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Bottled Water in Peru

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    Report

  • 29 Pages
  • December 2025
  • Region: Peru
  • Euromonitor International
  • ID: 1214949
In 2025, bottled water consolidated its role as one of the fastest-growing categories within soft drinks in Peru, supported by a combination of strong structural drivers and favourable shifts in consumption behaviour. The year was marked by a sustained rise in health awareness, with consumers increasingly distancing themselves from sugary products and prioritising hydration options perceived as natural, safe, and aligned with long-term well-being.

This report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2025), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Bottled Water market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Bottled water strengthens its position as the core driver of health-driven consumption in 2025
INDUSTRY PERFORMANCE
  • Retail volume sales of bottled water increase in 2025 as consumers prioritise everyday hydration and health
  • Flavoured bottled water is the most dynamic category in 2025 due to rapid innovation and rising demand for lighter, low-sugar alternatives
WHAT’S NEXT?
  • Retail volume sales of bottled water are expected to rise over the forecast period as penetration deepens across all income groups
  • Investment, flavour expansion, and functional innovation will shape future category growth
  • New hydration regulations could influence consumption patterns and shift demand in foodservice
COMPETITIVE LANDSCAPE
  • AJE and ISM are among the leading companies in bottled water in 2025 due to affordability and strong traditional-channel reach
  • Life International is one of the most dynamic companies in 2025 as functional water gains traction among health-oriented consumers
CHANNELS
  • Small local grocers are the leading distribution channel in 2025 as neighbourhood proximity supports everyday hydration purchases
  • Small local grocers and e-commerce are the most dynamic channels in 2025 as proximity and digital convenience drive faster growth
CATEGORY DATA
  • Table 1 Off-trade Sales of Bottled Water by Category: Volume 2020-2025
  • Table 2 Off-trade Sales of Bottled Water by Category: Value 2020-2025
  • Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2020-2025
  • Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2020-2025
  • Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2021-2025
  • Table 6 LBN Brand Shares of Off-trade Bottled Water: % Volume 2022-2025
  • Table 7 NBO Company Shares of Off-trade Bottled Water: % Value 2021-2025
  • Table 8 LBN Brand Shares of Off-trade Bottled Water: % Value 2022-2025
  • Table 9 Forecast Off-trade Sales of Bottled Water by Category: Volume 2025-2030
  • Table 10 Forecast Off-trade Sales of Bottled Water by Category: Value 2025-2030
  • Table 11 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2025-2030
  • Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMERSOFT DRINKS IN PERU
EXECUTIVE SUMMARY
  • Soft drinks performance strengthened by improved macroeconomic conditions and rising health-driven shifts
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
  • Affordability reshapes purchasing decisions and intensifies competitive pressure
  • Functionality and wellness fuel premium pockets of growth
  • Channel fragmentation demands greater commercial adaptability
WHAT’S NEXT?
  • Soft drinks to show steady medium-term expansion driven by functional, health-oriented, and hydration-led categories
  • Intensifying competition to favour innovation, affordability, and health-led differentiation
  • Distribution to expand through modern formats and digital channels while regulatory changes reshape consumption incentives
COMPETITIVE LANDSCAPE
  • Coca-Cola strengthens its leadership through portfolio breadth and pervasive distribution
  • Life International emerges as the most dynamic player with strong focus on functional hydration
CHANNELS
  • Traditional retail remains dominant but modern formats continue narrowing the gap
  • Convenience stores emerge as the fastest-growing channel, supported by proximity and immediacy
FOODSERVICE VS RETAIL SPLIT
MARKET DATA
  • Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
  • Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
  • Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
  • Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
  • Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2025
  • Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2025
  • Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2025
  • Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2025
  • Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
  • Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
  • Table 23 Off-trade Sales of Soft Drinks by Category: Value 2020-2025
  • Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
  • Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
  • Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
  • Table 27 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2021-2025
  • Table 28 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2022-2025
  • Table 29 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2021-2025
  • Table 30 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2022-2025
  • Table 31 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2025
  • Table 32 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2022-2025
  • Table 33 NBO Company Shares of Off-trade Soft Drinks: % Value 2021-2025
  • Table 34 LBN Brand Shares of Off-trade Soft Drinks: % Value 2022-2025
  • Table 35 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2020-2025
  • Table 36 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2020-2025
  • Table 37 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2020-2025
  • Table 38 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2025
  • Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2025-2030
  • Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2025-2030
  • Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2025-2030
  • Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2025-2030
  • Table 43 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2025-2030
  • Table 44 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2025-2030
  • Table 45 Forecast Off-trade Sales of Soft Drinks by Category: Value 2025-2030
  • Table 46 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2025-2030
  • Table 47 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2025-2030
  • Table 48 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2025-2030
APPENDIX
  • Fountain sales in Peru
COUNTRY REPORTS DISCLAIMER
SOURCES
  • Summary 1 Research Sources