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Colour Cosmetics in Uruguay

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    Report

  • 23 Pages
  • April 2024
  • Region: Uruguay
  • Euromonitor International
  • ID: 1345792
2023 saw colour cosmetics record positive volume growth for the third consecutive year as the return to pre-pandemic lifestyles meant that many local consumers had more reason to wear colour cosmetics. The return to working and socialising outside of the home on a daily basis presented local women with opportunities to wear a variety of colour cosmetics more often, including eye make-up and facial make-up, two categories that recorded particularly dynamic volume growth during the year.

The Colour Cosmetics in Uruguay report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Colour Cosmetics market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Another year of positive volume growth for colour cosmetics
  • L'Oréal benefits from the launch of its new product Revitalift Retinol
  • Pharmacies consolidates its leading position as direct selling loses ground
PROSPECTS AND OPPORTUNITIES
  • Direct sellers to modify their sales strategies to recover ground lost to the informal trade
  • Innovation, sustainability, and promotions to remains key spurs on sales growth
  • Social media set to become a more important tool for the marketing of colour cosmetics
CATEGORY DATA
  • Table 1 Sales of Colour Cosmetics by Category: Value 2018-2023
  • Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2018-2023
  • Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2018-2023
  • Table 4 NBO Company Shares of Colour Cosmetics: % Value 2019-2023
  • Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2020-2023
  • Table 6 LBN Brand Shares of Premium Colour Cosmetics: % Value 2020-2023
  • Table 7 Forecast Sales of Colour Cosmetics by Category: Value 2023-2028
  • Table 8 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2023-2028
  • Table 9 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2023-2028
BEAUTY AND PERSONAL CARE IN URUGUAY
EXECUTIVE SUMMARY
  • Beauty and personal care in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 10 Sales of Beauty and Personal Care by Category: Value 2018-2023
  • Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
  • Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
  • Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
  • Table 16 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
  • Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
  • Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
  • Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
APPENDIXDISCLAIMER
SOURCES
  • Summary 1 Research Sources