Wipes in Switzerland

Retail value sales of wipes increased in 2024, with growth supported by demand for convenient and skincare-aligned solutions. Facial cleansing wipes remained the largest and most dynamic category, with value sales rising notably. Swiss consumers increasingly value time-saving products that support hygiene and skincare routines on the go, particularly those that require minimal commitment or cost.

The Wipes in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Home Care Wipes and Floor Cleaning Systems, Personal Wipes.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wipes market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.