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Eye Care in Germany

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    Report

  • 23 Pages
  • December 2023
  • Region: Germany
  • Euromonitor International
  • ID: 224350
Over the review period, eye care continued to benefit from the growing demand for products that can soothe eye fatigue, which is mainly resulting from extended exposure to digital devices, mainly computers, smartphones, TVs and tablets. Sales continued to deliver steady growth in current value terms in 2023, with this being boosted by unit price increases linked to manufacturers applying revisions to their price lists in response to higher production costs.

The Eye Care in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Standard Eye Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Eye Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EYE CARE IN GERMANYKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Eye care sales supported by consumers’ digital activities
  • Allergy eye care remains strong in 2023
PROSPECTS AND OPPORTUNITIES
  • Positive outlook for eye care
  • More hygienic solutions supported by pack sizes and formats
  • Eye health supplements could shake up the OTC eye care category
CATEGORY DATA
  • Table 1 Sales of Eye Care by Category: Value 2018-2023
  • Table 2 Sales of Eye Care by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Eye Care: % Value 2019-2023
  • Table 4 LBN Brand Shares of Eye Care: % Value 2020-2023
  • Table 5 Forecast Sales of Eye Care by Category: Value 2023-2028
  • Table 6 Forecast Sales of Eye Care by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN GERMANY
EXECUTIVE SUMMARY
  • Consumer health in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
  • Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2018-2023
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
  • Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
  • Summary 1 OTC: Switches 2022-2023
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 2 Research Sources