Acoustic Vehicle Alerting System Market Report 2026

The acoustic vehicle alerting system market size has grown rapidly in recent years. It will grow from $2.36 billion in 2025 to $2.78 billion in 2026 at a compound annual growth rate (CAGR) of 17.9%. The growth in the historic period can be attributed to growth of electric vehicles, regulatory safety mandates, urban traffic density increase, low-noise vehicle challenges, pedestrian safety awareness.

The acoustic vehicle alerting system market size is expected to see rapid growth in the next few years. It will grow to $5.05 billion in 2030 at a compound annual growth rate (CAGR) of 16.1%. The growth in the forecast period can be attributed to stricter global safety regulations, rise in ev sales, smart vehicle safety integration, demand for adaptive sound systems, autonomous vehicle development. Major trends in the forecast period include mandatory avas adoption in evs, customizable sound profiles, integration with vehicle safety systems, rising focus on pedestrian safety, expansion in aftermarket installations.

The growth of the acoustic vehicle alerting system market is expected to be driven by the increasing sales of electric vehicles. Electric vehicles (EVs) are cars powered by electric motors using energy stored in batteries, offering a cleaner alternative to traditional internal combustion engine vehicles. The rising demand for EVs is attributed to factors such as increasing environmental consciousness, government incentives, and technological advancements, making them more practical and cost-effective. Acoustic vehicle alerting systems (AVAS) are employed in electric vehicles to produce artificial sounds that alert pedestrians and cyclists to the vehicle's presence. For example, in July 2023, the International Energy Agency reported that over 2.3 million electric cars were sold in the first quarter of that year, marking a 25% increase from the same period the previous year. Sales are projected to reach 14 million by the end of 2023, representing a 35% year-on-year increase, with growth accelerating in the latter part of the year. Consequently, the surge in electric vehicle sales is fueling the expansion of the acoustic vehicle alerting system market.

Major players in the acoustic vehicle alerting system (AVAS) market are concentrating on technological advancements, such as hardware-based configuration, to enhance the effectiveness and reliability of these alerting systems. A hardware-based configuration integrates a warning sound generator, fader, and equalizer, eliminating the need for software validation. This approach ensures consistent performance and simplifies system design by relying solely on physical components. For instance, in January 2024, LAPIS Technology Co. Ltd., a Japan-based electronic parts manufacturer, introduced the ML22120xx series, the industry's first dedicated speech synthesis integrated circuits (ICs) for AVAS in electric vehicles (xEVs). These ICs comply with regulations requiring AVAS to emit continuous sounds at low speeds (under 30 km/h or 18.6 mph) to alert pedestrians. The ML22120xx series includes a warning sound generator, fader, and equalizer, eliminating the need for complex software validation and reducing development time. Moreover, they feature a fault detection function to enhance vehicle reliability.

In May 2024, THOR AVAS, a Russia-based electric autos and mobility manufacturer, partnered with SunRent to install acoustic vehicle alerting systems (AVAS) in SunRent's electric scooters. This partnership aims to improve road safety by providing audible warnings for pedestrians and other vulnerable road users, especially in low-speed traffic situations. SunRent, based in Latvia, specializes in electric scooter manufacturing.

Major companies operating in the acoustic vehicle alerting system market report include Continental AG, DENSO Corporation, Valeo Group, Harman International Industries Inc., Mitsubishi Electric Corporation, Hyundai Mobis, Bosch, Aptiv PLC, FORVIA, Panasonic Corporation, Pioneer Corporation, Alps Alpine, Visteon Corporation, Yazaki Corporation, Clarion, Hella GmbH & Co. KGaA, Brigade Electronics Inc, Seger Ses ve Elektrikli Gereçler San. A.Ş., Grewus GmbH, SoundRacer AB.

Asia-Pacific was the largest region in the acoustic vehicle alerting system market in 2025. Europe is expected to be the fastest-growing region in the forecast period. The regions covered in the acoustic vehicle alerting system market report include Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. The countries covered in the acoustic vehicle alerting system market report include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The acoustic vehicle alerting system market consists of revenues earned by entities by providing services such as installation, maintenance, and software updates for the AVAS units. The market value includes the value of related goods sold by the service provider or included within the service offering. The acoustic vehicle alerting systems market also includes sales of sound generators, speakers, and speed sensors. Values in this market are ‘factory gate’ values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

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