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Herbal/Traditional Products in Japan

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    Report

  • 27 Pages
  • September 2024
  • Region: Japan
  • Euromonitor International
  • ID: 1269037
Herbal/traditional products in Japan is expected to experience a slight decrease in retail current value terms in 2024, despite an increase in health consciousness and the wellness trend. This is largely due to the backlash from the higher demand for herbal/traditional dietary supplements which appeal to immune strength during the pandemic. Although on a small scale, growth was seen for herbal/traditional dietary supplements from 2020 to 2022.

The Herbal/Traditional Products in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Herbal/Traditional Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • The end of the pandemic impacts sales of herbal/traditional products
  • Utilising Kampo to reach a new customer base
  • Business opportunities in PFC balance
PROSPECTS AND OPPORTUNITIES
  • Capturing the wellness trend
  • Strengthening communication to attract consumers
  • A more holistic approach could attract a wider audience
CATEGORY DATA
  • Table 1 Sales of Herbal/Traditional Products by Category: Value 2019-2024
  • Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2020-2024
  • Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2021-2024
  • Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2024-2029
  • Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN JAPAN
EXECUTIVE SUMMARY
  • Consumer health in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
  • Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2019-2024
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
  • Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
  • Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources