)
TABLE 34. GLOBAL SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 35. GLOBAL SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, BY REGION, 2018-2030 (USD MILLION)
TABLE 36. GLOBAL SHORTENING MARKET SIZE, BY AMBIVERTS, BY REGION, 2018-2030 (USD MILLION)
TABLE 37. GLOBAL SHORTENING MARKET SIZE, BY EXTROVERTS, BY REGION, 2018-2030 (USD MILLION)
TABLE 38. GLOBAL SHORTENING MARKET SIZE, BY INTROVERTS, BY REGION, 2018-2030 (USD MILLION)
TABLE 39. GLOBAL SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 40. GLOBAL SHORTENING MARKET SIZE, BY VALUES & BELIEFS, BY REGION, 2018-2030 (USD MILLION)
TABLE 41. GLOBAL SHORTENING MARKET SIZE, BY PROGRESSIVES, BY REGION, 2018-2030 (USD MILLION)
TABLE 42. GLOBAL SHORTENING MARKET SIZE, BY SPIRITUAL, BY REGION, 2018-2030 (USD MILLION)
TABLE 43. GLOBAL SHORTENING MARKET SIZE, BY TRADITIONALISTS, BY REGION, 2018-2030 (USD MILLION)
TABLE 44. GLOBAL SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 45. GLOBAL SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 46. GLOBAL SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, BY REGION, 2018-2030 (USD MILLION)
TABLE 47. GLOBAL SHORTENING MARKET SIZE, BY CONVENIENCE, BY REGION, 2018-2030 (USD MILLION)
TABLE 48. GLOBAL SHORTENING MARKET SIZE, BY PRICE SENSITIVITY, BY REGION, 2018-2030 (USD MILLION)
TABLE 49. GLOBAL SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 50. GLOBAL SHORTENING MARKET SIZE, BY LOYALTY STATUS, BY REGION, 2018-2030 (USD MILLION)
TABLE 51. GLOBAL SHORTENING MARKET SIZE, BY HIGHLY LOYAL, BY REGION, 2018-2030 (USD MILLION)
TABLE 52. GLOBAL SHORTENING MARKET SIZE, BY NON-LOYAL, BY REGION, 2018-2030 (USD MILLION)
TABLE 53. GLOBAL SHORTENING MARKET SIZE, BY SOMEWHAT LOYAL, BY REGION, 2018-2030 (USD MILLION)
TABLE 54. GLOBAL SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 55. GLOBAL SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, BY REGION, 2018-2030 (USD MILLION)
TABLE 56. GLOBAL SHORTENING MARKET SIZE, BY EVENT-DRIVEN, BY REGION, 2018-2030 (USD MILLION)
TABLE 57. GLOBAL SHORTENING MARKET SIZE, BY EVERYDAY, BY REGION, 2018-2030 (USD MILLION)
TABLE 58. GLOBAL SHORTENING MARKET SIZE, BY SEASONAL, BY REGION, 2018-2030 (USD MILLION)
TABLE 59. GLOBAL SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 60. GLOBAL SHORTENING MARKET SIZE, BY USER STATUS, BY REGION, 2018-2030 (USD MILLION)
TABLE 61. GLOBAL SHORTENING MARKET SIZE, BY FIRST-TIME USERS, BY REGION, 2018-2030 (USD MILLION)
TABLE 62. GLOBAL SHORTENING MARKET SIZE, BY FORMER USERS, BY REGION, 2018-2030 (USD MILLION)
TABLE 63. GLOBAL SHORTENING MARKET SIZE, BY REGULAR USERS, BY REGION, 2018-2030 (USD MILLION)
TABLE 64. GLOBAL SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 65. GLOBAL SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 66. GLOBAL SHORTENING MARKET SIZE, BY APP ADOPTION, BY REGION, 2018-2030 (USD MILLION)
TABLE 67. GLOBAL SHORTENING MARKET SIZE, BY EARLY ADOPTERS, BY REGION, 2018-2030 (USD MILLION)
TABLE 68. GLOBAL SHORTENING MARKET SIZE, BY LATE ADOPTERS, BY REGION, 2018-2030 (USD MILLION)
TABLE 69. GLOBAL SHORTENING MARKET SIZE, BY MAINSTREAM USERS, BY REGION, 2018-2030 (USD MILLION)
TABLE 70. GLOBAL SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 71. GLOBAL SHORTENING MARKET SIZE, BY DEVICE USAGE, BY REGION, 2018-2030 (USD MILLION)
TABLE 72. GLOBAL SHORTENING MARKET SIZE, BY DESKTOP, BY REGION, 2018-2030 (USD MILLION)
TABLE 73. GLOBAL SHORTENING MARKET SIZE, BY MOBILE, BY REGION, 2018-2030 (USD MILLION)
TABLE 74. GLOBAL SHORTENING MARKET SIZE, BY TABLET, BY REGION, 2018-2030 (USD MILLION)
TABLE 75. GLOBAL SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 76. GLOBAL SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 77. GLOBAL SHORTENING MARKET SIZE, BY COMPANY SIZE, BY REGION, 2018-2030 (USD MILLION)
TABLE 78. GLOBAL SHORTENING MARKET SIZE, BY LARGE CORPORATIONS, BY REGION, 2018-2030 (USD MILLION)
TABLE 79. GLOBAL SHORTENING MARKET SIZE, BY MEDIUM ENTERPRISES, BY REGION, 2018-2030 (USD MILLION)
TABLE 80. GLOBAL SHORTENING MARKET SIZE, BY SMALL BUSINESSES, BY REGION, 2018-2030 (USD MILLION)
TABLE 81. GLOBAL SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 82. GLOBAL SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, BY REGION, 2018-2030 (USD MILLION)
TABLE 83. GLOBAL SHORTENING MARKET SIZE, BY FINANCE, BY REGION, 2018-2030 (USD MILLION)
TABLE 84. GLOBAL SHORTENING MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2030 (USD MILLION)
TABLE 85. GLOBAL SHORTENING MARKET SIZE, BY TECHNOLOGY, BY REGION, 2018-2030 (USD MILLION)
TABLE 86. GLOBAL SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 87. GLOBAL SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, BY REGION, 2018-2030 (USD MILLION)
TABLE 88. GLOBAL SHORTENING MARKET SIZE, BY PRIVATE, BY REGION, 2018-2030 (USD MILLION)
TABLE 89. GLOBAL SHORTENING MARKET SIZE, BY PUBLIC, BY REGION, 2018-2030 (USD MILLION)
TABLE 90. GLOBAL SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 91. GLOBAL SHORTENING MARKET SIZE, BY REVENUE RANGE, BY REGION, 2018-2030 (USD MILLION)
TABLE 92. GLOBAL SHORTENING MARKET SIZE, BY $1-$10 MILLION, BY REGION, 2018-2030 (USD MILLION)
TABLE 93. GLOBAL SHORTENING MARKET SIZE, BY ABOVE $10 MILLION, BY REGION, 2018-2030 (USD MILLION)
TABLE 94. GLOBAL SHORTENING MARKET SIZE, BY UNDER $1 MILLION, BY REGION, 2018-2030 (USD MILLION)
TABLE 95. GLOBAL SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 96. AMERICAS SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 97. AMERICAS SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 98. AMERICAS SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 99. AMERICAS SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 100. AMERICAS SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 101. AMERICAS SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 102. AMERICAS SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 103. AMERICAS SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 104. AMERICAS SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 105. AMERICAS SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 106. AMERICAS SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 107. AMERICAS SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 108. AMERICAS SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 109. AMERICAS SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 110. AMERICAS SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 111. AMERICAS SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 112. AMERICAS SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 113. AMERICAS SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 114. AMERICAS SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 115. AMERICAS SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 116. AMERICAS SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 117. AMERICAS SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 118. AMERICAS SHORTENING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
TABLE 119. ARGENTINA SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 120. ARGENTINA SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 121. ARGENTINA SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 122. ARGENTINA SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 123. ARGENTINA SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 124. ARGENTINA SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 125. ARGENTINA SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 126. ARGENTINA SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 127. ARGENTINA SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 128. ARGENTINA SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 129. ARGENTINA SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 130. ARGENTINA SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 131. ARGENTINA SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 132. ARGENTINA SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 133. ARGENTINA SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 134. ARGENTINA SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 135. ARGENTINA SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 136. ARGENTINA SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 137. ARGENTINA SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 138. ARGENTINA SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 139. ARGENTINA SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 140. ARGENTINA SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 141. BRAZIL SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 142. BRAZIL SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 143. BRAZIL SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 144. BRAZIL SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 145. BRAZIL SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 146. BRAZIL SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 147. BRAZIL SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 148. BRAZIL SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 149. BRAZIL SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 150. BRAZIL SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 151. BRAZIL SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 152. BRAZIL SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 153. BRAZIL SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 154. BRAZIL SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 155. BRAZIL SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 156. BRAZIL SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 157. BRAZIL SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 158. BRAZIL SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 159. BRAZIL SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 160. BRAZIL SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 161. BRAZIL SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 162. BRAZIL SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 163. CANADA SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 164. CANADA SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 165. CANADA SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 166. CANADA SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 167. CANADA SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 168. CANADA SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 169. CANADA SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 170. CANADA SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 171. CANADA SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 172. CANADA SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 173. CANADA SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 174. CANADA SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 175. CANADA SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 176. CANADA SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 177. CANADA SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 178. CANADA SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 179. CANADA SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 180. CANADA SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 181. CANADA SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 182. CANADA SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 183. CANADA SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 184. CANADA SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 185. MEXICO SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 186. MEXICO SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 187. MEXICO SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 188. MEXICO SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 189. MEXICO SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 190. MEXICO SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 191. MEXICO SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 192. MEXICO SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 193. MEXICO SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 194. MEXICO SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 195. MEXICO SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 196. MEXICO SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 197. MEXICO SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 198. MEXICO SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 199. MEXICO SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 200. MEXICO SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 201. MEXICO SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 202. MEXICO SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 203. MEXICO SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 204. MEXICO SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 205. MEXICO SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 206. MEXICO SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 207. UNITED STATES SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 208. UNITED STATES SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 209. UNITED STATES SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 210. UNITED STATES SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 211. UNITED STATES SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 212. UNITED STATES SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 213. UNITED STATES SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 214. UNITED STATES SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 215. UNITED STATES SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 216. UNITED STATES SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 217. UNITED STATES SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 218. UNITED STATES SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 219. UNITED STATES SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 220. UNITED STATES SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 221. UNITED STATES SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 222. UNITED STATES SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 223. UNITED STATES SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 224. UNITED STATES SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 225. UNITED STATES SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 226. UNITED STATES SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 227. UNITED STATES SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 228. UNITED STATES SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 229. UNITED STATES SHORTENING MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
TABLE 230. ASIA-PACIFIC SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 231. ASIA-PACIFIC SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 232. ASIA-PACIFIC SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 233. ASIA-PACIFIC SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 234. ASIA-PACIFIC SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 235. ASIA-PACIFIC SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 236. ASIA-PACIFIC SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 237. ASIA-PACIFIC SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 238. ASIA-PACIFIC SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 239. ASIA-PACIFIC SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 240. ASIA-PACIFIC SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 241. ASIA-PACIFIC SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 242. ASIA-PACIFIC SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 243. ASIA-PACIFIC SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 244. ASIA-PACIFIC SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 245. ASIA-PACIFIC SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 246. ASIA-PACIFIC SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 247. ASIA-PACIFIC SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 248. ASIA-PACIFIC SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 249. ASIA-PACIFIC SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 250. ASIA-PACIFIC SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 251. ASIA-PACIFIC SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 252. ASIA-PACIFIC SHORTENING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
