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Refrigeration Appliances in Brazil

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    Report

  • 42 Pages
  • December 2023
  • Region: Brazil
  • Euromonitor International
  • ID: 1541713
In 2023, demand for refrigeration appliances is improving compared to the previous year’s decline. Stronger performances by freestanding electric wine coolers/chillers and freestanding fridge freezers are highly influencing the growth trajectory of the category, with the latter accounting for 91% retail volume share overall. The second semester showed an improving scenario for appliance sales, although a range of growth drivers has continued to play an important role throughout the year.

The Refrigeration Appliances in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Built-in Refrigeration Appliances, Electric Wine Coolers/Chillers, Freestanding Refrigeration Appliances, Freezers, Fridge Freezers, Fridges.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Refrigeration Appliances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

REFRIGERATION APPLIANCES IN BRAZILKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Fridge freezers and wine coolers positively contribute to category growth
  • Low production growth as consumption levels improve
  • Premiumisation as a strategy to creating wider brand awareness
PROSPECTS AND OPPORTUNITIES
  • Phygital strategies should transform appliance retailing over the forecast period
  • Brazilian consumers increasingly interested in smart kitchen appliances
  • Consumer confidence and lower inflationary pressure set to influence future growth
CATEGORY DATA
  • Table 1 Sales of Refrigeration Appliances by Category: Volume 2018-2023
  • Table 2 Sales of Refrigeration Appliances by Category: Value 2018-2023
  • Table 3 Sales of Refrigeration Appliances by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Refrigeration Appliances by Category: % Value Growth 2018-2023
  • Table 5 Sales of Freezers by Format: % Volume 2018-2023
  • Table 6 Sales of Freezers by Volume Capacity: % Volume 2018-2023
  • Table 7 Sales of Fridge Freezers by Format: % Volume 2018-2023
  • Table 8 Sales of Fridge Freezers by Volume Capacity: % Volume 2018-2023
  • Table 9 Sales of Fridge Freezers by Smart Appliances: % Volume 2019-2023
  • Table 10 Sales of Fridges by Volume Capacity: % Volume 2018-2023
  • Table 11 NBO Company Shares of Refrigeration Appliances: % Volume 2019-2023
  • Table 12 LBN Brand Shares of Refrigeration Appliances: % Volume 2020-2023
  • Table 13 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2019-2023
  • Table 14 NBO Company Shares of Freestanding Fridges: % Volume 2019-2023
  • Table 15 Distribution of Refrigeration Appliances by Format: % Volume 2018-2023
  • Table 16 Production of Refrigeration Appliances: Total Volume 2018-2023
  • Table 17 Forecast Sales of Refrigeration Appliances by Category: Volume 2023-2028
  • Table 18 Forecast Sales of Refrigeration Appliances by Category: Value 2023-2028
  • Table 19 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2023-2028
  • Table 20 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2023-2028
CONSUMER APPLIANCES IN BRAZIL
EXECUTIVE SUMMARY
  • Consumer appliances in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer appliances?
MARKET INDICATORS
  • Table 21 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2024
  • Table 22 Replacement Cycles of Consumer Appliances by Category 2018-2024
MARKET DATA
  • Table 23 Sales of Consumer Appliances by Category: Volume 2018-2023
  • Table 24 Sales of Consumer Appliances by Category: Value 2018-2023
  • Table 25 Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
  • Table 26 Sales of Consumer Appliances by Category: % Value Growth 2018-2023
  • Table 27 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
  • Table 28 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
  • Table 29 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
  • Table 30 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
  • Table 31 Sales of Small Appliances by Category: Volume 2018-2023
  • Table 32 Sales of Small Appliances by Category: Value 2018-2023
  • Table 33 Sales of Small Appliances by Category: % Volume Growth 2018-2023
  • Table 34 Sales of Small Appliances by Category: % Value Growth 2018-2023
  • Table 35 NBO Company Shares of Major Appliances: % Volume 2019-2023
  • Table 36 LBN Brand Shares of Major Appliances: % Volume 2020-2023
  • Table 37 NBO Company Shares of Small Appliances: % Volume 2019-2023
  • Table 38 LBN Brand Shares of Small Appliances: % Volume 2020-2023
  • Table 39 Distribution of Major Appliances by Format: % Volume 2018-2023
  • Table 40 Distribution of Small Appliances by Format: % Volume 2018-2023
  • Table 41 Forecast Sales of Consumer Appliances by Category: Volume 2023-2028
  • Table 42 Forecast Sales of Consumer Appliances by Category: Value 2023-2028
  • Table 43 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2023-2028
  • Table 44 Forecast Sales of Consumer Appliances by Category: % Value Growth 2023-2028
  • Table 45 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2023-2028
  • Table 46 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2023-2028
  • Table 47 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2023-2028
  • Table 48 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2023-2028
  • Table 49 Forecast Sales of Small Appliances by Category: Volume 2023-2028
  • Table 50 Forecast Sales of Small Appliances by Category: Value 2023-2028
  • Table 51 Forecast Sales of Small Appliances by Category: % Volume Growth 2023-2028
  • Table 52 Forecast Sales of Small Appliances by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources