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Concentrates in Ecuador

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    Report

  • 26 Pages
  • December 2024
  • Region: Ecuador
  • Euromonitor International
  • ID: 1607301
The increasing popularity of iced tea concentrates in Ecuador has marked a significant shift in consumer preferences in 2024, as they surpass fruit-flavoured counterparts in both sales and appeal. This transition is attributed to the perception of iced tea concentrates as fresher and more natural, in contrast to the artificial connotations associated with the bright colours of traditional fruit-based options.

The Concentrates in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Liquid Concentrates, Powder Concentrates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Concentrates market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Fruit flavours lose ground in powdered concentrates
  • Mondelez and Sumesa show limited investment in the category
  • Quala continues to lead concentrates
PROSPECTS AND OPPORTUNITIES
  • Television advertising remains central to marketing strategies
  • Limited availability of liquid concentrates hinders expansion
  • Functional ingredients offer opportunities for innovation
CATEGORY DATA
  • Concentrates Conversions
  • Summary 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
  • Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2019-2024
  • Table 2 Off-trade Sales of Concentrates by Category: Value 2019-2024
  • Table 3 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2019-2024
  • Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2019-2024
  • Table 5 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2020-2024
  • Table 6 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2021-2024
  • Table 7 NBO Company Shares of Off-trade Concentrates: % Value 2020-2024
  • Table 8 LBN Brand Shares of Off-trade Concentrates: % Value 2021-2024
  • Table 9 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2020-2024
  • Table 10 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2021-2024
  • Table 11 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2020-2024
  • Table 12 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2021-2024
  • Table 13 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2024-2029
  • Table 14 Forecast Off-trade Sales of Concentrates by Category: Value 2024-2029
  • Table 15 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2024-2029
  • Table 16 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2024-2029
SOFT DRINKS IN ECUADOR
EXECUTIVE SUMMARY
  • Soft drinks in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • Foodservice vs retail split
  • What next for soft drinks?
MARKET DATA
  • Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
  • Table 18 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
  • Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
  • Table 20 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
  • Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2024
  • Table 22 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2024
  • Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2024
  • Table 24 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2024
  • Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
  • Table 26 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
  • Table 27 Off-trade Sales of Soft Drinks by Category: Value 2019-2024
  • Table 28 Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
  • Table 29 Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
  • Table 30 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
  • Table 31 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2024
  • Table 32 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2024
  • Table 33 NBO Company Shares of Off-trade Soft Drinks: % Value 2020-2024
  • Table 34 LBN Brand Shares of Off-trade Soft Drinks: % Value 2021-2024
  • Table 35 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2019-2024
  • Table 36 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2019-2024
  • Table 37 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2019-2024
  • Table 38 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2024
  • Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2024-2029
  • Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2024-2029
  • Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2024-2029
  • Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2024-2029
  • Table 43 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2024-2029
  • Table 44 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2024-2029
  • Table 45 Forecast Off-trade Sales of Soft Drinks by Category: Value 2024-2029
  • Table 46 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2024-2029
  • Table 47 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2024-2029
  • Table 48 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 2 Research Sources