United States Online Food Delivery Market Report by Business Model (Platform to customer delivery, Restaurant to customer delivery), Platform Type (Websites, Applications), Payment Method (Cash on delivery, Online), Cities and Company Analysis 2025-2033.
United States Online Food Delivery Industry Overview
With services like Uber Eats, DoorDash, Grubhub, and Postmates providing easy access to a large selection of eateries, online food delivery has become increasingly popular in the US. Consumers can purchase meals online or through mobile apps, with the option of pickup or delivery. These services frequently offer promotions or subscription plans, and they usually charge for delivery. Particularly during the COVID-19 pandemic, the rise of online ordering has changed eating habits and made meal delivery a commonplace aspect of American society.Convenience, the rise of busy lifestyles, and increased smartphone usage are the main drivers of the U.S. online food delivery market's expansion. Food ordering is now simple due to the growth of websites like Grubhub, DoorDash, and Uber Eats. More customers are drawn to restaurants with a variety of menu alternatives, including healthier and specialty cuisine options. Usage is further increased via subscription models, loyalty benefits, and simple payment methods. Technological developments that continue to improve consumer experience, such real-time tracking and AI for tailored recommendations, are driving market expansion.
In April 2024: Amazon's new Prime monthly grocery delivery subscription service, available to Prime members and anyone with a registered electronic benefit transfer card, was welcomed in more than 3,500 American cities and towns. This subscription, which costs $9.99 per month for Prime members and pays for itself after one delivery order in a month, gives Prime members access to more convenient delivery and pickup options as well as unlimited grocery delivery on orders of $35 or more from Whole Foods, Amazon Fresh, and a variety of local grocery and specialty stores that are all available on Amazon.com.
Growth Drivers for the Online Food Delivery Market
Strategic Alliances and Investments
The growing emphasis on strategic alliances and acquisitions is a major factor driving the expansion of the US online food delivery sector. Leading businesses are partnering with grocery shops, restaurant chains, and other food service providers in an effort to expand their market share and enhance their service offerings. Through these partnerships, meal delivery apps can offer a wider variety of food options, catering to a wider customer base. Grubhub and Homewood Suites by Hilton teamed together in June 2023 to provide food options for visitors at about 500 locations throughout the US. Tourists may simply place orders from nearby restaurants using the Grubhub app's geolocation and rapid response (QR) codes, adding to their dining options and improving their overall experience.Additionally, prominent organizations can enhance their efficiency, fortify their position, and seamlessly integrate new technologies by purchasing smaller delivery and technology firms. In addition, partnerships with large supermarket chains lead to the launch of grocery delivery services, which benefit consumers and create new revenue streams. These strategic choices boost key players' competitive edge and encourage creativity and efficiency, which expands the market as a whole.
Campaigns for Marketing and Promotion
The industry for online food delivery is mostly driven by aggressive marketing and promotional initiatives. In order to raise brand awareness and draw in new customers, businesses are making significant investments in advertising across a range of platforms, including social media, television (TV), and online channels, according to the outlook for the US online meal delivery market. Discounts, free shipping, and loyalty plans are examples of promotional offerings that are essential for keeping current customers and promoting regular use of the service. For instance, Grubhub and Amazon extended its free Grubhub+ deal for another year in June 2023 for American Prime members, providing exceptional savings on restaurant purchases and no delivery costs. This collaboration raised the value of Prime by giving members access to exclusive dining options and fantastic prices through Grubhub's platform.Additionally, working with well-known events or celebrities at particular seasons of the year boosts brand awareness and human engagement. Particularly effective are these marketing techniques in converting traditional in-person diners to online delivery customers. Delivery platforms can gain a competitive edge, boost user acquisition, and promote ongoing market expansion by employing creative marketing strategies to regularly engage their audience.
Technological Advancements
The expansion of the online food delivery sector in the United States is mostly driven by technological developments. Customers may place orders with ease thanks to the growth of mobile apps and smooth online platforms, which provide real-time order monitoring, simple payment options, and AI-powered personalized recommendations. By cutting down on wait times and increasing customer satisfaction, GPS and route optimization technology increase delivery efficiency. The ordering process is further streamlined by integration with smart devices, such as voice assistants (like Alexa and Google Assistant). For instance, Uber Eats began deploying food delivery robots in a number of US locations in May 2023.Furthermore, systems can forecast demand, offer targeted discounts, and optimize menu offerings with the use of advanced data analytics. Additionally, artificial intelligence improves operational efficiency and helps with customer care through chatbots.
