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Cheese in Poland

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    Report

  • 19 Pages
  • August 2024
  • Region: Poland
  • Euromonitor International
  • ID: 1449343
Cheese in Poland is seeing positive retail value and volume growth in 2024. Soft cheese is the best performing subcategory, as spreadable options offer great convenience to consumers - such as being able to make sandwiches quickly and easily. This trend is especially noticeable during breakfast time, where speed and ease of preparation are highly valued. Consumers perceive cheese spreads as a tasty and healthy alternative to fast food or cereals, driving demand.

The Cheese in Poland report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Hard Cheese, Processed Cheese excl Spreadable, Soft Cheese, Spreadable Cheese.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Cheese market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Spreadable and soft cheese benefit from convenience for snacking to preparing meals
  • Price-sensitivity, brand loyalty, and convenience shape consumer choices in hard cheese
  • Marketing campaigns promote cheese consumption
PROSPECTS AND OPPORTUNITIES
  • Variety in flavours and formats expected to expand further over the forecast period
  • Spreadable cheese will continue to be favoured for its low prices and convenience
  • Larger pack sizes may also add appeal for some consumer needs
CATEGORY DATA
  • Table 1 Sales of Cheese by Category: Volume 2019-2024
  • Table 2 Sales of Cheese by Category: Value 2019-2024
  • Table 3 Sales of Cheese by Category: % Volume Growth 2019-2024
  • Table 4 Sales of Cheese by Category: % Value Growth 2019-2024
  • Table 5 Sales of Spreadable Cheese by Type: % Value 2019-2024
  • Table 6 Sales of Soft Cheese by Type: % Value 2019-2024
  • Table 7 Sales of Hard Cheese by Type: % Value 2019-2024
  • Table 8 NBO Company Shares of Cheese: % Value 2020-2024
  • Table 9 LBN Brand Shares of Cheese: % Value 2021-2024
  • Table 10 Distribution of Cheese by Format: % Value 2019-2024
  • Table 11 Forecast Sales of Cheese by Category: Volume 2024-2029
  • Table 12 Forecast Sales of Cheese by Category: Value 2024-2029
  • Table 13 Forecast Sales of Cheese by Category: % Volume Growth 2024-2029
  • Table 14 Forecast Sales of Cheese by Category: % Value Growth 2024-2029
DAIRY PRODUCTS AND ALTERNATIVES IN POLAND
EXECUTIVE SUMMARY
  • Dairy products and alternatives in 2024: The big picture
  • Key trends in 2024
  • Competitive landscape
  • Channel developments
  • What next for dairy products and alternatives?
MARKET DATA
  • Table 15 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
  • Table 16 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
  • Table 17 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
  • Table 18 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
  • Table 19 Penetration of Private Label by Category: % Value 2019-2024
  • Table 20 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
  • Table 21 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
  • Table 22 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources