UK Insurance Aggregators 2024

1.1 Market overview
1.2 Key findings
1.3 Critical success factors

2.1 Aggregators are more frequently used to purchase non-life insurance products
2.2 FCA pricing rules limit PCWs’ ability to attract new customers
2.3 The leading reason consumers choose a PCW is because they have used it before
2.4 PCWs are an essential tool for consumers conducting research before purchasing insurance
2.5 Five of the seven lines saw their conversion rate decline
2.6 Pet insurance witnessed an increase in the number of respondents who switched

3.1 Non-life insurance products on PCWs
3.2 Life insurance products on PCWs

4.1 Compare the Market is the leading PCW
4.2 Competitor profiles

5.1 Amazon’s closure of its insurance store demonstrates the difficulty of entering the market
5.2 US PCW acquires UK price comparison service

6.1 Abbreviations, acronyms, and initialisms
6.2 Definitions
6.3 Methodology
6.4 Secondary sources
6.5 Further reading

• About the Analyst
• Contact the Publisher

Figure 1: The number of consumers purchasing insurance via a PCW is decreasing
Figure 2: Over 60% of consumers choose a PCW because they have used it before
Figure 3: Consumers conduct research on PCWs more for non-life insurance products
Figure 4: Conversion rates decreased for five out of the seven products in 2023
Figure 5: Consumers are more likely to switch within motor insurance compared to other products
Figure 6: Three of the four main personal lines witnessed a decrease in the number of consumers who switched using a PCW in 2023
Figure 7: Quotes for motor insurance across the four main PCWs
Figure 8: Motor insurance premiums have surged in 2024
Figure 9: Quotes for home insurance across the four main PCWs
Figure 10: Home insurance premiums have risen significantly in 2024
Figure 11: Quotes for travel insurance across the four main PCWs
Figure 12: Quotes for pet insurance across the four main PCWs
Figure 13: Quotes for income protection insurance across the four main PCWs
Figure 14: Term assurance quotes across five leading PCWs
Figure 15: Quotes for term assurance with critical illness cover across different PCWs
Figure 16: Compare the Market is the leading PCW within non-life insurance
Figure 17: Compare the Market also dominates the life insurance PCW market