Challenges in the Online Food Delivery Market
Intense Competition
One major obstacle in the US internet food delivery sector is fierce competition. Due to the dominance of some platforms, such as Uber Eats, DoorDash, Grubhub, and Postmates, it is challenging for new competitors to increase their market share. In order to draw clients, these well-known companies frequently use aggressive marketing strategies, providing loyalty plans, discounts, and alliances with well-known eateries. Due to the intense competition, platforms' and restaurants' profit margins are under strain as the emphasis moves from long-term sustainability to client acquisition. Differentiation and innovation are therefore essential for surviving in the competitive market.Third-party reliance
One of the biggest issues facing the online food delivery industry is third-party dependence. Restaurants depend on platforms for customer access and delivery services, but this creates a lack of control over the customer experience. Customer happiness may be impacted by order errors, delays, and uneven service quality. Furthermore, these platforms' exorbitant commission fees lower restaurant profit margins. Restaurants run the risk of being unduly dependent on outside parties as the market gets more competitive, which will hinder their capacity to interact directly with consumers and keep control over the quality of their brand and services.United States Online Food Delivery Overview by cities
The demand for online food delivery in the US varies by city, with tech-savvy people, varied cuisines, and busy lifestyles driving demand in urban areas. Delivery services provide a variety of meal alternatives and serve both large metropolitan areas and smaller cities.New York Online Food Delivery Market
New York's fast-paced lifestyle and varied culinary scene have made it one of the major online food delivery markets in the United States. Residents and employees can easily access a wide variety of food alternatives, including both local and international cuisines, thanks to platforms. The market is driven by tech-savvy customers and a high desire for convenience. Delivery services ensure that New Yorkers have a wide range of options at their fingertips by serving everything from fast eats to fine dining.Los Angles Online Food Delivery Market
Los Angeles' fast-paced lifestyle and huge, diversified population are driving the city's expanding online food delivery sector. Delivery services are in high demand due to the city's diverse range of cuisines, which includes sushi and tacos. The tech-savvy populace prioritizes speed and convenience, and popular platforms make it simple to find both huge food chains and hidden treasures in the area. The industry is still increasing, with many options to suit every taste and inclination because to the growing trend for sustainable and nutritious food.San Diego Online Food Delivery Market
San Diego's busy lifestyle and varied culinary scene are driving the city's fast-growing online food delivery business. Residents looking for convenience and diversity are served by a range of national chains and local eateries. Platforms with fast, dependable service are well-liked, particularly in cities and communities with a large population of young professionals. San Diego's health-conscious culture is reflected in the desire for sustainable, healthful eating options, which also fuels growth. The market's growth is further aided by competitive pricing and promotions.Jacksonville Online Food Delivery Market
A burgeoning population and a combination of classic Southern comfort food and a variety of eating options are driving Jacksonville's online food delivery market's steady expansion. Delivery services provide easy access to a variety of eateries, including well-known chains and neighborhood favorites, as time-pressed locals look for convenience. Growth is still being driven by the city's growing use of technology and the need for dependable, reasonably priced services. Jacksonville's distinctive food delivery scene is also shaped by its emphasis on informal, family-friendly dining.United States Online Food Delivery Market Segments
Business Model
1. Platform to customer delivery2. Restaurant to customer delivery
Platform Type
1. Websites2. Applications
Payment Method
1. Cash on delivery2. Online
Cities
1. Seattle2. Pittsburgh
3. San Francisco
4. Austin
5. San Jose
6. San Antonio
7. Virginia Beach
8. Miami
9. San Diego
10. Los Angeles
11. Portland
12. Atlanta
13. Orlando
14. Washington, DC
15. Jacksonville
16. Riverside
17. Houston
18. Sacramento
19. Denver
20. New York
21. Tampa
22. Tucson
23. Dallas
24. Salt Lake City
25. Phoenix
26. Others
All companies have been covered from 4 viewpoints:
- Business Overview
- Key Persons
- Recent Development & Strategies
- Sales Analysis
Company Analysis
1. Grubhub2. Doordash
3. Uber Eats
4. Postmates
5. Dominos Pizza Inc.
6. Kroger Co.
7. Blue Apron Holdings
8. HelloFresh
Table of Contents
Companies Mentioned
- Grubhub
- Doordash
- Uber Eats
- Postmates
- Dominos Pizza Inc.
- Kroger Co.
- Blue Apron Holdings
- HelloFresh
Methodology
In this report, for analyzing the future trends for the studied market during the forecast period, the publisher has incorporated rigorous statistical and econometric methods, further scrutinized by secondary, primary sources and by in-house experts, supported through their extensive data intelligence repository. The market is studied holistically from both demand and supply-side perspectives. This is carried out to analyze both end-user and producer behavior patterns, in the review period, which affects price, demand and consumption trends. As the study demands to analyze the long-term nature of the market, the identification of factors influencing the market is based on the fundamentality of the study market.
Through secondary and primary researches, which largely include interviews with industry participants, reliable statistics, and regional intelligence, are identified and are transformed to quantitative data through data extraction, and further applied for inferential purposes. The publisher's in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of their recommendations and advice.
Primary Research
The primary purpose of this phase is to extract qualitative information regarding the market from the key industry leaders. The primary research efforts include reaching out to participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions. The publisher also established professional corporate relations with various companies that allow us greater flexibility for reaching out to industry participants and commentators for interviews and discussions, fulfilling the following functions:
- Validates and improves the data quality and strengthens research proceeds
- Further develop the analyst team’s market understanding and expertise
- Supplies authentic information about market size, share, growth, and forecast
The researcher's primary research interview and discussion panels are typically composed of the most experienced industry members. These participants include, however, are not limited to:
- Chief executives and VPs of leading corporations specific to the industry
- Product and sales managers or country heads; channel partners and top level distributors; banking, investment, and valuation experts
- Key opinion leaders (KOLs)
Secondary Research
The publisher refers to a broad array of industry sources for their secondary research, which typically includes, however, is not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Patent and regulatory databases for understanding of technical & legal developments
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic new articles, webcasts, and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecasts
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Table Information
Report Attribute | Details |
---|---|
No. of Pages | 200 |
Published | April 2025 |
Forecast Period | 2024 - 2033 |
Estimated Market Value ( USD | $ 31.11 Billion |
Forecasted Market Value ( USD | $ 72.94 Billion |
Compound Annual Growth Rate | 9.9% |
Regions Covered | United States |
No. of Companies Mentioned | 8 |