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Home Laundry Appliances in Greece

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    Report

  • 39 Pages
  • January 2025
  • Region: Greece
  • Euromonitor International
  • ID: 1541593
In 2023, the retail profile of home laundry appliances in Greece was undermined by the demand for refrigeration appliances, which benefited from government subsidy vouchers. As a result, retailers did not focus as much on home laundry appliances. To balance out the focus on refrigeration appliances in the previous year, there was a very strong focus among retailers on home laundry appliances in 2024, as demand for the former fell.

The Home Laundry Appliances in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Automatic Dryers, Automatic Washer Dryers, Automatic Washing Machines, Built-in Home Laundry Appliances, Freestanding Home Laundry Appliances, Semi-Automatic Washing Machines.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Home Laundry Appliances market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Automatic washing machines become a key focus for retailers
  • Housing design trends are unfavourable to built-in home laundry appliances
  • Larger automatic washing machines gain favour amid high electricity bills
PROSPECTS AND OPPORTUNITIES
  • Larger capacity models to grow demand in automatic washing machines
  • Energy-efficiency and smart technologies to gain momentum
  • Manufacturers and retailers to push premium brands
CATEGORY DATA
  • Table 1 Sales of Home Laundry Appliances by Category: Volume 2019-2024
  • Table 2 Sales of Home Laundry Appliances by Category: Value 2019-2024
  • Table 3 Sales of Home Laundry Appliances by Category: % Volume Growth 2019-2024
  • Table 4 Sales of Home Laundry Appliances by Category: % Value Growth 2019-2024
  • Table 5 Sales of Automatic Washer Dryers by Smart Appliances: % Volume 2019-2024
  • Table 6 Sales of Automatic Washing Machines by Format: % Volume 2019-2024
  • Table 7 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2019-2024
  • Table 8 Sales of Automatic Washing Machines by Smart Appliances: % Volume 2020-2024
  • Table 9 NBO Company Shares of Home Laundry Appliances: % Volume 2020-2024
  • Table 10 LBN Brand Shares of Home Laundry Appliances: % Volume 2021-2024
  • Table 11 Distribution of Home Laundry Appliances by Format: % Volume 2019-2024
  • Table 12 Production of Home Laundry Appliances: Total Volume 2019-2024
  • Table 13 Forecast Sales of Home Laundry Appliances by Category: Volume 2024-2029
  • Table 14 Forecast Sales of Home Laundry Appliances by Category: Value 2024-2029
  • Table 15 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2024-2029
  • Table 16 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2024-2029
CONSUMER APPLIANCES IN GREECE
EXECUTIVE SUMMARY
  • Consumer appliances in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer appliances?
MARKET INDICATORS
  • Table 17 Household Penetration of Selected Total Stock Consumer Appliances by Category 2019-2025
  • Table 18 Replacement Cycles of Consumer Appliances by Category 2019-2025
MARKET DATA
  • Table 19 Sales of Consumer Appliances by Category: Volume 2019-2024
  • Table 20 Sales of Consumer Appliances by Category: Value 2019-2024
  • Table 21 Sales of Consumer Appliances by Category: % Volume Growth 2019-2024
  • Table 22 Sales of Consumer Appliances by Category: % Value Growth 2019-2024
  • Table 23 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2019-2024
  • Table 24 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2019-2024
  • Table 25 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2019-2024
  • Table 26 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2019-2024
  • Table 27 Sales of Small Appliances by Category: Volume 2019-2024
  • Table 28 Sales of Small Appliances by Category: Value 2019-2024
  • Table 29 Sales of Small Appliances by Category: % Volume Growth 2019-2024
  • Table 30 Sales of Small Appliances by Category: % Value Growth 2019-2024
  • Table 31 NBO Company Shares of Major Appliances: % Volume 2020-2024
  • Table 32 LBN Brand Shares of Major Appliances: % Volume 2021-2024
  • Table 33 NBO Company Shares of Small Appliances: % Volume 2020-2024
  • Table 34 LBN Brand Shares of Small Appliances: % Volume 2021-2024
  • Table 35 Distribution of Major Appliances by Format: % Volume 2019-2024
  • Table 36 Distribution of Small Appliances by Format: % Volume 2019-2024
  • Table 37 Forecast Sales of Consumer Appliances by Category: Volume 2024-2029
  • Table 38 Forecast Sales of Consumer Appliances by Category: Value 2024-2029
  • Table 39 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2024-2029
  • Table 40 Forecast Sales of Consumer Appliances by Category: % Value Growth 2024-2029
  • Table 41 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2024-2029
  • Table 42 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2024-2029
  • Table 43 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2024-2029
  • Table 44 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2024-2029
  • Table 45 Forecast Sales of Small Appliances by Category: Volume 2024-2029
  • Table 46 Forecast Sales of Small Appliances by Category: Value 2024-2029
  • Table 47 Forecast Sales of Small Appliances by Category: % Volume Growth 2024-2029
  • Table 48 Forecast Sales of Small Appliances by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources