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Oral Care in Ecuador

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    Report

  • 23 Pages
  • April 2024
  • Region: Ecuador
  • Euromonitor International
  • ID: 1407323
2023 saw volume growth in oral care return to positive ground after two years of declining demand, with the most affordable brands and those which represent the best value for money generating the best sales performances.

The Oral Care in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Oral Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Brands that represent good value the big winners as volume growth turns positive
  • Fortident’s sales decrease presents opportunities to smaller players
  • More specialised oral care brands benefit from more recommendations from dentists
PROSPECTS AND OPPORTUNITIES
  • Hard discounters set to spur growth in sales of less expensive oral care products
  • Power toothbrushes to maintain significant growth potential despite high prices
  • Denture care set to benefit from the ageing of the Ecuadorian population
CATEGORY DATA
  • Table 1 Sales of Oral Care by Category: Value 2018-2023
  • Table 2 Sales of Oral Care by Category: % Value Growth 2018-2023
  • Table 3 Sales of Toothbrushes by Category: Value 2018-2023
  • Table 4 Sales of Toothbrushes by Category: % Value Growth 2018-2023
  • Table 5 Sales of Toothpaste by Type: % Value Breakdown 2019-2023
  • Table 6 NBO Company Shares of Oral Care: % Value 2019-2023
  • Table 7 LBN Brand Shares of Oral Care: % Value 2020-2023
  • Table 8 Forecast Sales of Oral Care by Category: Value 2023-2028
  • Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2023-2028
  • Table 10 Forecast Sales of Toothbrushes by Category: Value 2023-2028
  • Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN ECUADOR
EXECUTIVE SUMMARY
  • Beauty and personal care in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 12 Sales of Beauty and Personal Care by Category: Value 2018-2023
  • Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
  • Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
  • Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
  • Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
  • Table 18 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
  • Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
  • Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
  • Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources