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Street Stalls/Kiosks in South Korea

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    Report

  • 24 Pages
  • February 2024
  • Region: South Korea
  • Euromonitor International
  • ID: 1868742
In 2023, tanghulu (sugar-coated fruits on a bamboo skewer) emerged as the most prominent snacking mega-trend in the entire food industry in South Korea. The popularity of tanghulu began with mukbang YouTubers who focused on ASMR content, creating videos featuring the cracking sound of the hard sugar coating and the bursting juice inside. These videos stimulated the interest and consumption desires of Millennials and Generation Z.

The Street Stalls/Kiosks in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Chained Street Stalls/Kiosks, Independent Street Stalls/Kiosks.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Street Stalls/Kiosks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

STREET STALLS/KIOSKS IN SOUTH KOREAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Tanghulu dominates amongst South Korean Millennials and Generation Z in 2023
  • Temporary revitalisation of traditional and street food due to the media effect and tanghulu trend
  • Rapid changes in street stalls/kiosks due to low start-up costs
PROSPECTS AND OPPORTUNITIES
  • Falling popularity of tanghulu is expected in the forecast period
  • Expectation of a trickle-up effect through the frequent emergence of new desserts
  • Street food in traditional markets shows pontential for growth in value and volume transactions, while food trucks may be difficult to revitalise
CATEGORY DATA
  • Table 1 Street Stalls/Kiosks: Units/Outlets 2018-2023
  • Table 2 Sales in Street Stalls/Kiosks: Number of Transactions 2018-2023
  • Table 3 Sales in Street Stalls/Kiosks: Foodservice Value 2018-2023
  • Table 4 Street Stalls/Kiosks: % Units/Outlets Growth 2018-2023
  • Table 5 Sales in Street Stalls/Kiosks: % Transaction Growth 2018-2023
  • Table 6 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2018-2023
  • Table 7 GBO Company Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2019-2023
  • Table 8 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2020-2023
  • Table 9 Forecast Street Stalls/Kiosks: Units/Outlets 2023-2028
  • Table 10 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2023-2028
  • Table 11 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2023-2028
  • Table 12 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2023-2028
  • Table 13 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2023-2028
  • Table 14 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2023-2028
CONSUMER FOODSERVICE IN SOUTH KOREA
EXECUTIVE SUMMARY
  • Consumer foodservice in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Independent foodservice developments
  • What next for consumer foodservice?
MARKET DATA
  • Table 15 Units, Transactions and Value Sales in Consumer Foodservice 2018-2023
  • Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2018-2023
  • Table 17 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2023
  • Table 18 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2018-2023
  • Table 19 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2018-2023
  • Table 20 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2023
  • Table 21 Sales in Consumer Foodservice by Location: % Foodservice Value 2018-2023
  • Table 22 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2019-2023
  • Table 23 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2020-2023
  • Table 24 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2023
  • Table 25 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2023-2028
  • Table 26 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources