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Fine Wines/Champagne and Spirits in China

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    Report

  • 22 Pages
  • October 2024
  • Region: China
  • Euromonitor International
  • ID: 2507448
Current value sales of fine wines/champagne and spirits are rising by 3% to total CNY853.3 billion in China in 2024, boosted by consumers’ renewed and growing appetite for luxurious experiences and enjoyment.

Fine Wines/Champagne and Spirits in China report offers a comprehensive guide to the size and shape of the Fine Wines/Champagne and Spirits market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Fine Wines/Champagne and Spirits retailing along with the development of consumers’ shopping patterns. Forecasts to 2028 illustrate how the market is set to change

Product coverage:Fine Wines, Luxury Spirits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Fine Wines/Champagne and Spirits market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2024 DEVELOPMENTS
  • Sales supported by taste for luxury and expanding premiumisation, as Champagne partners with Marriott Hotels
  • Premiumisation trends benefit baijiu
  • Younger generations seek to drink less but better as health conscious-drinking takes greater hold, while players work on appealing through culture
PROSPECTS AND OPPORTUNITIES
  • Sales set to rise though players must pay attention to evolving trends and demand
  • Fine wines will lead growth as luxury spirits remains biggest segment
  • Baijiu still ripe for further growth as premiumisation trends persist
CATEGORY DATA
  • Table 1 Sales of Fine Wines/Champagne and Spirits by Category: Value 2019-2024
  • Table 2 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2019-2024
  • Table 3 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2019-2023
  • Table 4 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2020-2023
  • Table 5 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2019-2024
  • Table 6 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2024-2029
  • Table 7 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2024-2029
LUXURY GOODS IN CHINA
EXECUTIVE SUMMARY
  • Luxury goods in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for luxury goods?
MARKET DATA
  • Table 8 Sales of Luxury Goods by Category: Value 2019-2024
  • Table 9 Sales of Luxury Goods by Category: % Value Growth 2019-2024
  • Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2019-2024
  • Table 11 NBO Company Shares of Luxury Goods: % Value 2019-2023
  • Table 12 LBN Brand Shares of Luxury Goods: % Value 2020-2023
  • Table 13 Distribution of Luxury Goods by Format and Category: % Value 2024
  • Table 14 Forecast Sales of Luxury Goods by Category: Value 2024-2029
  • Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
  • Summary 1 Research Sources