Soup in Georgia

Whilst soup is set to see growth in both current retail and volume terms in 2021, packaged soup as a product area as a whole has a small customer base as most local consumers prefer home-made soup prepared with fresh vegetables. Most packaged soups available on store shelves in Georgia are perceived to be unhealthy by the local population, containing additives and unhealthy oils one would not use when preparing soup from scratch at home.

The Soup in Georgia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2016-2020, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2021 directly informs our forecasts to 2025, clearly indicating how the market is expected to change.

Product coverage: Chilled Soup, Dehydrated Soup, Frozen Soup, Instant Soup, Shelf Stable Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Soup market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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