+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Breakfast Cereals in China

  • PDF Icon

    Report

  • 37 Pages
  • June 2024
  • Region: China
  • MarketLine
  • ID: 2489112
Breakfast Cereals in China industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The breakfast cereals market consists of retail sales of hot cereals and ready-to-eat cereals. Hot cereals segment consists of traditional products (e.g. porridge oats), instant mixes and ready-to-heat products. Ready-to-eat cereals segment consists of children's breakfast cereals and family breakfast cereals such as, flakes, muesli and other RTE cereals. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2023 exchange rates.
  • The Chinese Breakfast cereals market had total revenues of $2.80 billion in 2023, representing a compound annual growth rate (CAGR) of 4.6% between 2018 and 2023.
  • Market consumption volume increased with a CAGR of 2.3% between 2018 and 2023, to reach a total of 413.9 million kilograms in 2023.
  • The performance of the market is forecast to decelerate, with an anticipated CAGR of 3.8% for the five-year period 2023 - 2028, which is expected to drive the market to a value of $3.38 billion by the end of 2028.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the breakfast cereals market in China
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the breakfast cereals market in China
  • Leading company profiles reveal details of key breakfast cereals market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the China breakfast cereals market with five year forecasts by both value and volume

Reasons to Buy

  • What was the size of the China breakfast cereals market by value in 2023?
  • What will be the size of the China breakfast cereals market in 2028?
  • What factors are affecting the strength of competition in the China breakfast cereals market?
  • How has the market performed over the last five years?
  • What are the main segments that make up China's breakfast cereals market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Chinese breakfast cereals market?
7.3. Which companies have been most successful in increasing their market shares in the last 5 years (2018-2023)?
7.4. Which companies’ market shares have suffered over the same period?
7.5. What are the most popular brands in the Chinese breakfast cereals market?
8 Company Profiles
8.1. Viz Branz Pte Ltd
8.2. Taisun Enterprise Co., Ltd.
8.3. CPW SA
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: China breakfast cereals market value: $ million, 2018-23
Table 2: China breakfast cereals market volume: million kilograms, 2018-23
Table 3: China breakfast cereals market category segmentation: % share, by value, 2018-2023
Table 4: China breakfast cereals market category segmentation: $ million, 2018-2023
Table 5: China breakfast cereals market geography segmentation: $ million, 2023
Table 6: China breakfast cereals market distribution: % share, by value, 2023
Table 7: China breakfast cereals market value forecast: $ million, 2023-28
Table 8: China breakfast cereals market volume forecast: million kilograms, 2023-28
Table 9: China breakfast cereals market share: % share, by value, 2023
Table 10: Viz Branz Pte Ltd: key facts
Table 11: Viz Branz Pte Ltd: Key Employees
Table 12: Taisun Enterprise Co., Ltd.: key facts
Table 13: Taisun Enterprise Co., Ltd.: Annual Financial Ratios
Table 14: Taisun Enterprise Co., Ltd.: Key Employees
Table 15: CPW SA: key facts
Table 16: CPW SA: Key Employees
Table 17: China size of population (million), 2019-23
Table 18: China gdp (constant 2005 prices, $ billion), 2019-23
Table 19: China gdp (current prices, $ billion), 2019-23
Table 20: China inflation, 2019-23
Table 21: China consumer price index (absolute), 2019-23
Table 22: China exchange rate, 2019-23
List of Figures
Figure 1: China breakfast cereals market value: $ million, 2018-23
Figure 2: China breakfast cereals market volume: million kilograms, 2018-23
Figure 3: China breakfast cereals market category segmentation: $ million, 2018-2023
Figure 4: China breakfast cereals market geography segmentation: % share, by value, 2023
Figure 5: China breakfast cereals market distribution: % share, by value, 2023
Figure 6: China breakfast cereals market value forecast: $ million, 2023-28
Figure 7: China breakfast cereals market volume forecast: million kilograms, 2023-28
Figure 8: Forces driving competition in the breakfast cereals market in China, 2023
Figure 9: Drivers of buyer power in the breakfast cereals market in China, 2023
Figure 10: Drivers of supplier power in the breakfast cereals market in China, 2023
Figure 11: Factors influencing the likelihood of new entrants in the breakfast cereals market in China, 2023
Figure 12: Factors influencing the threat of substitutes in the breakfast cereals market in China, 2023
Figure 13: Drivers of degree of rivalry in the breakfast cereals market in China, 2023
Figure 14: China breakfast cereals market share: % share, by value, 2023

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Viz Branz Pte Ltd
  • Taisun Enterprise Co., Ltd.
  • CPW SA