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U.S. Hangover Cure Products Market Size, Share & Trends Analysis Report By Product (Solution/ Drinks, Tablets/ Capsules, Powder, Patches), By Type, By Distribution Channel, By Region, And Segment Forecasts, 2023 - 2030

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    Report

  • 86 Pages
  • October 2023
  • Region: United States
  • Grand View Research
  • ID: 5899632
The U.S. hangover cure products market size is expected to reach USD 1.14 billion by 2030, registering a CAGR of 14.3% from 2023 to 2030. The growth of the hangover cure products market in the U.S. is expected to be fueled by the increasing adoption and awareness of hangover cure solutions. The rising demand for hangover cure products is attributed to the growing awareness of their benefits and the desire to alleviate the negative effects of alcohol consumption.

The increasing alcohol consumption in the U.S. drives the demand for hangover cure products. As alcohol consumption rises, the likelihood of experiencing hangover symptoms increases, creating a greater need for effective remedies. The growing social and cultural acceptance of alcohol consumption and the prevalence of social events and gatherings contribute to higher alcohol intake in the U.S.

As individuals indulge in drinking, the aftermath of a hangover becomes a common concern. This has led to a heightened interest in hangover cure products that promise relief from symptoms such as headaches, nausea, fatigue, and dehydration. People are becoming more proactive about their well-being and actively looking for ways to enjoy socializing without fearing a debilitating hangover the next day. This shift in consumer behavior fosters a strong demand for hangover cure products that provide quick and effective relief

Based on the 2021 National Survey on Drug Use and Health (NSDUH), approximately 60 million individuals, constituting roughly 21.5% of the U.S. population aged 12 and above, acknowledged engaging in binge drinking within the previous month of the survey. The survey indicated that approximately 49.3% of full-time college students within the 18 to 22 age group reported alcohol consumption in the month before the survey. During the same timeframe, around 27.4% of these students participated in binge drinking. These habits and patterns drive the adoption of hangover cure products in the country.

Many consumers prefer herbal-based hangover cure products. Market players are actively addressing this trend by launching products that integrate herbal components, such as milk thistle and various plant extracts. These natural elements play a crucial role in facilitating the elimination of toxins from the body, safeguarding the health of the liver, and aiding in the breakdown of acetaldehyde, a substance produced when alcohol is metabolized.

By capitalizing on the potential benefits of these herbal ingredients, manufacturers aim to provide hangover cure products that not only alleviate symptoms but also promote overall well-being and detoxification. With the growing popularity of herbal supplements, companies are focusing on adding other herbal extracts, including aloe vera, green tea extract, and gotu kola, to their products for improved blood circulation and are advertising these products as sugar- and gluten-free. Thus, the demand for hangover cure products is expected to increase in the coming years, owing to the growing awareness about the benefits of alcohol detox products.

U.S. Hangover Cure Products Market Report Highlights

  • Based on product, the hangover cure tablets/capsules segment dominated the market with a share of 55.0% in 2022. The U.S. market witnessed a surge in demand for these products, driven by their increasing popularity and numerous new launches. The precise dosage control they offer ensures consistent intake of active ingredients, contributing to the growth
  • Based on type, the hangover remedies segment accounted for a revenue share of 75.0% in 2022. Hangover remedies offer quick relief from symptoms like headaches, nausea, and fatigue, aligning with consumers' desire for immediate solutions. This is expected to contribute to the growth of the segment
  • Based on distribution channel, the sales of hangover cure products through online channels accounted for a 63.3% share in 2022, owing to the convenience and accessibility they offer to consumers. Online channels provide easy access to a wide range of products, reviews, and information, making it a preferred choice for many shoppers seeking effective hangover remedies
  • The Southeast region led the U.S. market for hangover cure products with the largest revenue share of around 24.7% in 2022

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definitions
1.3. Information Procurement
1.4. Information analysis
1.4.1. Market formulation & data visualization
1.4.2. Data validation & publishing
1.5. Research Scope and Assumptions
1.6. List of Data Sources
Chapter 2. Executive Summary
Chapter 3. U.S. Hangover Cure Products Market Industry Outlook
3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
3.2.1. Sales/Retail Channel Analysis
3.2.2. Profit Margin Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Challenge Analysis
3.3.4. Market Opportunity Analysis
3.4. Business Environment Analysis
3.4.1. Industry Analysis: Porter’s Five Forces
3.5. Market Entry Strategies
Chapter 4. U.S. Hangover Cure Products Market: Product Outlook
4.1. Product Movement Analysis & Market Share, 2022 & 2030 (USD Million)
4.2. U.S. Hangover Cure Products Market Estimates & Forecast, by Product (USD Million)
4.2.1. Solution/Drinks
4.2.2. Tablets/Capsules
4.2.3. Powder
4.2.4. Patches
Chapter 5. U.S. Hangover Cure Products Market: Type Outlook
5.1. Type Movement Analysis & Market Share, 2022 & 2030 (USD Million)
5.2. U.S. Hangover Cure Products Market Estimates & Forecast, by Type (USD Million)
5.2.1. Hangover Prevention
5.2.2. Hangover Remedies
Chapter 6. U.S. Hangover Cure Products Market: Distribution Channel Outlook
6.1. Distribution Channel Movement Analysis & Market Share, 2022 & 2030 (USD Million)
6.2. U.S. Hangover Cure Products Market Estimates & Forecast, by Distribution Channel (USD Million)
6.2.1. Sports Nutrition
6.2.2. Functional Foods
Chapter 7. U.S. Hangover Cure Products Market: Distribution Channel Outlook
7.1. Distribution Channel Movement Analysis & Market Share, 2022 & 2030 (USD Million)
7.2. U.S. Hangover Cure Products Market Estimates & Forecast, by Distribution Channel (USD Million)
7.2.1. Offline
7.2.1.1. Hypermarkets & Supermarkets
7.2.1.2. Convenience Stores
7.2.1.3. Pharmacy & Drug Stores
7.2.1.4. Airport Retail Stores
7.2.1.5. Others
7.2.2. Online
Chapter 8. Competitive Analysis
8.1. Recent developments & impact analysis, by key market participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2022 (%)
8.7. Company Heat Map Analysis
8.8. Strategy Mapping
8.9. List of key companies analyzed in this section includes:
8.9.1. Bayer AG
8.9.2. More Labs
8.9.3. Flyby Ventures LLC
8.9.4. Cheers Health, Inc.
8.9.5. Himalaya Wellness
8.9.6. No Days Wasted
8.9.7. RallyPatch, LLC
8.9.8. drinkwel, LLC
List of Tables
1. U.S. hangover cure products market- Driving factor market analysis
2. U.S. hangover cure products market-Restraint factor market analysis
3. Perceptions of drinking pre- to post-COVID-19 among U.S. adults, 2020
4. U.S. hangover cure products market estimates & forecasts, by product (USD Million)
5. U.S. Hangover cure products market estimates & forecast, by type (USD Million)
6. U.S. Hangover Cure Products market estimates & forecast, by distribution channel (USD Million)
7. Recent developments & impact analysis, by key market participants
8. Company market share, 2022 (value % share)
9. Company heat map analysis
10. Companies undergoing product launches
List of Figures
1. U.S. hangover cure products market segmentation
2. Information procurement
3. Primary research pattern
4. Primary research approaches
5. Primary research process
6. Market snapshot
7. Product segment snapshot
8. Type segment snapshot
9. Distribution channel segment snapshot
10. Offline distribution channel segment snapshot
11. Competitive landscape Snapshot
12. Global and U.S. hangover cure products market size, 2022 (USD Million)
13. Hangover cure products market-Industry value chain analysis
14. Hangover cure products market-Retail chain analysis
15. Hangover cure products market-Profit margin analysis
16. U.S. hangover cure products market: Dynamics
17. U.S. alcohol consumption by alcohol type, 2022
18. U.S. hangover cure products market: Porter’s five forces analysis
19. Hangover cure products market, U.S. consumers by age group, 2022
20. U.S. hangover cure products market, consumers by gender, 2022
21. U.S. hangover cure products market, consumers by income group, 2022
22. Factors affecting buying decisions for hangover cure products
23. U.S. hangover cure products market, by product: Key takeaways
24. U.S. hangover cure products market, by product: Market share, 2022 & 2030
25. U.S. hangover cure solution/drinks market estimates & forecasts, 2017-2030 (USD Million)
26. U.S. hangover cure tablets/capsules market estimates & forecasts, 2017-2030 (USD Million)
27. U.S. hangover cure powder market estimates & forecasts, 2017-2030 (USD Million)
28. U.S. hangover cure patches market estimates & forecasts, 2017-2030 (USD Million)
29. U.S. hangover cure products market, by type: Key takeaways
30. U.S. hangover cure products market, by type: Market share, 2022 & 2030
31. U.S. hangover cure products market estimates & forecasts, by hangover prevention, 2017-2030 (USD Million)
32. U.S. hangover cure products market estimates & forecasts, by hangover remedies, 2017-2030 (USD Million)
33. U.S. hangover cure products market, by distribution channel: Key takeaways
34. U.S. hangover cure products market, by distribution channel: Market share, 2022 & 2030
35. U.S. hangover cure products market estimates & forecasts through offline distribution channel, 2017-2030 (USD Million)
36. U.S. hangover cure products market estimates & forecasts through hypermarkets & supermarkets, 2017-2030 (USD Million)
37. U.S. hangover cure products market estimates & forecasts through convenience stores, 2017-2030 (USD Million)
38. U.S. hangover cure products market estimates & forecasts through pharmacies & drug stores, 2017-2030 (USD Million)
39. U.S. hangover cure products market estimates & forecasts through airport retail stores, 2017-2030 (USD Million)
40. U.S. hangover cure products market estimates & forecasts through other offline distribution channel, 2017-2030 (USD Million)
41. U.S. Hangover Cure Products market estimates & forecasts through online distribution channel, 2017-2030 (USD Million)
42. Regional marketplace: Key takeaways
43. U.S. hangover cure products market estimates & forecast, 2017-2030 (USD Million)
44. Southeast hangover cure products market estimates & forecast, 2017-2030 (USD Million)
45. Southwest hangover cure products market estimates & forecast, 2017-2030 (USD Million)
46. Northeast hangover cure products market estimates & forecast, 2017-2030 (USD Million)
47. West hangover cure products market estimates & forecast, 2017-2030 (USD Million)
48. Midwest hangover cure products market estimates & forecast, 2017-2030 (USD Million)

Companies Mentioned

  • Bayer AG
  • More Labs
  • Flyby Ventures LLC
  • Cheers Health, Inc.
  • Himalaya Wellness
  • No Days Wasted
  • RallyPatch, LLC
  • drinkwel, LLC

Methodology

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Table Information