United States Facade Market - Growth, Trends, COVID-19 Impact, and Forecasts (2023 - 2028)

The size of the US Facade Market is USD 47.5 billion in the current year and is anticipated to register a CAGR of over 5% during the forecast period.

Key Highlights

• One of the innovations for humanity that has been seen with the development of energy-saving façade materials is the development of these materials. The facades market is expected to pick up steam in the upcoming years as part of the forecast era, which will end in 2030, due to the enormous level of development of advanced materials and the increased emphasis on aesthetics followed by safety capabilities.
• The surge in infrastructure-related activities and non-residential construction is expected to contribute to the United States' growth in terms of facade development. Currently, facade systems are extensively used in both industrial and commercial buildings. Modern facades can assist in meeting basic requirements such as sun control, daylighting resistance, ventilation systems, and dynamic systems, which are becoming more popular with builders for usage in non-residential projects.
• Further, the growth rate of the US facade system market will be boosted by the rising construction and infrastructure projects for homes and other buildings. Additionally, the market value increase will be fueled by the construction companies’ expansions. The increased focus on energy efficiency is also projected to support market expansion.
• The market for facade systems was negatively impacted by the COVID-19 pandemic. With the commencement of the COVID-19 pandemic in 2020, all construction and infrastructure projects around the world were put on hold. However, the COVID-19 epidemic has hastened the need for curtain wall facade opening features by fostering the need to create a healthy environment in private, public, and commercial spaces. Since the beginning of the pandemic and the subsequent restart of business activity, building occupants now have a greater need for fresh air circulation, access to outside spaces, and a lower density for physical separation, making facade systems more unique and environmentally friendly.

US Facade Market Trends

Glass Facades are Witnessing a Rise in Adoption

The highest performance and most attractive aesthetics should be offered by a glass facade for a retail storefront or commercial building in the US. Architects and designers may regulate every area of performance, from solar and thermal control to security, color, and the overall building design statement of the country, due to the range of glass that is available for facades.

Several items such as Curved glazing, Curtain walls, Balustrades, Spandrels, Oversized glazing, Bird friendly glazing, Roofs, and skylights are now getting popular among glass facades in the US. While spandrel glass is used in the US as opaque glass to conceal columns, HVAC systems, floors, electrical wiring, vents, and plumbing in a structural building preventing the visibility of these from the exterior of the building; curtain walls, on the other hand, can be made of lightweight materials, which can help to reduce construction costs in an efficient manner in a building.

The Bird-friendly glazing, however, is the most noticeable feature here. Each year, collisions with buildings and other objects are thought to be the cause of up to one billion bird deaths in the United States. Birds may find particular regions visually puzzling when the reflections are combined with specific facade designs. Birds are at risk from reflective materials that allow for adequate image development. Three preferred approaches are used to treat glass that range in human visibility and have all been proven successful for applications that benefit birds in order to address the issue: Etched Glass, Fritted Glass, and UV-coated Glass.

Furthermore, in the US, glass facades are fashionable. In a survey among glass facade manufacturers conducted in 2022, 54 percent of participants claimed that gross sales in 2021 had increased from the previous year, compared to 44 percent of survey participants in 2021.

In addition, market indicators like profit margin and project competition seem to have stayed the same between 2020 and 2021, but respondents report that bid levels have gone up in 2021 with 45 percent of respondents reporting an increase in bid levels, up from 28 percent compared to 2020. Additionally, US businesses are reporting significantly bigger backlogs with only 19% of respondents from 2021 having reported a backlog of between 18 months and 2 years, whereas 27% of respondents from 2022 reported having reached this level.

In terms of geography, the western part of the US did not see expansion; instead, East Coast initiatives seemed to predominate, with the Northeast and Southeast reportedly experiencing the highest rates of growth. The growth of the Southeast's glass facade industry was attributed to new capital/wealth, tech businesses, the cost of living, the construction of communities and multi-family high-rise buildings, and good quality of life. The region may also be experiencing an increase in the general population.

Facades Focusing on In-House Fabrication Market

In addition to the requirement for a magnificent outside appearance, US builders today search for exclusive facade designs that are strong, durable, energy-efficient, capable of insulation, simple to install and maintain, and so on. The In-House Fabrication method using Green Wall, Modern Stucco, Exposed Brickwall, Aluminium Composite Panels (ACP), and Composite Wood Plastic Cladding are among the new facade techniques that have been tested.

As these sustainable facade techniques are being used in house construction in the US more and more, as it is becoming one of the most important elements of a building with in-house fabrication, and more numbers of manufacturers are getting intrigued in the segment. For instance, two proprietary revitalization proposals emerged in the US through the development of a stacked, prefabricated balcony system using Glass Fiber Reinforced Concrete (GRC) and the idea of a hybrid facade as an alternative to an External Thermal Insulation Composite System (ETICS). These proposals used a textured layer of three-layer walls as a facade finish in a ventilated facade system, consequently gaining popularity among manufacturers and environmentalists.

According to research in 2022, 17% of US citizens, up from 9% in 2021, indicated they were fabricating glass internally. Tempered, insulating, ornamental, and laminated glass, as well as other specialty glassware and mirrors, are all commonly supplied by glaziers in the country. The sector is experiencing significant market growth because of dynamic change in the US housing consumer price index. In-house curtain wall fabrication rose in the facade category in 2022, with 48% of fabricators indicating that they manufacture the facade systems in-house.

US Facade Industry Overview

The competitive landscape of the US Facade market is observed to be fragmented with many local players operating in the market. However, several technological advancements will further improve product applications and open up lucrative prospects for market participants soon. Technological breakthroughs are leading to the development of facade materials that conserve energy. These innovative products utilize solar energy as a secondary source of power energy in many commercial and residential buildings. The market for facade systems will continue to grow in the future, opening chances for both established players and newcomers due to increased sustainability.

Louisiana Pacific Corporation, Kingspan Group, GAMCO CORPORATION, Georgia-Pacific L.L.C., and USG Corporation are some of the leading players operating in the US Facade market. Some other major players in the market are Guardian Industries, Sky Facade Inc., Permasteelisa S.p.A., Reynaers Group, Alphacladding, Seele, Ventana, United Glass and Panel Systems, Inc., New Hudson Facades, Elemex Inc., etc.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

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