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Breakfast Cereals in Germany

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    Report

  • 38 Pages
  • June 2024
  • Region: Germany
  • MarketLine
  • ID: 2489115
Breakfast Cereals in Germany industry profile provides top-line qualitative and quantitative summary information including: market size (value 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The breakfast cereals market consists of retail sales of hot cereals and ready-to-eat cereals. Hot cereals segment consists of traditional products (e.g. porridge oats), instant mixes and ready-to-heat products. Ready-to-eat cereals segment consists of children's breakfast cereals and family breakfast cereals such as, flakes, muesli and other RTE cereals. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2023 exchange rates.
  • The German Breakfast cereals market had total revenues of $1.40 billion in 2023, representing a compound annual growth rate (CAGR) of 6.7% between 2018 and 2023.
  • Market consumption volume increased with a CAGR of 3.8% between 2018 and 2023, to reach a total of 169.3 million kilograms in 2023.
  • The performance of the market is forecast to accelerate, with an anticipated CAGR of 8.4% for the five-year period 2023 - 2028, which is expected to drive the market to a value of $2.09 billion by the end of 2028.

Scope

  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the breakfast cereals market in Germany
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the breakfast cereals market in Germany
  • Leading company profiles reveal details of key breakfast cereals market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Germany breakfast cereals market with five year forecasts

Reasons to Buy

  • What was the size of the Germany breakfast cereals market by value in 2023?
  • What will be the size of the Germany breakfast cereals market in 2028?
  • What factors are affecting the strength of competition in the Germany breakfast cereals market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Germany's breakfast cereals market?

Table of Contents

1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the German breakfast cereals market?
7.3. Which companies have been most successful in increasing their market shares in the last 5 years (2018-2023)?
7.4. Which companies’ market shares have suffered over the same period?
7.5. What are the most popular brands in the German breakfast cereals market?
8 Company Profiles
8.1. Kellanova
8.2. CPW SA
8.3. Dr. August Oetker Nahrungsmittel KG
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related research
10.4. About the Publisher
List of Tables
Table 1: Germany breakfast cereals market value: $ million, 2018-23
Table 2: Germany breakfast cereals market volume: million kilograms, 2018-23
Table 3: Germany breakfast cereals market category segmentation: % share, by value, 2018-2023
Table 4: Germany breakfast cereals market category segmentation: $ million, 2018-2023
Table 5: Germany breakfast cereals market geography segmentation: $ million, 2023
Table 6: Germany breakfast cereals market distribution: % share, by value, 2023
Table 7: Germany breakfast cereals market value forecast: $ million, 2023-28
Table 8: Germany breakfast cereals market volume forecast: million kilograms, 2023-28
Table 9: Germany breakfast cereals market share: % share, by value, 2023
Table 10: Kellanova: key facts
Table 11: Kellanova: Annual Financial Ratios
Table 12: Kellanova: Key Employees
Table 13: Kellanova: Key Employees Continued
Table 14: CPW SA: key facts
Table 15: CPW SA: Key Employees
Table 16: Dr. August Oetker Nahrungsmittel KG: key facts
Table 17: Germany size of population (million), 2019-23
Table 18: Germany gdp (constant 2005 prices, $ billion), 2019-23
Table 19: Germany gdp (current prices, $ billion), 2019-23
Table 20: Germany inflation, 2019-23
Table 21: Germany consumer price index (absolute), 2019-23
Table 22: Germany exchange rate, 2019-23
List of Figures
Figure 1: Germany breakfast cereals market value: $ million, 2018-23
Figure 2: Germany breakfast cereals market volume: million kilograms, 2018-23
Figure 3: Germany breakfast cereals market category segmentation: $ million, 2018-2023
Figure 4: Germany breakfast cereals market geography segmentation: % share, by value, 2023
Figure 5: Germany breakfast cereals market distribution: % share, by value, 2023
Figure 6: Germany breakfast cereals market value forecast: $ million, 2023-28
Figure 7: Germany breakfast cereals market volume forecast: million kilograms, 2023-28
Figure 8: Forces driving competition in the breakfast cereals market in Germany, 2023
Figure 9: Drivers of buyer power in the breakfast cereals market in Germany, 2023
Figure 10: Drivers of supplier power in the breakfast cereals market in Germany, 2023
Figure 11: Factors influencing the likelihood of new entrants in the breakfast cereals market in Germany, 2023
Figure 12: Factors influencing the threat of substitutes in the breakfast cereals market in Germany, 2023
Figure 13: Drivers of degree of rivalry in the breakfast cereals market in Germany, 2023
Figure 14: Germany breakfast cereals market share: % share, by value, 2023

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Kellanova
  • CPW SA
  • Dr. August Oetker Nahrungsmittel KG