TABLE 253. AUSTRALIA SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 254. AUSTRALIA SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 255. AUSTRALIA SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 256. AUSTRALIA SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 257. AUSTRALIA SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 258. AUSTRALIA SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 259. AUSTRALIA SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 260. AUSTRALIA SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 261. AUSTRALIA SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 262. AUSTRALIA SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 263. AUSTRALIA SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 264. AUSTRALIA SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 265. AUSTRALIA SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 266. AUSTRALIA SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 267. AUSTRALIA SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 268. AUSTRALIA SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 269. AUSTRALIA SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 270. AUSTRALIA SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 271. AUSTRALIA SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 272. AUSTRALIA SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 273. AUSTRALIA SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 274. AUSTRALIA SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 275. CHINA SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 276. CHINA SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 277. CHINA SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 278. CHINA SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 279. CHINA SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 280. CHINA SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 281. CHINA SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 282. CHINA SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 283. CHINA SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 284. CHINA SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 285. CHINA SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 286. CHINA SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 287. CHINA SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 288. CHINA SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 289. CHINA SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 290. CHINA SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 291. CHINA SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 292. CHINA SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 293. CHINA SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 294. CHINA SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 295. CHINA SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 296. CHINA SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 297. INDIA SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 298. INDIA SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 299. INDIA SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 300. INDIA SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 301. INDIA SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 302. INDIA SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 303. INDIA SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 304. INDIA SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 305. INDIA SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 306. INDIA SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 307. INDIA SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 308. INDIA SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 309. INDIA SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 310. INDIA SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 311. INDIA SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 312. INDIA SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 313. INDIA SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 314. INDIA SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 315. INDIA SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 316. INDIA SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 317. INDIA SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 318. INDIA SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 319. INDONESIA SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 320. INDONESIA SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 321. INDONESIA SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 322. INDONESIA SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 323. INDONESIA SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 324. INDONESIA SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 325. INDONESIA SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 326. INDONESIA SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 327. INDONESIA SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 328. INDONESIA SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 329. INDONESIA SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 330. INDONESIA SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 331. INDONESIA SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 332. INDONESIA SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 333. INDONESIA SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 334. INDONESIA SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 335. INDONESIA SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 336. INDONESIA SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 337. INDONESIA SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 338. INDONESIA SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 339. INDONESIA SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 340. INDONESIA SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 341. JAPAN SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 342. JAPAN SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 343. JAPAN SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 344. JAPAN SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 345. JAPAN SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 346. JAPAN SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 347. JAPAN SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 348. JAPAN SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 349. JAPAN SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 350. JAPAN SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 351. JAPAN SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 352. JAPAN SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 353. JAPAN SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 354. JAPAN SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 355. JAPAN SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 356. JAPAN SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 357. JAPAN SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 358. JAPAN SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 359. JAPAN SHORTENING MARKET SIZE, BY COMPANY SIZE, 2018-2030 (USD MILLION)
TABLE 360. JAPAN SHORTENING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2030 (USD MILLION)
TABLE 361. JAPAN SHORTENING MARKET SIZE, BY OWNERSHIP TYPE, 2018-2030 (USD MILLION)
TABLE 362. JAPAN SHORTENING MARKET SIZE, BY REVENUE RANGE, 2018-2030 (USD MILLION)
TABLE 363. MALAYSIA SHORTENING MARKET SIZE, BY DEMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 364. MALAYSIA SHORTENING MARKET SIZE, BY AGE GROUPS, 2018-2030 (USD MILLION)
TABLE 365. MALAYSIA SHORTENING MARKET SIZE, BY EDUCATION, 2018-2030 (USD MILLION)
TABLE 366. MALAYSIA SHORTENING MARKET SIZE, BY GENDER, 2018-2030 (USD MILLION)
TABLE 367. MALAYSIA SHORTENING MARKET SIZE, BY INCOME LEVELS, 2018-2030 (USD MILLION)
TABLE 368. MALAYSIA SHORTENING MARKET SIZE, BY PSYCHOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 369. MALAYSIA SHORTENING MARKET SIZE, BY LIFESTYLE, 2018-2030 (USD MILLION)
TABLE 370. MALAYSIA SHORTENING MARKET SIZE, BY PERSONALITY TRAITS, 2018-2030 (USD MILLION)
TABLE 371. MALAYSIA SHORTENING MARKET SIZE, BY VALUES & BELIEFS, 2018-2030 (USD MILLION)
TABLE 372. MALAYSIA SHORTENING MARKET SIZE, BY BEHAVIORAL, 2018-2030 (USD MILLION)
TABLE 373. MALAYSIA SHORTENING MARKET SIZE, BY BENEFITS SOUGHT, 2018-2030 (USD MILLION)
TABLE 374. MALAYSIA SHORTENING MARKET SIZE, BY LOYALTY STATUS, 2018-2030 (USD MILLION)
TABLE 375. MALAYSIA SHORTENING MARKET SIZE, BY PURCHASE OCCASIONS, 2018-2030 (USD MILLION)
TABLE 376. MALAYSIA SHORTENING MARKET SIZE, BY USER STATUS, 2018-2030 (USD MILLION)
TABLE 377. MALAYSIA SHORTENING MARKET SIZE, BY TECHNOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 378. MALAYSIA SHORTENING MARKET SIZE, BY APP ADOPTION, 2018-2030 (USD MILLION)
TABLE 379. MALAYSIA SHORTENING MARKET SIZE, BY DEVICE USAGE, 2018-2030 (USD MILLION)
TABLE 380. MALAYSIA SHORTENING MARKET SIZE, BY FIRMOGRAPHICS, 2018-2030 (USD MILLION)
TABLE 381. MALAYSIA

Companies Mentioned

  • Archer Daniels Midland Company
  • Ariyan International Inc.
  • Associated British Foods plc
  • Bunge Limited
  • Capitol Food Co.
  • Cargill Inc.
  • Fuji Oil Co., Ltd.
  • IFFCO Group
  • Manildra Group
  • MOI International (Australia) Pty. Ltd.
  • Premium Vegetable Oils Sdn. Bhd.
  • Pristine Baking Solutions
  • Sarawagi Group
  • Sime Darby Oils Liverpool Refinery Ltd.
  • SPECTRUM ORGANIC PRODUCTS, LLC
  • Wilmar International Ltd.

Methodology

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Table Information

Report AttributeDetails
No. of Pages190
PublishedNovember 2024
Forecast Period2024 - 2030
Estimated Market Value ( USD ) in 2024 $ 2.73 billion
Forecasted Market Value ( USD ) by 2030 $ 3.66 billion
Compound Annual Growth Rate4.9%
Regions CoveredGlobal
No. of Companies Mentioned16

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About the Shortening Market

The Shortening market is a subset of the Oils and Fats industry. Shortening is a type of fat used in baking and cooking, and is made from vegetable oils such as soybean, cottonseed, and palm. It is solid at room temperature and is used to give baked goods a flaky texture. Shortening is also used to make margarine and other spreads. Shortening is a key ingredient in many food products, and is used in a variety of applications, including baking, frying, and sautéing. It is also used in the production of confectionery, snacks, and other processed foods. The Shortening market is highly competitive, with a number of major players operating in the space. Companies in the market include Unilever, Cargill, Bunge, Wilmar International, and AAK. Show Less Read more

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