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Luxury Goods in Argentina

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    Report

  • 41 Pages
  • October 2024
  • Region: Argentina
  • Euromonitor International
  • ID: 2398387
Retail value sales of luxury goods are set to more than double in current terms in Argentina in 2024. The increase in the US dollar price that occurred when the new government came to office in December 2023, as a result of a devaluation of more than 100%, strongly affected prices in luxury goods categories.

The Luxury Goods in Argentina report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers’ shopping patterns. Forecasts to 2028 illustrate how the market is set to change

Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Personal Luxury, Premium and Luxury Cars.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Luxury Goods market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Luxury goods in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for luxury goods?
MARKET DATA
  • Table 1 Sales of Luxury Goods by Category: Value 2019-2024
  • Table 2 Sales of Luxury Goods by Category: % Value Growth 2019-2024
  • Table 3 Inbound Receipts for Luxury Goods by Country of Origin: Value 2019-2024
  • Table 4 NBO Company Shares of Luxury Goods: % Value 2019-2023
  • Table 5 LBN Brand Shares of Luxury Goods: % Value 2020-2023
  • Table 6 Distribution of Luxury Goods by Format and Category: % Value 2024
  • Table 7 Forecast Sales of Luxury Goods by Category: Value 2024-2029
  • Table 8 Forecast Sales of Luxury Goods by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources
EXPERIENTIAL LUXURY IN ARGENTINAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Fall in tourism due to rising prices in the country affects the luxury hotel segment in 2024
  • Casa Lucia, the first Único Hotels project outside Spain, opens in the luxurious neighbourhood of Recoleta
  • Large international groups have limited presence in luxury hotels in Argentina
PROSPECTS AND OPPORTUNITIES
  • Greater connectivity and more luxury orientated offer to boost the arrival of international tourists
  • Minor Hotels group opening new projects in the context of low priced properties
  • Argentine restaurants recognised by the Michelin Guide
CATEGORY DATA
  • Table 9 Sales of Experiential Luxury by Category: Value 2019-2024
  • Table 10 Sales of Experiential Luxury by Category: % Value Growth 2019-2024
  • Table 11 NBO Company Shares of Experiential Luxury: % Value 2019-2023
  • Table 12 LBN Brand Shares of Experiential Luxury: % Value 2020-2023
  • Table 13 Forecast Sales of Experiential Luxury by Category: Value 2024-2029
  • Table 14 Forecast Sales of Experiential Luxury by Category: % Value Growth 2024-2029
FINE WINES/CHAMPAGNE AND SPIRITS IN ARGENTINAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Experience seekers drive fine wines/champagne and spirits growth
  • Major international brands have presence in the country through both international and local players
  • Wine and experiential luxury go hand in hand in the province of Mendoza
PROSPECTS AND OPPORTUNITIES
  • Whisky to see growth as it becomes a trans-generational drink
  • Great growth in the cocktail segment with a large presence of female bartenders
  • Argentine wine positioned amongst the best in the world
CATEGORY DATA
  • Table 15 Sales of Fine Wines/Champagne and Spirits by Category: Value 2019-2024
  • Table 16 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2019-2024
  • Table 17 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2019-2023
  • Table 18 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2020-2023
  • Table 19 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2019-2024
  • Table 20 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2024-2029
  • Table 21 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2024-2029
PREMIUM AND LUXURY CARS IN ARGENTINAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • SUV models gain relevance within premium and luxury cars
  • Mercedes-Benz Argentina SA dominates category
  • Growing offer of hybrid and electric cars in the premium and luxury segment
PROSPECTS AND OPPORTUNITIES
  • Premium and luxury car category will continue its positive development because its target audience is not affected by the ups and downs of the local economy
  • High tax burden affects the value of cars
  • Offering experiences is a key factor in attracting new customers
CATEGORY DATA
  • Table 22 Sales of Premium and Luxury Cars: Value 2019-2024
  • Table 23 Sales of Premium and Luxury Cars: % Value Growth 2019-2024
  • Table 24 NBO Company Shares of Premium and Luxury Cars: % Value 2019-2023
  • Table 25 LBN Brand Shares of Premium and Luxury Cars: % Value 2020-2023
  • Table 26 Forecast Sales of Premium and Luxury Cars: Value 2024-2029
  • Table 27 Forecast Sales of Premium and Luxury Cars: % Value Growth 2024-2029
PERSONAL LUXURY IN ARGENTINAKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Designer apparel and footwear (ready-to-wear)
  • Luxury eyewear
  • Luxury jewellery
  • Luxury leather goods
  • Luxury wearables
  • Luxury timepieces
  • Luxury writing instruments and stationery
  • Super premium beauty and personal care
PROSPECTS AND OPPORTUNITIES
  • More brands entering the country will boost the growth of personal luxury
  • The online channel is gaining in relevance both for the sale of products and for communication
  • Greater customer knowledge and personalised approach are key for personal luxury buyers
CATEGORY DATA
  • Table 28 Sales of Personal Luxury by Category: Value 2019-2024
  • Table 29 Sales of Personal Luxury by Category: % Value Growth 2019-2024
  • Table 30 NBO Company Shares of Personal Luxury: % Value 2019-2023
  • Table 31 LBN Brand Shares of Personal Luxury: % Value 2020-2023
  • Table 32 Distribution of Personal Luxury by Format: % Value 2019-2024
  • Table 33 Forecast Sales of Personal Luxury by Category: Value 2024-2029
  • Table 34 Forecast Sales of Personal Luxury by Category: % Value Growth 2024-2029