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Credit Cards in Hungary

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    Report

  • 26 Pages
  • January 2025
  • Region: Hungary
  • Euromonitor International
  • ID: 1449307
Credit card debt remained the most expensive forms of debt offered by financial institutions in Hungary in 2024. Under current regulations, the APR on credit cards can reach up to 39% percentage points above the prevailing base rate of the central bank. However, actual credit card rates are significantly below this maximum. Additionally, the APR on credit cards has been steadily decreasing, currently standing approximately 5ppt lower than the previous year.

The Credit Card Transactions in Hungary report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Commercial Credit Card Transactions, Personal Credit Card Transactions.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Credit Card Transactions market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Lower base rate reduces cost of credit card borrowing
  • Credit cards still remain a competitive alternative for managing daily finances
  • Cofidis Group acquires Magyar Cetelem Bank and credit cards are phased out
PROSPECTS AND OPPORTUNITIES
  • Co-branded cards are being phased out
  • Commercial credit cards remain niche
Competitive threats to domestic credit cards come from international neobanks and BNPL
CATEGORY DATA
  • Table 1 Credit Cards: Number of Cards in Circulation 2019-2024
  • Table 2 Credit Cards Transactions 2019-2024
  • Table 3 Credit Cards in Circulation: % Growth 2019-2024
  • Table 4 Credit Cards Transactions: % Growth 2019-2024
  • Table 5 Commercial Credit Cards: Number of Cards in Circulation 2019-2024
  • Table 6 Commercial Credit Cards Transactions 2019-2024
  • Table 7 Commercial Credit Cards in Circulation: % Growth 2019-2024
  • Table 8 Commercial Credit Cards Transactions: % Growth 2019-2024
  • Table 9 Personal Credit Cards: Number of Cards in Circulation 2019-2024
  • Table 10 Personal Credit Cards Transactions 2019-2024
  • Table 11 Personal Credit Cards in Circulation: % Growth 2019-2024
  • Table 12 Personal Credit Cards Transactions: % Growth 2019-2024
  • Table 13 Credit Cards: Number of Cards by Issuer 2019-2023
  • Table 14 Credit Cards: Number of Cards by Operator 2019-2023
  • Table 15 Credit Cards Payment Transaction Value by Issuer 2019-2023
  • Table 16 Credit Cards Payment Transaction Value by Operator 2019-2023
  • Table 17 Commercial Credit Cards: Number of Cards by Issuer 2019-2023
  • Table 18 Commercial Credit Cards: Number of Cards by Operator 2019-2023
  • Table 19 Commercial Credit Cards Payment Transaction Value by Issuer 2019-2023
  • Table 20 Commercial Credit Cards Payment Transaction Value by Operator 2019-2023
  • Table 21 Personal Credit Cards: Number of Cards by Issuer 2019-2023
  • Table 22 Personal Credit Cards: Number of Cards by Operator 2019-2023
  • Table 23 Personal Credit Cards Payment Transaction Value by Issuer 2019-2023
  • Table 24 Personal Credit Cards Payment Transaction Value by Operator 2019-2023
  • Table 25 Forecast Credit Cards: Number of Cards in Circulation 2024-2029
  • Table 26 Forecast Credit Cards Transactions 2024-2029
  • Table 27 Forecast Credit Cards in Circulation: % Growth 2024-2029
  • Table 28 Forecast Credit Cards Transactions: % Growth 2024-2029
  • Table 29 Forecast Commercial Credit Cards: Number of Cards in Circulation 2024-2029
  • Table 30 Forecast Commercial Credit Cards Transactions 2024-2029
  • Table 31 Forecast Commercial Credit Cards in Circulation: % Growth 2024-2029
  • Table 32 Forecast Commercial Credit Cards Transactions: % Growth 2024-2029
  • Table 33 Forecast Personal Credit Cards: Number of Cards in Circulation 2024-2029
  • Table 34 Forecast Personal Credit Cards Transactions 2024-2029
  • Table 35 Forecast Personal Credit Cards in Circulation: % Growth 2024-2029
  • Table 36 Forecast Personal Credit Cards Transactions: % Growth 2024-2029
FINANCIAL CARDS AND PAYMENTS IN HUNGARY
EXECUTIVE SUMMARY
  • Financial cards and payments in 2024: The big picture
  • 2024 key trends - neobanks and fintech solutions to disrupt traditional market; and the card or cash question
  • Competitive landscape
  • What next for financial cards and payments?
MARKET INDICATORS
  • Table 37 Number of POS Terminals: Units 2019-2024
  • Table 38 Number of ATMs: Units 2019-2024
  • Table 39 Value Lost to Fraud 2019-2024
  • Table 40 Card Expenditure by Location 2024
  • Table 41 Financial Cards in Circulation by Type: % Number of Cards 2019-2024
  • Table 42 Domestic versus Foreign Spend 2024
MARKET DATA
  • Table 43 Financial Cards by Category: Number of Cards in Circulation 2019-2024
  • Table 44 Financial Cards by Category: Number of Accounts 2019-2024
  • Table 45 Financial Cards Transactions by Category: Value 2019-2024
  • Table 46 Financial Cards by Category: Number of Transactions 2019-2024
  • Table 47 Consumer Payments by Category: Value 2019-2024
  • Table 48 Consumer Payments by Category: Number of Transactions 2019-2024
  • Table 49 M-Commerce by Category: Value 2019-2024
  • Table 50 M-Commerce by Category: % Value Growth 2019-2024
  • Table 51 Financial Cards: Number of Cards by Issuer 2019-2023
  • Table 52 Financial Cards: Number of Cards by Operator 2019-2023
  • Table 53 Financial Cards: Card Payment Transactions Value by Operator 2019-2023
  • Table 54 Financial Cards: Card Payment Transactions Value by Issuer 2019-2023
  • Table 55 Forecast Financial Cards by Category: Number of Cards in Circulation 2024-2029
  • Table 56 Forecast Financial Cards by Category: Number of Accounts 2024-2029
  • Table 57 Forecast Financial Cards Transactions by Category: Value 2024-2029
  • Table 58 Forecast Financial Cards by Category: Number of Transactions 2024-2029
  • Table 59 Forecast Consumer Payments by Category: Value 2024-2029
  • Table 60 Forecast Consumer Payments by Category: Number of Transactions 2024-2029
  • Table 61 Forecast M-Commerce by Category: Value 2024-2029
  • Table 62 Forecast M-Commerce by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources