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Wound Care in Tunisia

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    Report

  • 18 Pages
  • October 2024
  • Region: Tunisia
  • Euromonitor International
  • ID: 1929629
Consumption of wound care has been falling since 2023, pushing retail volume sales into decline. There has been a notable lack of new launches, advertising and innovation by domestic players in 2024. Local manufacturers are primarily focusing on private and public hospitals in Tunisia, which generate over 80% of wound care sales. Pharmacies, para-pharmacies, and other distribution channels do not tend to attract local manufacturers.

The Wound Care in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Wound Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Retail volume sales fall as players prioritise the supply of private and public hospitals
  • E-commerce retailing supports the distribution of imported products
  • Rising prices drive value sales over 2024
PROSPECTS AND OPPORTUNITIES
  • Sticking plasters/adhesive bandages to remain key focus
  • Opportunities for local wound care brands to innovate
  • Shortages likely to remain a challenge in wound care
CATEGORY DATA
  • Table 1 Sales of Wound Care by Category: Value 2019-2024
  • Table 2 Sales of Wound Care by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Wound Care: % Value 2020-2024
  • Table 4 LBN Brand Shares of Wound Care: % Value 2021-2024
  • Table 5 Forecast Sales of Wound Care by Category: Value 2024-2029
  • Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN TUNISIA
EXECUTIVE SUMMARY
  • Consumer health in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
  • Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2019-2024
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
  • Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
  • Table 13 Penetration of Private Label by Category: % Value 2019-2024
  • Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources