Sugar-Free Cookies Global Market Report 2024

The sugar-free cookies market has grown strongly in recent years. It will grow from $5.5 billion in 2023 to $5.9 billion in 2024 at a compound annual growth rate (CAGR) of 7.2%. The growth observed in the historical period can be ascribed to a heightened engagement in sports, an increase in orthopedic surgeries, enhanced awareness and education, the implementation of rehabilitation protocols, and the influence of professional athletes.

The sugar-free cookies market is expected to see strong growth in the next few years. It will grow to $7.86 billion in 2028 at a compound annual growth rate (CAGR) of 7.4%. The anticipated growth in the forecast period can be attributed to the inclination of patients toward active lifestyles, the adoption of regenerative medicine approaches, the development of healthcare infrastructure, the emphasis on patient-centric healthcare, and a focus on preventive measures. Major trends expected in the forecast period encompass advancements in surgical techniques, personalized medicine and treatment plans, collaborations with sports organizations, the integration of telemedicine and remote monitoring, and advancements in sports medicine.

The substantial increase in diabetes prevalence is a key driver contributing significantly to the expansion of the sugar-free cookies market. Diabetes, a chronic metabolic condition characterized by elevated blood glucose levels, poses severe risks to various bodily systems over time. Sugar-free cookies emerge as a diabetic-friendly alternative, allowing consumers to indulge in cookies without concerns about spiking blood sugar levels. This promotes nutritional intake and protein enhancement while mitigating the risk of elevated blood sugar. For example, as of December 2021, the International Diabetes Federation (IDF) reported approximately 537 million adults affected by diabetes, with projections reaching 643 million by 2030 and an estimated 783 million by 2045. Hence, the rapid increase in diabetes prevalence is expected to propel the sugar-free cookies market.

The growing preference for healthier food alternatives is anticipated to drive the sugar-free cookies market's growth. Healthier food options reflect consumers' increasing inclination toward foods perceived as positively contributing to overall health and well-being. Sugar-free cookies align with this trend, offering reduced calorie intake, blood sugar management, dental health benefits, a lower glycemic index, and support for weight management and obesity prevention. For instance, a report from The British Nutrition Foundation in 2021 indicated that 62% of Britons had altered their diets to prioritize health. Therefore, the rising preference for healthier food choices is a significant factor fueling the growth of the sugar-free cookies market.

Product innovation stands out as a prominent trend gaining momentum in the sugar-free cookies market. Leading companies in the sugar-free cookie sector are actively introducing inventive products to solidify their market standing. For instance, in January 2023, HighKey, a US-based food manufacturer, unveiled its sugar-free sandwich cookies. These gluten- and soy-free cookies are keto-friendly, featuring natural ingredients. With each serving of two cookies providing 60 calories, 2 grams of net carbs, 7 grams of fiber, and no sugar, these cookies comprise two crisp chocolate layers filled with a creamy vanilla-flavored center. Particularly beneficial for diabetic patients, these cookies exemplify a commitment to health-conscious offerings.

Major players in the sugar-free cookie market are launching bite-sized, flavor-enhanced products to enhance their market presence. Poppable-size, flavor-enhanced sugar-free cookies refer to conveniently sized cookies designed for easy snacking. In January 2022, Voortman Cookies Limited, a Canada-based cookie manufacturer, introduced two new sugar-free cookie varieties, Vanilla Shortbread and Iced Oatmeal, in a smaller, poppable size. These Voortman Sugar-Free Mini Cookies boast popular flavors, with zero grams of sugar, artificial flavors, or colors, allowing consumers guilt-free enjoyment. This strategic move aligns with prevailing consumer trends, showcasing a commitment to catering to evolving preferences.

In January 2021, Mondelez International Inc., a US-based snack company, completed the acquisition of HU Master Holdings for an undisclosed amount. This strategic move positions Mondelez to capitalize on the growing consumer emphasis on diet and health, particularly within the dynamic snacking sector. HU Kitchen, the acquired US-based company, specializes in sugar-free cookies, premium chocolate, and snacks.

Major companies operating in the sugar-free cookies market report are Aunt Gussies Cookies And Crackers, Baker Street, Burtons Biscuit Company, Good Dees, Helwa Wafelbakkerij Hallum BV, Kravour Foods Private Limited, Galletas Gullon SA, Tedesco Group, Fat Snax., Wellversed, Pahal Foods Pvt. Ltd., Diabliss Consumer Products Pvt. Ltd., Nestlé S.A, Murray Biscuit Company, Krunchy Melts Company, Bisk Farm Food Products Private Limited, Nutri Value Company, NutroActive Nutrition Limited, Unibic Foods India Private Limited, Protiwise Laboratories Limited, Lakanto, Tiffany & Co., Arley S.L.U., Ferrero S.p.A., Mars Incorporated, Mondelez International Inc., Kellogg Company, Enjoy Life Foods LLC, Julian's Bakery Inc., Loacker.

North America was the largest region in the sugar-free cookies market in 2023. The regions covered in the sugar-free cookies market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the sugar-free cookies market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

In the realm of sugar-free cookies, various product types exist, including bars, drops, molded shapes, rolled varieties, and others. The selection encompasses diverse flavors such as chocolate chip, peanut butter, gingerbread, oatmeal raisin, and more. Bars, flat slabs of chocolate often cut into smaller pieces, are among the product types. These sugar-free cookies incorporate sweeteners such as aspartame, saccharin, sucralose, acesulfame potassium, and others. Distribution channels encompass business-to-business, business-to-consumer, hypermarkets, supermarkets, specialty stores, convenience stores, retailers, online stores, and additional avenues.

The sugar-free cookies market research report provides sugar-free cookies market statistics, including sugar-free cookies industry global market size, regional shares, competitors with a sugar-free cookies market share, detailed sugar-free cookies market segments, market trends and opportunities, and any further data you may need to thrive in the sugar-free cookies industry. This sugar-free cookies market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The sugar-free cookies market consists of sales of sugar-free brown toast, butterscotch cookies, toasted twist khari cookies, millet cookies, and multi-grain sugar-free cookies. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.


This product will be delivered within 3-5 business days.