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Cigarettes in New Zealand

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    Report

  • 24 Pages
  • June 2024
  • Region: New Zealand
  • Euromonitor International
  • ID: 2118752
Despite the level of uncertainty and disruption to the regulatory framework governing cigarettes, the shift away from tobacco towards e-vapour products continued to intensify in 2023, although there are concerns over the prevalence of vaping among youth. Vaping has historically been utilised as a smoking cessation tool, however as anti-smoking efforts amplified under the previous Labour government, the regulatory vigour towards vaping was less intense.

The Cigarettes in New Zealand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Cigarettes Including Fine Cut Stick Equivalent.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Cigarettes market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Cigarettes witness volume sales decline as consumers shift to e-vapour products
  • New coalition government reverses new tobacco legislation
  • Tax freeze proposed as new Government targets cost of living pressures
PROSPECTS AND OPPORTUNITIES
  • Continued volume decline expected despite change in regulatory approach
  • As inflationary pressures ease, unit price and value growth expected to slow
  • Shift to e-vapour products to drive down illicit tobacco sales
TAXATION AND PRICING
  • Taxation rates
  • Summary 1 Taxation and Duty Levies 2019-2023
  • Average cigarette pack price breakdown
  • Summary 2 Average Cigarette Pack Price Breakdown: Brand Examples
CATEGORY DATA
  • Table 1 Sales of Cigarettes: Volume 2018-2023
  • Table 2 Sales of Cigarettes by Category: Value 2018-2023
  • Table 3 Sales of Cigarettes: % Volume Growth 2018-2023
  • Table 4 Sales of Cigarettes by Category: % Value Growth 2018-2023
  • Table 5 Sales of Cigarettes by Blend: % Volume 2018-2023
  • Table 6 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2018-2023
  • Table 7 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2018-2023
  • Table 8 Sales of Cigarettes by Pack Size: % Volume 2018-2023
  • Table 9 Sales of Cigarettes by Price Band: % Volume 2018-2023
  • Table 10 NBO Company Shares of Cigarettes: % Volume 2019-2023
  • Table 11 LBN Brand Shares of Cigarettes: % Volume 2020-2023
  • Table 12 Sales of Cigarettes by Distribution Format: % Volume 2018-2023
  • Table 13 Illicit Trade Estimate of Cigarettes: Volume 2018-2023
  • Table 14 Forecast Sales of Cigarettes: Volume 2023-2028
  • Table 15 Forecast Sales of Cigarettes by Category: Value 2023-2028
  • Table 16 Forecast Sales of Cigarettes: % Volume Growth 2023-2028
  • Table 17 Forecast Sales of Cigarettes by Category: % Value Growth 2023-2028
  • Table 18 Forecast Sales of Cigarettes by Blend: % Volume 2023-2028
  • Table 19 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2023-2028
  • Table 20 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2023-2028
  • Table 21 Forecast Sales of Cigarettes by Pack Size: % Volume 2023-2028
  • Table 22 Forecast Sales of Cigarettes by Price Band: % Volume 2023-2028
TOBACCO IN NEW ZEALAND
EXECUTIVE SUMMARY
  • Tobacco in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for tobacco?
OPERATING ENVIRONMENT
  • Legislation
  • Legislative overview
  • Summary 3 Legislation Summary at a Glance
  • Minimum legal smoking age
  • Smoking prevalence
  • Health warnings
  • Plain packaging
  • Advertising and sponsorship
  • Point-of-sale display bans
  • Smoking in public places
  • Flavoured tobacco product ban
  • Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
  • Table 23 Number of Adult Smokers by Gender 2018-2023
MARKET DATA
  • Table 24 Sales of Tobacco by Category: Volume 2018-2023
  • Table 25 Sales of Tobacco by Category: Value 2018-2023
  • Table 26 Sales of Tobacco by Category: % Volume Growth 2018-2023
  • Table 27 Sales of Tobacco by Category: % Value Growth 2018-2023
  • Table 28 Forecast Sales of Tobacco by Category: Volume 2023-2028
  • Table 29 Forecast Sales of Tobacco by Category: Value 2023-2028
  • Table 30 Forecast Sales of Tobacco by Category: % Volume Growth 2023-2028
  • Table 31 Forecast Sales of Tobacco by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 4 Research Sources