Tortilla Production in the US - Industry Market Research Report

Flat out: Producers will tap into demand from demographics that increasingly view tortilla as a dietary staple

The Tortilla Production industry has wrapped itself around the US diet. Tortillas have become a staple in US kitchens, driven by the rapidly growing Hispanic and Latino population in the United States. Additionally, the rising number of health-conscious consumers has spurred demand for tortillas because many tortillas contain fiber and flaxseed. Corn tortillas are also ideal for consumers with celiac disease, as these products do not contain gluten. As demand for gluten-free products has increased, particularly from consumers who avoid the wheat protein due to the perceived health benefits, producers have been the beneficiaries of greater demand. Revenue is forecast to rise at a CAGR of 4.4% to $6.4 billion over the five years to 2023, including growth of 3.7% during the current year.

Operators in this industry manufacture tortillas. They purchase various ingredients (such as flour, corn, corn starch, salt and seasoning) from other food manufacturers and then sell the tortillas to downstream buyers in both flexible and paperboard container packaging. The final product is sold to grocery wholesalers and retailers, caterers and other food service contractors, which then distribute them to consumers. Tortilla chips are not included in this industry.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry's key players and their market shares.