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Herbal/Traditional Products in Malaysia

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    Report

  • 26 Pages
  • September 2024
  • Region: Malaysia
  • Euromonitor International
  • ID: 1240417
Herbal/traditional products have a long-standing tradition within consumer health in Malaysia. Such products are often sold in kiosks, as well as herbal/traditional healthcare stores, and as such, are easy to obtain. For example, Tongkat Ali, one of the most popular herbal remedies due its purported benefits for male sexual health, is sold widely through these outlets.

The Herbal/Traditional Products in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Herbal/Traditional Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Demand for herbal/traditional products continues to grow, with dietary supplements leading the way
  • Beauty and health-focused positionings propel growth in herbal/traditional tonics, while herbal/traditional cough/cold remedies also have a growing presence
  • E-commerce continues to gain traction
PROSPECTS AND OPPORTUNITIES
  • Locally-produced herbal/traditional ingredients will be actively utilised by manufacturers
  • Malaysian government adopts new regulatory guidelines for herbal/traditional products
  • Products with a sleep and mood management positioning are anticipated to show an upward trend
CATEGORY DATA
  • Table 1 Sales of Herbal/Traditional Products by Category: Value 2019-2024
  • Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2020-2024
  • Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2021-2024
  • Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2024-2029
  • Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN MALAYSIA
EXECUTIVE SUMMARY
  • Consumer health in 2024: the big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What’s next for consumer health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
  • Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2019-2024
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
  • Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
  • Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources