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Mobile Phones in Chile

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    Report

  • 19 Pages
  • July 2024
  • Region: Chile
  • Euromonitor International
  • ID: 1449543
Demand for smartphones in Chile is improving in 2024 following several years of strong retail volume decline. Sales are being supported by the promotional campaigns of the leading brands, while they have also been focusing on making substantial improvements to product functionality in areas such as connectivity with a significant boost to 5G smartphones, the development of better cameras, and innovation in the materiality of smartphones, especially in their casing and screen, which has encourage

The Mobile Phones in Chile report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Feature Phones, Smartphones.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Mobile Phones market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Demand for smartphones improves following two years of contraction
  • Further declines for feature phones due to niche target audience
  • Improvements in functionality, capacity, and access to information are key elements within smartphones
  • Samsung retains comfortable lead of smartphones despite competition from smaller players
PROSPECTS AND OPPORTUNITIES
  • Emerging brands predicted to gain further share
  • Social media will continue to increase influence as a vital tool to boost demand for smartphones
  • Promotional strategies will continue to strongly attract consumers
CATEGORY DATA
  • Table 1 Sales of Mobile Phones by Category: Volume 2019-2024
  • Table 2 Sales of Mobile Phones by Category: Value 2019-2024
  • Table 3 Sales of Mobile Phones by Category: % Volume Growth 2019-2024
  • Table 4 Sales of Mobile Phones by Category: % Value Growth 2019-2024
  • Table 5 Sales of Smartphones by Screen Size: % Retail Volume 2021-2024
  • Table 6 NBO Company Shares of Mobile Phones: % Volume 2020-2024
  • Table 7 LBN Brand Shares of Mobile Phones: % Volume 2021-2024
  • Table 8 Distribution of Mobile Phones by Channel: % Volume 2019-2024
  • Table 9 Forecast Sales of Mobile Phones by Category: Volume 2024-2029
  • Table 10 Forecast Sales of Mobile Phones by Category: Value 2024-2029
  • Table 11 Forecast Sales of Mobile Phones by Category: % Volume Growth 2024-2029
  • Table 12 Forecast Sales of Mobile Phones by Category: % Value Growth 2024-2029
  • Table 13 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2024-2029
CONSUMER ELECTRONICS IN CHILE
EXECUTIVE SUMMARY
  • Consumer electronics in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer electronics?
MARKET DATA
  • Table 14 Sales of Consumer Electronics by Category: Volume 2019-2024
  • Table 15 Sales of Consumer Electronics by Category: Value 2019-2024
  • Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
  • Table 17 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
  • Table 18 NBO Company Shares of Consumer Electronics: % Volume 2020-2024
  • Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2021-2024
  • Table 20 Distribution of Consumer Electronics by Channel: % Volume 2019-2024
  • Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2024-2029
  • Table 22 Forecast Sales of Consumer Electronics by Category: Value 2024-2029
  • Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2024-2029
  • Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources