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South Korea Media Market Summary and Forecast

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    Report

  • 47 Pages
  • December 2023
  • Region: South Korea
  • MarketLine
  • ID: 5935094
Description Jump to:
Media in South Korea industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2017-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The media industry is segmented into advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
  • The South Korean media industry had total revenues of $33.2 billion in 2022, representing a compound annual growth rate (CAGR) of 1.5% between 2017 and 2022.
  • The broadcasting & cable tv segment accounted for the industry's largest proportion in 2022, with total revenues of $14.8 billion, equivalent to 44.7% of the industry's overall value.
  • South Korea accounted for a share of 6.5% in the Asia-Pacific media industry in 2022.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in South Korea
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in South Korea
  • Leading company profiles reveal details of key media market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the South Korea media market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the South Korea media market by value in 2022?
  • What will be the size of the South Korea media market in 2027?
  • What factors are affecting the strength of competition in the South Korea media market?
  • How has the market performed over the last five years?
  • Who are the top competitiors in South Korea's media market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. Which companies offer substitutes for the main industry?
8 Company Profiles
8.1. Cheil Worldwide Inc
8.2. Korean Broadcasting System
8.3. Woongjin ThinkBig Co., Ltd.
8.4. The Walt Disney Company
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: South Korea media industry value: $ billion, 2017-22
Table 2: South Korea media industry category segmentation: % share, by value, 2017-2022
Table 3: South Korea media industry category segmentation: $ billion, 2017-2022
Table 4: South Korea media industry geography segmentation: $ billion, 2022
Table 5: South Korea media industry value forecast: $ billion, 2022-27
Table 6: Cheil Worldwide Inc: key facts
Table 7: Cheil Worldwide Inc: Annual Financial Ratios
Table 8: Cheil Worldwide Inc: Key Employees
Table 9: Cheil Worldwide Inc: Key Employees Continued
Table 10: Korean Broadcasting System: key facts
Table 11: Korean Broadcasting System: Key Employees
Table 12: Woongjin ThinkBig Co., Ltd.: key facts
Table 13: Woongjin ThinkBig Co., Ltd.: Annual Financial Ratios
Table 14: Woongjin ThinkBig Co., Ltd.: Key Employees
Table 15: The Walt Disney Company: key facts
Table 16: The Walt Disney Company: Annual Financial Ratios
Table 17: The Walt Disney Company: Key Employees
Table 18: The Walt Disney Company: Key Employees Continued
Table 19: The Walt Disney Company: Key Employees Continued
Table 20: South Korea size of population (million), 2018-22
Table 21: South Korea gdp (constant 2005 prices, $ billion), 2018-22
Table 22: South Korea gdp (current prices, $ billion), 2018-22
Table 23: South Korea inflation, 2018-22
Table 24: South Korea consumer price index (absolute), 2018-22
Table 25: South Korea exchange rate, 2018-22
List of Figures
Figure 1: South Korea media industry value: $ billion, 2017-22
Figure 2: South Korea media industry category segmentation: $ billion, 2017-2022
Figure 3: South Korea media industry geography segmentation: % share, by value, 2022
Figure 4: South Korea media industry value forecast: $ billion, 2022-27
Figure 5: Forces driving competition in the media industry in South Korea, 2022
Figure 6: Drivers of buyer power in the media industry in South Korea, 2022
Figure 7: Drivers of supplier power in the media industry in South Korea, 2022
Figure 8: Factors influencing the likelihood of new entrants in the media industry in South Korea, 2022
Figure 9: Factors influencing the threat of substitutes in the media industry in South Korea, 2022
Figure 10: Drivers of degree of rivalry in the media industry in South Korea, 2022

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Cheil Worldwide Inc
  • Korean Broadcasting System
  • Woongjin ThinkBig Co., Ltd.
  • The Walt Disney Company

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About the Media Market

The Media and Entertainment market is a broad industry encompassing the production, distribution, and consumption of content across various platforms. It includes traditional media such as television, radio, and print, as well as digital media such as streaming services, social media, and gaming. The industry is highly competitive, with companies vying for consumer attention and advertising dollars. Content creators, distributors, and advertisers are all key players in the market, as they strive to create and deliver content that resonates with audiences. The Media and Entertainment market is constantly evolving, as new technologies and platforms emerge and consumer preferences shift. Companies must stay ahead of the curve in order to remain competitive. Some of the major players in the market include Disney, WarnerMedia, Comcast, AT&T, Netflix, Amazon, Apple, and Google. Show Less Read more

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