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Alcoholic Drinks in the United Kingdom

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    Report

  • 82 Pages
  • June 2024
  • Region: United Kingdom
  • Euromonitor International
  • ID: 222130
2023 was undoubtedly a challenging year for alcoholic drinks in the UK. Overall, volume sales in both on-trade and off-trade fell when compared to 2022. On the other hand, value sales continued to rise, mainly driven by unit price increases as a result of high inflation and rising production costs, rather than greater demand or widespread product innovation.

The Alcoholic Drinks in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Alcoholic drinks in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • On-trade vs off-trade split
  • What next for alcoholic drinks?
MARKET BACKGROUND
  • Legislation
  • Legal purchasing age and legal drinking age
  • Drink driving
  • Advertising
  • Smoking ban
  • Opening hours
  • On-trade establishments
  • Table 1 Number of On-trade Establishments by Type 2017-2023
TAXATION AND DUTY LEVIES
  • Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2024
OPERATING ENVIRONMENT
  • Contraband/parallel trade
  • Duty free
  • Cross-border/private imports
KEY NEW PRODUCT LAUNCHES
  • Outlook
MARKET INDICATORS
  • Table 2 Retail Consumer Expenditure on Alcoholic Drinks 2018-2023
MARKET DATA
  • Table 3 Sales of Alcoholic Drinks by Category: Total Volume 2018-2023
  • Table 4 Sales of Alcoholic Drinks by Category: Total Value 2018-2023
  • Table 5 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2018-2023
  • Table 6 Sales of Alcoholic Drinks by Category: % Total Value Growth 2018-2023
  • Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2023
  • Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2023
  • Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2023
  • Table 10 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2023
  • Table 11 GBO Company Shares of Alcoholic Drinks: % Total Volume 2019-2023
  • Table 12 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2018-2023
  • Table 13 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2023
  • Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2023-2028
  • Table 15 Forecast Sales of Alcoholic Drinks by Category: Total Value 2023-2028
  • Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2023-2028
  • Table 17 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 2 Research Sources
BEER IN THE UNITED KINGDOMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Challenging year for beer in both off-trade and on-trade channels
  • Potential competition for Guinness within stout
  • Popularity of non/low alcohol beer shows no sign of abating
PROSPECTS AND OPPORTUNITIES
  • Interesting future for beer via off-trade as innovation continues
  • On-trade must look to premium or interesting experiences to retain customers
  • Localisation, sustainability and heritage all marketing strategies for big brands
CATEGORY BACKGROUND
  • Lager price band methodology
  • Summary 3 Lager by Price Band 2023
  • Table 18 Number of Breweries 2018-2023
CATEGORY DATA
  • Table 19 Sales of Beer by Category: Total Volume 2018-2023
  • Table 20 Sales of Beer by Category: Total Value 2018-2023
  • Table 21 Sales of Beer by Category: % Total Volume Growth 2018-2023
  • Table 22 Sales of Beer by Category: % Total Value Growth 2018-2023
  • Table 23 Sales of Beer by Off-trade vs On-trade: Volume 2018-2023
  • Table 24 Sales of Beer by Off-trade vs On-trade: Value 2018-2023
  • Table 25 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2018-2023
  • Table 26 Sales of Beer by Off-trade vs On-trade: % Value Growth 2018-2023
  • Table 27 Sales of Beer by Craft vs Standard 2018-2023
  • Table 28 GBO Company Shares of Beer: % Total Volume 2019-2023
  • Table 29 NBO Company Shares of Beer: % Total Volume 2019-2023
  • Table 30 LBN Brand Shares of Beer: % Total Volume 2020-2023
  • Table 31 Forecast Sales of Beer by Category: Total Volume 2023-2028
  • Table 32 Forecast Sales of Beer by Category: Total Value 2023-2028
  • Table 33 Forecast Sales of Beer by Category: % Total Volume Growth 2023-2028
  • Table 34 Forecast Sales of Beer by Category: % Total Value Growth 2023-2028
WINE IN THE UNITED KINGDOMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Declines in 2023 for wine as unfavourable comparisons made with previous year
  • New product development seeks to appeal to younger adults
Alcohol duty changes come into effect in the UKPROSPECTS AND OPPORTUNITIES
Future looks uncertain for wine in the UK
  • Importance for wine producers to expand target audience
  • Growth of economy wine set to encourage polarisation
CATEGORY DATA
  • Table 35 Sales of Wine by Category: Total Volume 2018-2023
  • Table 36 Sales of Wine by Category: Total Value 2018-2023
  • Table 37 Sales of Wine by Category: % Total Volume Growth 2018-2023
  • Table 38 Sales of Wine by Category: % Total Value Growth 2018-2023
  • Table 39 Sales of Wine by Off-trade vs On-trade: Volume 2018-2023
  • Table 40 Sales of Wine by Off-trade vs On-trade: Value 2018-2023
  • Table 41 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2018-2023
  • Table 42 Sales of Wine by Off-trade vs On-trade: % Value Growth 2018-2023
  • Table 43 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2018-2023
  • Table 44 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2018-2023
  • Table 45 Sales of Still White Wine by Price Segment: % Off-trade Volume 2018-2023
  • Table 46 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2018-2023
  • Table 47 GBO Company Shares of Still Light Grape Wine: % Total Volume 2019-2023
  • Table 48 NBO Company Shares of Still Light Grape Wine: % Total Volume 2019-2023
  • Table 49 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2020-2023
  • Table 50 GBO Company Shares of Champagne: % Total Volume 2019-2023
  • Table 51 NBO Company Shares of Champagne: % Total Volume 2019-2023
  • Table 52 LBN Brand Shares of Champagne: % Total Volume 2020-2023
  • Table 53 GBO Company Shares of Other Sparkling Wine: % Total Volume 2019-2023
  • Table 54 NBO Company Shares of Other Sparkling Wine: % Total Volume 2019-2023
  • Table 55 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2020-2023
  • Table 56 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2019-2023
  • Table 57 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2019-2023
  • Table 58 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2020-2023
  • Table 59 GBO Company Shares of Non-grape Wine: % Total Volume 2019-2023
  • Table 60 NBO Company Shares of Non-grape Wine: % Total Volume 2019-2023
  • Table 61 LBN Brand Shares of Non-grape Wine: % Total Volume 2020-2023
  • Table 62 Forecast Sales of Wine by Category: Total Volume 2023-2028
  • Table 63 Forecast Sales of Wine by Category: Total Value 2023-2028
  • Table 64 Forecast Sales of Wine by Category: % Total Volume Growth 2023-2028
  • Table 65 Forecast Sales of Wine by Category: % Total Value Growth 2023-2028
SPIRITS IN THE UNITED KINGDOMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Spirits struggles across the board in 2023
  • Some new product development emerges amid the gloom
  • Gin continues to lose momentum following pandemic surge
PROSPECTS AND OPPORTUNITIES
  • Challenging outlook for spirits
  • Niche of non alcoholic spirits offers space to explore
  • Crucial moment for on-trade establishments, impacting future of spirits
CATEGORY BACKGROUND
  • Vodka, gin, other blended Scotch whisky, dark rum and white rum price band methodology
  • Summary 4 Benchmark Brands 2023
CATEGORY DATA
  • Table 66 Sales of Spirits by Category: Total Volume 2018-2023
  • Table 67 Sales of Spirits by Category: Total Value 2018-2023
  • Table 68 Sales of Spirits by Category: % Total Volume Growth 2018-2023
  • Table 69 Sales of Spirits by Category: % Total Value Growth 2018-2023
  • Table 70 Sales of Spirits by Off-trade vs On-trade: Volume 2018-2023
  • Table 71 Sales of Spirits by Off-trade vs On-trade: Value 2018-2023
  • Table 72 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2018-2023
  • Table 73 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2018-2023
  • Table 74 Sales of Dark Rum by Price Platform: % Total Volume 2018-2023
  • Table 75 Sales of White Rum by Price Platform: % Total Volume 2018-2023
  • Table 76 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2018-2023
  • Table 77 Sales of English Gin by Price Platform: % Total Volume 2018-2023
  • Table 78 Sales of Vodka by Price Platform: % Total Volume 2018-2023
  • Table 79 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2018-2023
  • Table 80 GBO Company Shares of Spirits: % Total Volume 2019-2023
  • Table 81 NBO Company Shares of Spirits: % Total Volume 2019-2023
  • Table 82 LBN Brand Shares of Spirits: % Total Volume 2020-2023
  • Table 83 Forecast Sales of Spirits by Category: Total Volume 2023-2028
  • Table 84 Forecast Sales of Spirits by Category: Total Value 2023-2028
  • Table 85 Forecast Sales of Spirits by Category: % Total Volume Growth 2023-2028
  • Table 86 Forecast Sales of Spirits by Category: % Total Value Growth 2023-2028
CIDER/PERRY IN THE UNITED KINGDOMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Challenging operating environment for cider/perry in 2023
  • Cider/perry in the UK sees considerable innovation
  • High number of brands present in local market
PROSPECTS AND OPPORTUNITIES
Uncertain future for cider/perry in the UK
  • Further innovation can help boost demand for cider/perry
  • The potential for non alcoholic options set to further develop
CATEGORY DATA
  • Table 87 Sales of Cider/Perry: Total Volume 2018-2023
  • Table 88 Sales of Cider/Perry: Total Value 2018-2023
  • Table 89 Sales of Cider/Perry: % Total Volume Growth 2018-2023
  • Table 90 Sales of Cider/Perry: % Total Value Growth 2018-2023
  • Table 91 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2018-2023
  • Table 92 Sales of Cider/Perry by Off-trade vs On-trade: Value 2018-2023
  • Table 93 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2018-2023
  • Table 94 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2018-2023
  • Table 95 GBO Company Shares of Cider/Perry: % Total Volume 2019-2023
  • Table 96 NBO Company Shares of Cider/Perry: % Total Volume 2019-2023
  • Table 97 LBN Brand Shares of Cider/Perry: % Total Volume 2020-2023
  • Table 98 Forecast Sales of Cider/Perry: Total Volume 2023-2028
  • Table 99 Forecast Sales of Cider/Perry: Total Value 2023-2028
  • Table 100 Forecast Sales of Cider/Perry: % Total Volume Growth 2023-2028
  • Table 101 Forecast Sales of Cider/Perry: % Total Value Growth 2023-2028
RTDS IN THE UNITED KINGDOMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Positive year for RTDs
  • Significant innovation as category gains momentum
  • Disappointing news for hard seltzers
PROSPECTS AND OPPORTUNITIES
Promising future outlook for RTDs in the UK
  • New products expected to emerge in local market
  • Diversification in pack size and format set to occur
CATEGORY DATA
  • Table 102 Sales of RTDs by Category: Total Volume 2018-2023
  • Table 103 Sales of RTDs by Category: Total Value 2018-2023
  • Table 104 Sales of RTDs by Category: % Total Volume Growth 2018-2023
  • Table 105 Sales of RTDs by Category: % Total Value Growth 2018-2023
  • Table 106 Sales of RTDs by Off-trade vs On-trade: Volume 2018-2023
  • Table 107 Sales of RTDs by Off-trade vs On-trade: Value 2018-2023
  • Table 108 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2018-2023
  • Table 109 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2018-2023
  • Table 110 GBO Company Shares of RTDs: % Total Volume 2019-2023
  • Table 111 NBO Company Shares of RTDs: % Total Volume 2019-2023
  • Table 112 LBN Brand Shares of RTDs: % Total Volume 2020-2023
  • Table 113 Forecast Sales of RTDs by Category: Total Volume 2023-2028
  • Table 114 Forecast Sales of RTDs by Category: Total Value 2023-2028
  • Table 115 Forecast Sales of RTDs by Category: % Total Volume Growth 2023-2028
  • Table 116 Forecast Sales of RTDs by Category: % Total Value Growth 2023-2028

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