Hair Care in Thailand

Hair care in Thailand enjoyed strong growth in both volume and current value terms in 2023, thanks in large part to the enjoyment and interest Thai consumers have in pampering and styling their hair. Local consumers tend to have sophisticated at-home hair care routines, and a growing willingness to invest on hair care has been pushing players to invest in several innovative developments, particularly in shampoos, conditioners, colourants and treatments - including hair loss treatments.

The Hair Care in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners and Treatments, Hair Loss Treatments, Perms and Relaxants, Salon Professional Hair Care, Shampoos, Styling Agents.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hair Care market
• Pinpoint growth sectors and identify factors driving change
• Understand the competitive environment, the market’s major players and leading brands
• Use five-year forecasts to assess how the market is predicted to develop.