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Writing Instruments in the United Arab Emirates

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    Report

  • 17 Pages
  • January 2025
  • Region: United Arab Emirates
  • Euromonitor International
  • ID: 2321861
In 2023, impressive growth rates by writing instruments in the United Arab Emirates were fuelled by a strong resurgence in retro and nostalgia trends, especially popular among millennials, who comprise the largest demographic in the local market.

The Writing Instrumentsin United Arab Emirates report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Colouring, Markers and Highlighters, Pencils, Pens, Writing Accessories.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Writing Instruments market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Category growth more subdued than previous year as nostalgia trend wanes
  • Colouring leads volume growth within writing instruments
  • MICE events are a major driver of demand for pens
PROSPECTS AND OPPORTUNITIES
  • The rise of the second-hand market
  • Travel spend drives sales of premium writing instruments
  • Room for growth via e-commerce
CATEGORY DATA
  • Table 1 Sales of Writing Instruments by Category: Volume 2019-2024
  • Table 2 Sales of Writing Instruments by Category: Value 2019-2024
  • Table 3 Sales of Writing Instruments by Category: % Volume Growth 2019-2024
  • Table 4 Sales of Writing Instruments by Category: % Value Growth 2019-2024
  • Table 5 NBO Company Shares of Writing Instruments: % Value 2020-2024
  • Table 6 LBN Brand Shares of Writing Instruments: % Value 2021-2024
  • Table 7 Distribution of Writing Instruments by Format: % Value 2019-2024
  • Table 8 Forecast Sales of Writing Instruments by Category: Volume 2024-2029
  • Table 9 Forecast Sales of Writing Instruments by Category: Value 2024-2029
  • Table 10 Forecast Sales of Writing Instruments by Category: % Volume Growth 2024-2029
  • Table 11 Forecast Sales of Writing Instruments by Category: % Value Growth 2024-2029
PERSONAL ACCESSORIES IN THE UNITED ARAB EMIRATES
EXECUTIVE SUMMARY
  • Personal accessories in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for personal accessories?
MARKET DATA
  • Table 12 Sales of Personal Accessories by Category: Volume 2019-2024
  • Table 13 Sales of Personal Accessories by Category: Value 2019-2024
  • Table 14 Sales of Personal Accessories by Category: % Volume Growth 2019-2024
  • Table 15 Sales of Personal Accessories by Category: % Value Growth 2019-2024
  • Table 16 NBO Company Shares of Personal Accessories: % Value 2020-2024
  • Table 17 LBN Brand Shares of Personal Accessories: % Value 2021-2024
  • Table 18 Distribution of Personal Accessories by Format: % Value 2019-2024
  • Table 19 Forecast Sales of Personal Accessories by Category: Volume 2024-2029
  • Table 20 Forecast Sales of Personal Accessories by Category: Value 2024-2029
  • Table 21 Forecast Sales of Personal Accessories by Category: % Volume Growth 2024-2029
  • Table 22 Forecast Sales of Personal Accessories by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources