Breakfast Cereals in France

Sales of breakfast cereals have remained stable in retail volume terms in 2024 albeit with only modest growth. Sales have been backed by more stable inflation in 2024 after the significant price hikes seen in 2022 and 2023. Private label products have also helped to drive volume growth with consumers. This particularly true in hot cereals where many consumers see little difference between private label and branded options.

The publisher's Breakfast Cereals in France report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2024 directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Breakfast Cereals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.