+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Consumer Appliances in Poland

  • PDF Icon

    Report

  • 119 Pages
  • January 2025
  • Region: Poland
  • Euromonitor International
  • ID: 1209007
Consumer appliances in Poland witnessed a solid rebound in retail volume sales over 2024, following a year of decline in 2023 when many households struggled with high costs of living. Whilst consumer confidence remains weak and financing costs are high in 2024, there are indications of a gradual stabilisation in inflation rates, which has supported a recovery in consumer spending.

The Consumer Appliances in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Major Appliances, Small Appliances.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Appliances market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Consumer appliances in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer appliances?
MARKET INDICATORS
  • Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2019-2025
  • Table 2 Replacement Cycles of Consumer Appliances by Category 2019-2025
MARKET DATA
  • Table 3 Sales of Consumer Appliances by Category: Volume 2019-2024
  • Table 4 Sales of Consumer Appliances by Category: Value 2019-2024
  • Table 5 Sales of Consumer Appliances by Category: % Volume Growth 2019-2024
  • Table 6 Sales of Consumer Appliances by Category: % Value Growth 2019-2024
  • Table 7 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2019-2024
  • Table 8 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2019-2024
  • Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2019-2024
  • Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2019-2024
  • Table 11 Sales of Small Appliances by Category: Volume 2019-2024
  • Table 12 Sales of Small Appliances by Category: Value 2019-2024
  • Table 13 Sales of Small Appliances by Category: % Volume Growth 2019-2024
  • Table 14 Sales of Small Appliances by Category: % Value Growth 2019-2024
  • Table 15 NBO Company Shares of Major Appliances: % Volume 2020-2024
  • Table 16 LBN Brand Shares of Major Appliances: % Volume 2021-2024
  • Table 17 NBO Company Shares of Small Appliances: % Volume 2020-2024
  • Table 18 LBN Brand Shares of Small Appliances: % Volume 2021-2024
  • Table 19 Distribution of Major Appliances by Format: % Volume 2019-2024
  • Table 20 Distribution of Small Appliances by Format: % Volume 2019-2024
  • Table 21 Forecast Sales of Consumer Appliances by Category: Volume 2024-2029
  • Table 22 Forecast Sales of Consumer Appliances by Category: Value 2024-2029
  • Table 23 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2024-2029
  • Table 24 Forecast Sales of Consumer Appliances by Category: % Value Growth 2024-2029
  • Table 25 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2024-2029
  • Table 26 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2024-2029
  • Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2024-2029
  • Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2024-2029
  • Table 29 Forecast Sales of Small Appliances by Category: Volume 2024-2029
  • Table 30 Forecast Sales of Small Appliances by Category: Value 2024-2029
  • Table 31 Forecast Sales of Small Appliances by Category: % Volume Growth 2024-2029
  • Table 32 Forecast Sales of Small Appliances by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
REFRIGERATION APPLIANCES IN POLANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Volume sales rebound in refrigeration appliances
  • Energy efficient labelling is compulsory for manufacturers
  • Built-in refrigeration appliances boosted by state-funded low mortgage rates
PROSPECTS AND OPPORTUNITIES
  • Gloomy outlook for refrigeration appliances
  • E-commerce channel to expand its position in refrigeration appliances
  • Smart technology and AI innovations will drive consumer interest
CATEGORY DATA
  • Table 33 Sales of Refrigeration Appliances by Category: Volume 2019-2024
  • Table 34 Sales of Refrigeration Appliances by Category: Value 2019-2024
  • Table 35 Sales of Refrigeration Appliances by Category: % Volume Growth 2019-2024
  • Table 36 Sales of Refrigeration Appliances by Category: % Value Growth 2019-2024
  • Table 37 Sales of Freezers by Format: % Volume 2019-2024
  • Table 38 Sales of Freezers by Volume Capacity: % Volume 2019-2024
  • Table 39 Sales of Fridge Freezers by Format: % Volume 2019-2024
  • Table 40 Sales of Fridge Freezers by Volume Capacity: % Volume 2019-2024
  • Table 41 Sales of Fridge Freezers by Smart Appliances: % Volume 2020-2024
  • Table 42 Sales of Fridges by Volume Capacity: % Volume 2019-2024
  • Table 43 NBO Company Shares of Refrigeration Appliances: % Volume 2020-2024
  • Table 44 LBN Brand Shares of Refrigeration Appliances: % Volume 2021-2024
  • Table 45 NBO Company Shares of Built-in Fridge Freezers: % Volume 2020-2024
  • Table 46 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2020-2024
  • Table 47 NBO Company Shares of Built-in Fridges: % Volume 2020-2024
  • Table 48 NBO Company Shares of Freestanding Fridges: % Volume 2020-2024
  • Table 49 Distribution of Refrigeration Appliances by Format: % Volume 2019-2024
  • Table 50 Production of Refrigeration Appliances: Total Volume 2019-2024
  • Table 51 Forecast Sales of Refrigeration Appliances by Category: Volume 2024-2029
  • Table 52 Forecast Sales of Refrigeration Appliances by Category: Value 2024-2029
  • Table 53 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2024-2029
  • Table 54 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2024-2029
HOME LAUNDRY APPLIANCES IN POLANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Rebound in volume sales as the economy improves
  • Urban dwellers seek convenience and energy efficiency
  • Locals are drawn to appliances offering water and energy efficiency
PROSPECTS AND OPPORTUNITIES
  • Premium segment has good growth potential as economy improves
  • Automatic dryers to post solid growth to support small housing units
  • Competitive threat puts bigger focus on product innovation
CATEGORY DATA
  • Table 55 Sales of Home Laundry Appliances by Category: Volume 2019-2024
  • Table 56 Sales of Home Laundry Appliances by Category: Value 2019-2024
  • Table 57 Sales of Home Laundry Appliances by Category: % Volume Growth 2019-2024
  • Table 58 Sales of Home Laundry Appliances by Category: % Value Growth 2019-2024
  • Table 59 Sales of Automatic Washer Dryers by Smart Appliances: % Volume 2019-2024
  • Table 60 Sales of Automatic Washing Machines by Format: % Volume 2019-2024
  • Table 61 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2019-2024
  • Table 62 Sales of Automatic Washing Machines by Smart Appliances: % Volume 2020-2024
  • Table 63 NBO Company Shares of Home Laundry Appliances: % Volume 2020-2024
  • Table 64 LBN Brand Shares of Home Laundry Appliances: % Volume 2021-2024
  • Table 65 Distribution of Home Laundry Appliances by Format: % Volume 2019-2024
  • Table 66 Production of Home Laundry Appliances: Total Volume 2019-2024
  • Table 67 Forecast Sales of Home Laundry Appliances by Category: Volume 2024-2029
  • Table 68 Forecast Sales of Home Laundry Appliances by Category: Value 2024-2029
  • Table 69 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2024-2029
  • Table 70 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2024-2029
DISHWASHERS IN POLANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Rising household penetration of dishwashers
  • Built-in dishwashers register strong volume growth
  • Urban living drives demand for slimline models
PROSPECTS AND OPPORTUNITIES
  • Household penetration is set to rise considerably
  • Smart models offering added value are to be rolled out
  • Sustainability focus to deliver more energy and water efficient appliances
CATEGORY DATA
  • Table 71 Sales of Dishwashers by Category: Volume 2019-2024
  • Table 72 Sales of Dishwashers by Category: Value 2019-2024
  • Table 73 Sales of Dishwashers by Category: % Volume Growth 2019-2024
  • Table 74 Sales of Dishwashers by Category: % Value Growth 2019-2024
  • Table 75 Sales of Dishwashers by Format: % Volume 2019-2024
  • Table 76 Sales of Dishwashers by Smart Appliances: % Volume 2020-2024
  • Table 77 NBO Company Shares of Dishwashers: % Volume 2020-2024
  • Table 78 LBN Brand Shares of Dishwashers: % Volume 2021-2024
  • Table 79 Distribution of Dishwashers by Format: % Volume 2019-2024
  • Table 80 Production of Dishwashers: Total Volume 2019-2024
  • Table 81 Forecast Sales of Dishwashers by Category: Volume 2024-2029
  • Table 82 Forecast Sales of Dishwashers by Category: Value 2024-2029
  • Table 83 Forecast Sales of Dishwashers by Category: % Volume Growth 2024-2029
  • Table 84 Forecast Sales of Dishwashers by Category: % Value Growth 2024-2029
LARGE COOKING APPLIANCES IN POLANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Induction hobs are preferred for safety features
  • Consumers are drawn to multifunctional ovens
  • Hobs with integrated hoods gain popularity
PROSPECTS AND OPPORTUNITIES
  • Challenging outlook for large cooking appliances
  • Sustainable and customisable features to gain popularity
  • Range cookers to lose ground
CATEGORY DATA
  • Table 85 Sales of Large Cooking Appliances by Category: Volume 2019-2024
  • Table 86 Sales of Large Cooking Appliances by Category: Value 2019-2024
  • Table 87 Sales of Large Cooking Appliances by Category: % Volume Growth 2019-2024
  • Table 88 Sales of Large Cooking Appliances by Category: % Value Growth 2019-2024
  • Table 89 Sales of Built-in Hobs by Format: % Volume 2019-2024
  • Table 90 Sales of Ovens by Smart Appliances: % Volume 2020-2024
  • Table 91 NBO Company Shares of Large Cooking Appliances: % Volume 2020-2024
  • Table 92 LBN Brand Shares of Large Cooking Appliances: % Volume 2021-2024
  • Table 93 NBO Company Shares of Built-in Hobs: % Volume 2020-2024
  • Table 94 NBO Company Shares of Ovens: % Volume 2020-2024
  • Table 95 NBO Company Shares of Cooker Hoods: % Volume 2020-2024
  • Table 96 NBO Company Shares of Built-in Cooker Hoods: % Volume 2020-2024
  • Table 97 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2020-2024
  • Table 98 NBO Company Shares of Cookers: % Volume 2020-2024
  • Table 99 NBO Company Shares of Range Cookers: % Volume 2020-2024
  • Table 100 Distribution of Large Cooking Appliances by Format: % Volume 2019-2024
  • Table 101 Production of Large Cooking Appliances: Total Volume 2019-2024
  • Table 102 Forecast Sales of Large Cooking Appliances by Category: Volume 2024-2029
  • Table 103 Forecast Sales of Large Cooking Appliances by Category: Value 2024-2029
  • Table 104 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2024-2029
  • Table 105 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2024-2029
MICROWAVES IN POLANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Limited volume growth in microwaves
  • Built-in microwaves outpace standard models
  • Multifunctional trends are notable in microwaves
PROSPECTS AND OPPORTUNITIES
  • Health and convenience will drive appeal of microwaves
  • Smaller households to fuel demand for multifunctional microwaves
  • Innovation likely to remain a key marketing tool for attracting the attention of consumers
CATEGORY DATA
  • Table 106 Sales of Microwaves by Category: Volume 2019-2024
  • Table 107 Sales of Microwaves by Category: Value 2019-2024
  • Table 108 Sales of Microwaves by Category: % Volume Growth 2019-2024
  • Table 109 Sales of Microwaves by Category: % Value Growth 2019-2024
  • Table 110 Sales of Microwaves by Smart Appliances: % Volume 2020-2024
  • Table 111 NBO Company Shares of Microwaves: % Volume 2020-2024
  • Table 112 LBN Brand Shares of Microwaves: % Volume 2021-2024
  • Table 113 Distribution of Microwaves by Format: % Volume 2019-2024
  • Table 114 Production of Microwaves: Total Volume 2019-2024
  • Table 115 Forecast Sales of Microwaves by Category: Volume 2024-2029
  • Table 116 Forecast Sales of Microwaves by Category: Value 2024-2029
  • Table 117 Forecast Sales of Microwaves by Category: % Volume Growth 2024-2029
  • Table 118 Forecast Sales of Microwaves by Category: % Value Growth 2024-2029
FOOD PREPARATION APPLIANCES IN POLANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Buoyant performance of food preparation appliances
  • Food processors witness strong growth
  • Juice extractors continue to readjust following pandemic boost
PROSPECTS AND OPPORTUNITIES
  • Healthy living to fuel category development
  • Smart technology to become better integrated
  • Consumers to trade up to enhanced features
CATEGORY DATA
  • Table 119 Sales of Food Preparation Appliances by Category: Volume 2019-2024
  • Table 120 Sales of Food Preparation Appliances by Category: Value 2019-2024
  • Table 121 Sales of Food Preparation Appliances by Category: % Volume Growth 2019-2024
  • Table 122 Sales of Food Preparation Appliances by Category: % Value Growth 2019-2024
  • Table 123 NBO Company Shares of Food Preparation Appliances: % Volume 2020-2024
  • Table 124 LBN Brand Shares of Food Preparation Appliances: % Volume 2021-2024
  • Table 125 Distribution of Food Preparation Appliances by Format: % Volume 2019-2024
  • Table 126 Forecast Sales of Food Preparation Appliances by Category: Volume 2024-2029
  • Table 127 Forecast Sales of Food Preparation Appliances by Category: Value 2024-2029
  • Table 128 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2024-2029
  • Table 129 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2024-2029
SMALL COOKING APPLIANCES IN POLANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Convenience and versatility drive appeal of small consumer appliances
  • Strong rebound in demand for coffee machines
  • Air fryers and electric steamers are popular with health-conscious consumers
PROSPECTS AND OPPORTUNITIES
  • Bright outlook for small cooking appliances
  • Smart technology is set to expand in coffee machines
  • Smaller urban households require flexible cooking appliances
CATEGORY DATA
  • Table 130 Sales of Small Cooking Appliances by Category: Volume 2019-2024
  • Table 131 Sales of Small Cooking Appliances by Category: Value 2019-2024
  • Table 132 Sales of Small Cooking Appliances by Category: % Volume Growth 2019-2024
  • Table 133 Sales of Small Cooking Appliances by Category: % Value Growth 2019-2024
  • Table 134 Sales of Freestanding Hobs by Format: % Volume 2019-2024
  • Table 135 NBO Company Shares of Small Cooking Appliances: % Volume 2020-2024
  • Table 136 LBN Brand Shares of Small Cooking Appliances: % Volume 2021-2024
  • Table 137 Distribution of Small Cooking Appliances by Format: % Volume 2019-2024
  • Table 138 Forecast Sales of Small Cooking Appliances by Category: Volume 2024-2029
  • Table 139 Forecast Sales of Small Cooking Appliances by Category: Value 2024-2029
  • Table 140 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2024-2029
  • Table 141 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2024-2029
VACUUM CLEANERS IN POLANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Stick vacuum cleaners register double-digit volume growth
  • Robotic vacuum cleaners are gaining appeal
  • Cylinder vacuum cleaners face steep declines
PROSPECTS AND OPPORTUNITIES
  • Stick vaccum cleaners will see dynamic growth
  • Smart models will enable robotic vacuums to shine
  • Strong focus on innovation and energy-efficiency
CATEGORY DATA
  • Table 142 Sales of Vacuum Cleaners by Category: Volume 2019-2024
  • Table 143 Sales of Vacuum Cleaners by Category: Value 2019-2024
  • Table 144 Sales of Vacuum Cleaners by Category: % Volume Growth 2019-2024
  • Table 145 Sales of Vacuum Cleaners by Category: % Value Growth 2019-2024
  • Table 146 Sales of Robotic Vacuum Cleaners by Smart Appliances: % Volume 2020-2024
  • Table 147 NBO Company Shares of Vacuum Cleaners: % Volume 2020-2024
  • Table 148 LBN Brand Shares of Vacuum Cleaners: % Volume 2021-2024
  • Table 149 Distribution of Vacuum Cleaners by Format: % Volume 2019-2024
  • Table 150 Forecast Sales of Vacuum Cleaners by Category: Volume 2024-2029
  • Table 151 Forecast Sales of Vacuum Cleaners by Category: Value 2024-2029
  • Table 152 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2024-2029
  • Table 153 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2024-2029
PERSONAL CARE APPLIANCES IN POLANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Personal care appliances register solid volume growth
  • Philips Polska Sp retains overall lead in hair care appliances
  • Retail e-commerce grows at steady pace
PROSPECTS AND OPPORTUNITIES
  • Personal hygiene and grooming needs to fuel category growth
  • Smart technologies to bring new customised features
  • Sustainable appliances will entice consumers
CATEGORY DATA
  • Table 154 Sales of Personal Care Appliances by Category: Volume 2019-2024
  • Table 155 Sales of Personal Care Appliances by Category: Value 2019-2024
  • Table 156 Sales of Personal Care Appliances by Category: % Volume Growth 2019-2024
  • Table 157 Sales of Personal Care Appliances by Category: % Value Growth 2019-2024
  • Table 158 Sales of Body Shavers by Format: % Volume 2019-2024
  • Table 159 Sales of Hair Care Appliances by Format: % Volume 2019-2024
  • Table 160 NBO Company Shares of Personal Care Appliances 2020-2024
  • Table 161 LBN Brand Shares of Personal Care Appliances 2021-2024
  • Table 162 Distribution of Personal Care Appliances by Format: % Volume 2019-2024
  • Table 163 Forecast Sales of Personal Care Appliances by Category: Volume 2024-2029
  • Table 164 Forecast Sales of Personal Care Appliances by Category: Value 2024-2029
  • Table 165 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2024-2029
  • Table 166 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2024-2029
AIR TREATMENT PRODUCTS IN POLANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Cooling fans witness dynamic volume growth
  • Urbanisation and rising temperatures drive sales
  • Consumers turn to discounters for air treatment solutions
PROSPECTS AND OPPORTUNITIES
  • Suatainable features to become more integral to purchasing decisions
  • Smart air treatment devices face buoyant sales performance
  • Consumers to seek multi-functional air treatment products
CATEGORY DATA
  • Table 167 Sales of Air Treatment Products by Category: Volume 2019-2024
  • Table 168 Sales of Air Treatment Products by Category: Value 2019-2024
  • Table 169 Sales of Air Treatment Products by Category: % Volume Growth 2019-2024
  • Table 170 Sales of Air Treatment Products by Category: % Value Growth 2019-2024
  • Table 171 Sales of Air Conditioners by Smart Appliances: % Volume 2020-2024
  • Table 172 NBO Company Shares of Air Treatment Products: % Volume 2020-2024
  • Table 173 LBN Brand Shares of Air Treatment Products: % Volume 2021-2024
  • Table 174 Distribution of Air Treatment Products by Format: % Volume 2019-2024
  • Table 175 Production of Air Conditioners: Total Volume 2019-2024
  • Table 176 Forecast Sales of Air Treatment Products by Category: Volume 2024-2029
  • Table 177 Forecast Sales of Air Treatment Products by Category: Value 2024-2029
  • Table 178 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2024-2029
  • Table 179 Forecast Sales of Air Treatment Products by Category: % Value Growth 2024-2029