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Cheese in New Zealand

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    Report

  • 20 Pages
  • August 2024
  • Region: New Zealand
  • Euromonitor International
  • ID: 1607739
The inflation of dairy products towards the end of the review period has been having a significant impact on the pricing of cheese in New Zealand, making it difficult for consumers to maintain their typical spending habits. Cheese is already perceived as a relatively expensive product and is not necessarily a staple ingredient for local households, so some consumers are deciding to forego purchasing cheese amid the high inflation.

The Cheese in New Zealand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Hard Cheese, Processed Cheese excl Spreadable, Soft Cheese, Spreadable Cheese.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Cheese market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Retail volumes of cheese continue to fall due to rising prices
  • Budget options provide consumers with an alternative to satisfy cheese needs
  • New product development slows in soft cheese amid inflationary pressures
PROSPECTS AND OPPORTUNITIES
  • Despite stabilising prices, consumers are set to further reduce cheese demand
  • Positive outlook for soft cheese once economy recovers
  • Fonterra’s selling of consumer brands creates significant opportunity
CATEGORY DATA
  • Table 1 Sales of Cheese by Category: Volume 2019-2024
  • Table 2 Sales of Cheese by Category: Value 2019-2024
  • Table 3 Sales of Cheese by Category: % Volume Growth 2019-2024
  • Table 4 Sales of Cheese by Category: % Value Growth 2019-2024
  • Table 5 Sales of Spreadable Cheese by Type: % Value 2019-2024
  • Table 6 Sales of Soft Cheese by Type: % Value 2019-2024
  • Table 7 Sales of Hard Cheese by Type: % Value 2019-2024
  • Table 8 NBO Company Shares of Cheese: % Value 2020-2024
  • Table 9 LBN Brand Shares of Cheese: % Value 2021-2024
  • Table 10 Distribution of Cheese by Format: % Value 2019-2024
  • Table 11 Forecast Sales of Cheese by Category: Volume 2024-2029
  • Table 12 Forecast Sales of Cheese by Category: Value 2024-2029
  • Table 13 Forecast Sales of Cheese by Category: % Volume Growth 2024-2029
  • Table 14 Forecast Sales of Cheese by Category: % Value Growth 2024-2029
DAIRY PRODUCTS AND ALTERNATIVES IN NEW ZEALAND
EXECUTIVE SUMMARY
  • Dairy products and alternatives in 2024: The big picture
  • Key trends in 2024
  • Competitive Landscape
  • Channel developments
  • What next for dairy products and alternatives?
MARKET DATA
  • Table 15 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
  • Table 16 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
  • Table 17 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
  • Table 18 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
  • Table 19 Penetration of Private Label by Category: % Value 2019-2024
  • Table 20 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
  • Table 21 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
  • Table 22 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources