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In-Car Entertainment in Vietnam

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    Report

  • 18 Pages
  • July 2024
  • Region: Vietnam
  • Euromonitor International
  • ID: 1946086
Unlike in some markets, demand for in-car entertainment in Vietnam remains positive, although penetration and growth rates are fairly low. The Vietnam Automobile Manufacturers Association reported a 25% decline in new car sales in 2023 compared to the previous year. This decrease can be attributed to an economic slowdown, with consumers more cautious with their spending, particularly on big-ticket items such as cars and property.

The In-Car Entertainment in Vietnam report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: In-Car Navigation, In-Car Speakers, In-Dash Media Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the In-Car Entertainment market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Low car sales hinder in-car entertainment’s growth in Vietnam
  • Drivers prefer larger models and touchscreen capabilities for in-dash media players
  • Influenced by social media, consumers expect more from in-car navigation
PROSPECTS AND OPPORTUNITIES
  • Increasing number of electric car owners expect improved in-car entertainment
  • Smart in-car entertainment systems set to offer consumers more than just entertainment
  • E-commerce and car showroom are important distribution channels
CATEGORY DATA
  • Table 1 Sales of In-Car Entertainment by Category: Volume 2019-2024
  • Table 2 Sales of In-Car Entertainment by Category: Value 2019-2024
  • Table 3 Sales of In-Car Entertainment by Category: % Volume Growth 2019-2024
  • Table 4 Sales of In-Car Entertainment by Category: % Value Growth 2019-2024
  • Table 5 NBO Company Shares of In-Car Entertainment: % Volume 2020-2024
  • Table 6 LBN Brand Shares of In-Car Entertainment: % Volume 2021-2024
  • Table 7 Distribution of In-Car Entertainment by Channel: % Volume 2019-2024
  • Table 8 Forecast Sales of In-Car Entertainment by Category: Volume 2024-2029
  • Table 9 Forecast Sales of In-Car Entertainment by Category: Value 2024-2029
  • Table 10 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2024-2029
  • Table 11 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2024-2029
CONSUMER ELECTRONICS IN VIETNAM
EXECUTIVE SUMMARY
  • Consumer electronics in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer electronics?
MARKET DATA
  • Table 12 Sales of Consumer Electronics by Category: Volume 2019-2024
  • Table 13 Sales of Consumer Electronics by Category: Value 2019-2024
  • Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
  • Table 15 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
  • Table 16 NBO Company Shares of Consumer Electronics: % Volume 2020-2024
  • Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2021-2024
  • Table 18 Distribution of Consumer Electronics by Channel: % Volume 2019-2024
  • Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2024-2029
  • Table 20 Forecast Sales of Consumer Electronics by Category: Value 2024-2029
  • Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2024-2029
  • Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources