Microwaves in Australia

Despite a marginal drop in retail volume sales, demand for microwaves in Australia remains above pre-pandemic levels in 2024, as local consumers value the convenience that this major appliance offers, particularly in terms of multifunctionality. Microwaves that offer roasting, baking and cooking combined with the traditional microwave function can help expedite the process and are appreciated by busy consumers.

The Microwaves in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Built-in Microwaves, Freestanding Microwaves.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Microwaves market
• Pinpoint growth sectors and identify factors driving change
• Understand the competitive environment, the market’s major players and leading brands
• Use five-year forecasts to assess how the market is predicted to develop.