Vacation Ownership (Timeshare) Market Report 2026

The vacation ownership (timeshare) market size has grown strongly in recent years. It will grow from $19.23 billion in 2025 to $20.71 billion in 2026 at a compound annual growth rate (CAGR) of 7.7%. The growth in the historic period can be attributed to growth in global leisure travel, rising popularity of resort-based vacations, expansion of international exchange programs, increased consumer interest in predictable vacation costs, development of branded timeshare resorts.

The vacation ownership (timeshare) market size is expected to see strong growth in the next few years. It will grow to $27.73 billion in 2030 at a compound annual growth rate (CAGR) of 7.6%. The growth in the forecast period can be attributed to increasing demand for flexible and short-term ownership options, rising investments in digital timeshare platforms, expansion of eco-friendly resort portfolios, growing regulatory focus on consumer protection, increasing integration of loyalty and travel club programs. Major trends in the forecast period include increasing adoption of digital exchange networks, rising demand for flexible ownership structures, growing use of online resale and exchange platforms, expansion of sustainable timeshare properties, enhanced focus on customer transparency and trust.

The growing international tourism is expected to drive the growth of the vacation ownership (timeshare) market in the future. International tourism involves individuals traveling to destinations outside their home country for leisure, business, or other purposes. The rise in international tourism is fueled by factors such as increasing disposable incomes, better access to travel through affordable transportation, technological advancements that simplify bookings, and a heightened emphasis on health and wellness. Vacation ownership (timeshare) supports international tourism by offering affordable, pre-paid vacation options that promote repeat travel to various destinations. For example, in May 2023, the United Nations Tourism, a Spain-based United Nations agency, reported that international tourism receipts surged to USD 1 trillion in 2022, with over 960 million tourists traveling that year and 235 million visiting in the first three months of 2023, more than double the same period in 2022. Consequently, the rise in international tourism is driving the growth of the vacation ownership (timeshare) market.

Major companies in the vacation ownership (timeshare) market are embracing a strategic partnership approach to develop advanced software for the first-time easy distribution of timeshare-by-owner supplies. Strategic partnerships involve companies pooling their strengths and resources to achieve shared goals and boost success, often leading to innovative solutions and market expansion. For example, in May 2024, KOALA, a US-based timeshare rental marketplace, teamed up with Expedia Group Inc., a US-based travel technology company. This partnership introduces features such as Vrbo connectivity for instant distribution, KOALA PRO for advanced management tools, and a proprietary transformation engine for data integration. This collaboration modernizes the timeshare rental process, improves accessibility and visibility, and aligns with current travel trends, thus driving growth in the vacation ownership (timeshare) market by attracting more users.

In March 2024, Travel + Leisure Co., a leisure travel company based in the US, acquired Accor Vacation Club for $48.4 million. This acquisition allows Travel + Leisure Co. to broaden its international reach, growing its membership in the Asia Pacific region to over 100,000 and increasing its number of club resorts by around 40%, bringing the total to 77 resorts. Accor Vacation Club, an Australia-based holiday and lifestyle program, provides guests with various amenities, including a timeshare option.

Major companies operating in the vacation ownership (timeshare) market are Marriott International Inc., Accor Vacation Club, Hilton Grand Vacations Inc., InterContinental Hotels Group (IHG), Travel + Leisure Co., Wyndham Hotels & Resorts Inc., Grupo Vidanta, Westgate Resorts, Bluegreen Vacations LLC, The Ritz-Carlton, RCI (Resort Condominiums International), Vistana Signature Experiences Inc., Diamond Resorts International Inc., Holiday Inn Club Vacations Inc., Interval International, Inc., Central Florida Investments Inc., Grand Pacific Resorts Inc., Welk Resort Group, Shell Vacations LLC, HV Global Management Corp., Silverleaf Resorts Inc., Disney Vacation Club, Karma Resorts Pte Ltd., Four Seasons Residence Club, Sierra Corp.

North America was the largest region in the vacation ownership (timeshare) market in 2025. The regions covered in the vacation ownership (timeshare) market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the vacation ownership (timeshare) market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The vacation ownership (timeshare) market includes revenues earned by entities by providing services such as property management, reservation systems, timeshare exchange programs, concierge services, vacation planning assistance, and maintenance services. The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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