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Childrenswear in Argentina

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    Report

  • 17 Pages
  • November 2024
  • Region: Argentina
  • Euromonitor International
  • ID: 1868662
Childrenswear has been less affected by Argentina’s economic climate in 2024, compared to other apparel categories. Consumers are undoubtedly under pressure due to staggering inflation rates and high costs of living. However, parents tend to prioritise childrenswear as children require new clothes as they grow, with cutbacks in consumer expenditure less pronounced compared to womenswear and menswear. Retail volume sales still declined over 2024, compared to the triple-digit current value growth.

The Childrenswear in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Boys' Apparel, Girls' Apparel.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Childrenswear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Childrenswear is least affected by the recession
  • Private label and unbranded clothing proves attractive in challenging economy
  • Cheeky and Mimo & Co are the brand leaders
PROSPECTS AND OPPORTUNITIES
  • The franchise model is key to the expansion of childrenswear brands
  • Children are playing a stronger role in the purchasing decision
  • Promotions will be essential to maintain sales
CATEGORY DATA
  • Table 1 Sales of Childrenswear by Category: Volume 2019-2024
  • Table 2 Sales of Childrenswear by Category: Value 2019-2024
  • Table 3 Sales of Childrenswear by Category: % Volume Growth 2019-2024
  • Table 4 Sales of Childrenswear by Category: % Value Growth 2019-2024
  • Table 5 NBO Company Shares of Childrenswear: % Value 2020-2024
  • Table 6 LBN Brand Shares of Childrenswear: % Value 2021-2024
  • Table 7 Forecast Sales of Childrenswear by Category: Volume 2024-2029
  • Table 8 Forecast Sales of Childrenswear by Category: Value 2024-2029
  • Table 9 Forecast Sales of Childrenswear by Category: % Volume Growth 2024-2029
  • Table 10 Forecast Sales of Childrenswear by Category: % Value Growth 2024-2029
APPAREL AND FOOTWEAR IN ARGENTINA
EXECUTIVE SUMMARY
  • Apparel and footwear in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for apparel and footwear?
MARKET DATA
  • Table 11 Sales of Apparel and Footwear by Category: Volume 2019-2024
  • Table 12 Sales of Apparel and Footwear by Category: Value 2019-2024
  • Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2019-2024
  • Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2019-2024
  • Table 15 NBO Company Shares of Apparel and Footwear: % Value 2020-2024
  • Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2021-2024
  • Table 17 Distribution of Apparel and Footwear by Format: % Value 2019-2024
  • Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2024
  • Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2024-2029
  • Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2024-2029
  • Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2024-2029
  • Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources