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Home Video in the US

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    Report

  • 23 Pages
  • July 2024
  • Region: United States
  • Euromonitor International
  • ID: 2734984
One trend in home video in the US in 2024 has been the rising popularity of cheaper Chinese brands of televisions, particularly in LCD TVs, with this category set to return to retail volume growth. As consumers have become more cost-conscious amidst economic headwinds, brands such as TCL, Hisense, and Konka are set to see significant gains in their shares of sales by offering large screen sizes at very competitive price points. This has allowed more households to upgrade to bigger displays, with

The Home Video in USA report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Televisions, Video Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home Video market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • LCD TVs sees growth in 2024, as consumers seek budget-friendly options
  • Weaker than anticipated growth for OLED TVs amidst economic uncertainty
  • Competitive landscape intensifies, with premium designs and features
PROSPECTS AND OPPORTUNITIES
  • Home video is mature, with only negligible growth expected over the forecast period
  • AI’s potential impact on the television viewing experience
  • Projected increase in adoption of OLED TVs as prices normalise
CATEGORY DATA
  • Table 1 Sales of Home Video by Category: Volume 2019-2024
  • Table 2 Sales of Home Video by Category: Value 2019-2024
  • Table 3 Sales of Home Video by Category: % Volume Growth 2019-2024
  • Table 4 Sales of Home Video by Category: % Value Growth 2019-2024
  • Table 5 Sales of LCD TVs by Network Connectivity: % Retail Volume 2019-2024
  • Table 6 NBO Company Shares of Home Video: % Volume 2020-2024
  • Table 7 LBN Brand Shares of Home Video: % Volume 2021-2024
  • Table 8 Distribution of Home Video by Channel: % Volume 2019-2024
  • Table 9 Forecast Sales of Home Video by Category: Volume 2024-2029
  • Table 10 Forecast Sales of Home Video by Category: Value 2024-2029
  • Table 11 Forecast Sales of Home Video by Category: % Volume Growth 2024-2029
  • Table 12 Forecast Sales of Home Video by Category: % Value Growth 2024-2029
  • Table 13 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2024-2029
CONSUMER ELECTRONICS IN THE US
EXECUTIVE SUMMARY
  • Consumer electronics in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer electronics?
MARKET DATA
  • Table 14 Sales of Consumer Electronics by Category: Volume 2019-2024
  • Table 15 Sales of Consumer Electronics by Category: Value 2019-2024
  • Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
  • Table 17 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
  • Table 18 NBO Company Shares of Consumer Electronics: % Volume 2020-2024
  • Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2021-2024
  • Table 20 Distribution of Consumer Electronics by Channel: % Volume 2019-2024
  • Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2024-2029
  • Table 22 Forecast Sales of Consumer Electronics by Category: Value 2024-2029
  • Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2024-2029
  • Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources