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Air Treatment Products in Hungary

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    Report

  • 36 Pages
  • December 2023
  • Region: Hungary
  • Euromonitor International
  • ID: 1541363
In 2023, retail volume sales of air treatment products fell in Hungary, recording a decline. The country's most popular air conditioner type, split air conditioners, saw significant double-digit growth in 2022, with sales bolstered by the support of a government programme, which compensated consumers.

The Air Treatment Products in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Air Purifiers, Cooling, Dehumidifiers, Humidifiers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Air Treatment Products market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

AIR TREATMENT PRODUCTS IN HUNGARYKEY DATA FINDINGS
2023 DEVELOPMENTS
  • The government subsidies programme ends, leading to a volume decline in 2023
  • Sales of window air conditioners decline due to inconvenient installation systems
  • Cool4u retains its lead, as brand Gree is the top choice in split air conditioners
PROSPECTS AND OPPORTUNITIES
  • Promotional activities support a return to positive volume growth for split air conditioners
  • The declining trend in window air conditioners is set to persist
  • New launches help Columbus Klímaértékesíto strengthen its competitiveness
CATEGORY DATA
  • Table 1 Sales of Air Treatment Products by Category: Volume 2018-2023
  • Table 2 Sales of Air Treatment Products by Category: Value 2018-2023
  • Table 3 Sales of Air Treatment Products by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Air Treatment Products by Category: % Value Growth 2018-2023
  • Table 5 Sales of Air Conditioners by Smart Appliances: % Volume 2019-2023
  • Table 6 NBO Company Shares of Air Treatment Products: % Volume 2019-2023
  • Table 7 LBN Brand Shares of Air Treatment Products: % Volume 2020-2023
  • Table 8 Distribution of Air Treatment Products by Format: % Volume 2018-2023
  • Table 9 Production of Air Conditioners: Total Volume 2018-2023
  • Table 10 Forecast Sales of Air Treatment Products by Category: Volume 2023-2028
  • Table 11 Forecast Sales of Air Treatment Products by Category: Value 2023-2028
  • Table 12 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2023-2028
  • Table 13 Forecast Sales of Air Treatment Products by Category: % Value Growth 2023-2028
CONSUMER APPLIANCES IN HUNGARY
EXECUTIVE SUMMARY
  • Consumer appliances in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer appliances?
MARKET INDICATORS
  • Table 14 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2024
  • Table 15 Replacement Cycles of Consumer Appliances by Category 2018-2024
MARKET DATA
  • Table 16 Sales of Consumer Appliances by Category: Volume 2018-2023
  • Table 17 Sales of Consumer Appliances by Category: Value 2018-2023
  • Table 18 Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
  • Table 19 Sales of Consumer Appliances by Category: % Value Growth 2018-2023
  • Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
  • Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
  • Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
  • Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
  • Table 24 Sales of Small Appliances by Category: Volume 2018-2023
  • Table 25 Sales of Small Appliances by Category: Value 2018-2023
  • Table 26 Sales of Small Appliances by Category: % Volume Growth 2018-2023
  • Table 27 Sales of Small Appliances by Category: % Value Growth 2018-2023
  • Table 28 NBO Company Shares of Major Appliances: % Volume 2019-2023
  • Table 29 LBN Brand Shares of Major Appliances: % Volume 2020-2023
  • Table 30 NBO Company Shares of Small Appliances: % Volume 2019-2023
  • Table 31 LBN Brand Shares of Small Appliances: % Volume 2020-2023
  • Table 32 Distribution of Major Appliances by Format: % Volume 2018-2023
  • Table 33 Distribution of Small Appliances by Format: % Volume 2018-2023
  • Table 34 Forecast Sales of Consumer Appliances by Category: Volume 2023-2028
  • Table 35 Forecast Sales of Consumer Appliances by Category: Value 2023-2028
  • Table 36 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2023-2028
  • Table 37 Forecast Sales of Consumer Appliances by Category: % Value Growth 2023-2028
  • Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2023-2028
  • Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2023-2028
  • Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2023-2028
  • Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2023-2028
  • Table 42 Forecast Sales of Small Appliances by Category: Volume 2023-2028
  • Table 43 Forecast Sales of Small Appliances by Category: Value 2023-2028
  • Table 44 Forecast Sales of Small Appliances by Category: % Volume Growth 2023-2028
  • Table 45 Forecast Sales of Small Appliances by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources