Nappies/Diapers/Pants in Portugal

The market for nappies/diapers/pants in Portugal experienced stagnant performance in volume terms in 2024. According to Statistics Portugal, there were 84,788 live births during the year, a decrease of 1.4% compared to 2023. This decline in birth rates, alongside an ageing population, is contributing to reduced demand for baby care products. Despite stagnant volume sales, the category registered positive growth in current value terms, primarily driven by price increases.

The Nappies/Diapers/Pants in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Disposable Pants, Nappies/Diapers.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Nappies/Diapers/Pants market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.