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Bottled Water in Tunisia

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    Report

  • 27 Pages
  • January 2024
  • Region: Tunisia
  • Euromonitor International
  • ID: 1801714
While tap water is available in Tunisia, the quality of it is deteriorating, leading most consumers to stop drinking it. As such, bottled water is considered an essential product for staying hydrated and healthy and consumers are not particularly price sensitive towards it. As consumers increasingly prioritise clean and convenient hydration options, the demand for bottled water continues to rise. These factors helped to maintain volume growth, despite its slowdown, in 2023.

The Bottled Water in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Bottled Water market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Value growth skyrockets for bottled water in 2023
  • Innovative packaging solution from Délice
  • Intense competition under the control of the Ministry of Health
PROSPECTS AND OPPORTUNITIES
  • Délice to gather momentum
  • New brands anticipated to enter the competition
  • Promotion and economic packaging will support sales
CATEGORY DATA
  • Table 1 Off-trade Sales of Bottled Water by Category: Volume 2018-2023
  • Table 2 Off-trade Sales of Bottled Water by Category: Value 2018-2023
  • Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2018-2023
  • Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2019-2023
  • Table 6 LBN Brand Shares of Off-trade Bottled Water: % Volume 2020-2023
  • Table 7 NBO Company Shares of Off-trade Bottled Water: % Value 2019-2023
  • Table 8 LBN Brand Shares of Off-trade Bottled Water: % Value 2020-2023
  • Table 9 Forecast Off-trade Sales of Bottled Water by Category: Volume 2023-2028
  • Table 10 Forecast Off-trade Sales of Bottled Water by Category: Value 2023-2028
  • Table 11 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2023-2028
  • Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2023-2028
SOFT DRINKS IN TUNISIA
EXECUTIVE SUMMARY
  • Soft drinks in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • Foodservice vs retail split
  • What next for soft drinks?
MARKET DATA
  • Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
  • Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
  • Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
  • Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
  • Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2023
  • Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2023
  • Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2023
  • Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2023
  • Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
  • Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
  • Table 23 Off-trade Sales of Soft Drinks by Category: Value 2018-2023
  • Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
  • Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2018-2023
  • Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2018-2023
  • Table 27 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2023
  • Table 28 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2023
  • Table 29 NBO Company Shares of Off-trade Soft Drinks: % Value 2019-2023
  • Table 30 LBN Brand Shares of Off-trade Soft Drinks: % Value 2020-2023
  • Table 31 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2018-2023
  • Table 32 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2018-2023
  • Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2018-2023
  • Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2023
  • Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2023-2028
  • Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2023-2028
  • Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2023-2028
  • Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2023-2028
  • Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2023-2028
  • Table 40 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2023-2028
  • Table 41 Forecast Off-trade Sales of Soft Drinks by Category: Value 2023-2028
  • Table 42 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2023-2028
  • Table 43 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2023-2028
  • Table 44 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources