Consumer appliances in France witnessed mixed results in 2024. France witnessed soaring inflation in 2022 and 2023 and although inflation stabilised in 2024 the country maintained a high cost of living with consumers continuing to exercise caution in their spending. A slowdown in the real estate market - driven by rising interest rates - also significantly impacted consumer spending and the French economy, particularly for major appliances.
The Consumer Appliances in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Major Appliances, Small Appliances.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
The Consumer Appliances in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Major Appliances, Small Appliances.
Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Appliances market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
EXECUTIVE SUMMARY
- Consumer appliances in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retailing developments
- What next for consumer appliances?
MARKET INDICATORS
- Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2019-2025
- Table 2 Replacement Cycles of Consumer Appliances by Category 2019-2025
MARKET DATA
- Table 3 Sales of Consumer Appliances by Category: Volume 2019-2024
- Table 4 Sales of Consumer Appliances by Category: Value 2019-2024
- Table 5 Sales of Consumer Appliances by Category: % Volume Growth 2019-2024
- Table 6 Sales of Consumer Appliances by Category: % Value Growth 2019-2024
- Table 7 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2019-2024
- Table 8 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2019-2024
- Table 9 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2019-2024
- Table 10 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2019-2024
- Table 11 Sales of Small Appliances by Category: Volume 2019-2024
- Table 12 Sales of Small Appliances by Category: Value 2019-2024
- Table 13 Sales of Small Appliances by Category: % Volume Growth 2019-2024
- Table 14 Sales of Small Appliances by Category: % Value Growth 2019-2024
- Table 15 NBO Company Shares of Major Appliances: % Volume 2020-2024
- Table 16 LBN Brand Shares of Major Appliances: % Volume 2021-2024
- Table 17 NBO Company Shares of Small Appliances: % Volume 2020-2024
- Table 18 LBN Brand Shares of Small Appliances: % Volume 2021-2024
- Table 19 Distribution of Major Appliances by Format: % Volume 2019-2024
- Table 20 Distribution of Small Appliances by Format: % Volume 2019-2024
- Table 21 Forecast Sales of Consumer Appliances by Category: Volume 2024-2029
- Table 22 Forecast Sales of Consumer Appliances by Category: Value 2024-2029
- Table 23 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2024-2029
- Table 24 Forecast Sales of Consumer Appliances by Category: % Value Growth 2024-2029
- Table 25 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2024-2029
- Table 26 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2024-2029
- Table 27 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2024-2029
- Table 28 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2024-2029
- Table 29 Forecast Sales of Small Appliances by Category: Volume 2024-2029
- Table 30 Forecast Sales of Small Appliances by Category: Value 2024-2029
- Table 31 Forecast Sales of Small Appliances by Category: % Volume Growth 2024-2029
- Table 32 Forecast Sales of Small Appliances by Category: % Value Growth 2024-2029
SOURCES
- Summary 1 Research Sources
2024 DEVELOPMENTS
- Economic pressures continue to inform the growth and development of refrigeration appliances in France in 2024
- Performances vary within refrigeration appliances as consumers focus on their essential needs
- Consumers have differing demands but space, energy efficiency and price remain key influences on demand
PROSPECTS AND OPPORTUNITIES
- Forecasted sales fuelled by a coming recovery period
- Bright outlook for electric wine coolers/chillers
- Retailers adopting an omnichannel approach to meet the needs of consumers
CATEGORY DATA
- Table 33 Sales of Refrigeration Appliances by Category: Volume 2019-2024
- Table 34 Sales of Refrigeration Appliances by Category: Value 2019-2024
- Table 35 Sales of Refrigeration Appliances by Category: % Volume Growth 2019-2024
- Table 36 Sales of Refrigeration Appliances by Category: % Value Growth 2019-2024
- Table 37 Sales of Freezers by Format: % Volume 2019-2024
- Table 38 Sales of Freezers by Volume Capacity: % Volume 2019-2024
- Table 39 Sales of Fridge Freezers by Format: % Volume 2019-2024
- Table 40 Sales of Fridge Freezers by Volume Capacity: % Volume 2019-2024
- Table 41 Sales of Fridge Freezers by Smart Appliances: % Volume 2020-2024
- Table 42 Sales of Fridges by Volume Capacity: % Volume 2019-2024
- Table 43 NBO Company Shares of Refrigeration Appliances: % Volume 2020-2024
- Table 44 LBN Brand Shares of Refrigeration Appliances: % Volume 2021-2024
- Table 45 NBO Company Shares of Built-in Fridge Freezers: % Volume 2020-2024
- Table 46 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2020-2024
- Table 47 NBO Company Shares of Built-in Fridges: % Volume 2020-2024
- Table 48 NBO Company Shares of Freestanding Fridges: % Volume 2020-2024
- Table 49 Distribution of Refrigeration Appliances by Format: % Volume 2019-2024
- Table 50 Production of Refrigeration Appliances: Total Volume 2019-2024
- Table 51 Forecast Sales of Refrigeration Appliances by Category: Volume 2024-2029
- Table 52 Forecast Sales of Refrigeration Appliances by Category: Value 2024-2029
- Table 53 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2024-2029
- Table 54 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2024-2029
2024 DEVELOPMENTS
- Home laundry appliances sees a more stable performance as price discounting boosts volume sales
- Sales of automatic dryers benefit from the poor weather in 2024
- Players focus on smart innovations, space saving options and energy efficiency to boost sales
PROSPECTS AND OPPORTUNITIES
- Home laundry appliances expected to face challenges and opportunities over the forecast period
- Built-in home laundry appliances expected to receive more attention over the forecast period
- Urbanisation expected to influence purchasing decisions
CATEGORY DATA
- Table 55 Sales of Home Laundry Appliances by Category: Volume 2019-2024
- Table 56 Sales of Home Laundry Appliances by Category: Value 2019-2024
- Table 57 Sales of Home Laundry Appliances by Category: % Volume Growth 2019-2024
- Table 58 Sales of Home Laundry Appliances by Category: % Value Growth 2019-2024
- Table 59 Sales of Automatic Washer Dryers by Smart Appliances: % Volume 2019-2024
- Table 60 Sales of Automatic Washing Machines by Format: % Volume 2019-2024
- Table 61 Sales of Automatic Washing Machines by Volume Capacity: % Volume 2019-2024
- Table 62 Sales of Automatic Washing Machines by Smart Appliances: % Volume 2020-2024
- Table 63 NBO Company Shares of Home Laundry Appliances: % Volume 2020-2024
- Table 64 LBN Brand Shares of Home Laundry Appliances: % Volume 2021-2024
- Table 65 Distribution of Home Laundry Appliances by Format: % Volume 2019-2024
- Table 66 Production of Home Laundry Appliances: Total Volume 2019-2024
- Table 67 Forecast Sales of Home Laundry Appliances by Category: Volume 2024-2029
- Table 68 Forecast Sales of Home Laundry Appliances by Category: Value 2024-2029
- Table 69 Forecast Sales of Home Laundry Appliances by Category: % Volume Growth 2024-2029
- Table 70 Forecast Sales of Home Laundry Appliances by Category: % Value Growth 2024-2029
2024 DEVELOPMENTS
- Sales of dishwashers decline in 2024 as real estate market stalls
- Consumers look for energy efficient and durable dishwashers
- Appliances and electronics specialists and e-commerce the big winners in 2024 as consumers go in search of value
PROSPECTS AND OPPORTUNITIES
- Brighter outlook for dishwashers with an anticipated improvement in the housing market
- BSH France expected to remain on top
- Smart solutions and energy efficiency likely to be a focus of new product development while second-hand market could present competition
CATEGORY DATA
- Table 71 Sales of Dishwashers by Category: Volume 2019-2024
- Table 72 Sales of Dishwashers by Category: Value 2019-2024
- Table 73 Sales of Dishwashers by Category: % Volume Growth 2019-2024
- Table 74 Sales of Dishwashers by Category: % Value Growth 2019-2024
- Table 75 Sales of Dishwashers by Format: % Volume 2019-2024
- Table 76 Sales of Dishwashers by Smart Appliances: % Volume 2020-2024
- Table 77 NBO Company Shares of Dishwashers: % Volume 2020-2024
- Table 78 LBN Brand Shares of Dishwashers: % Volume 2021-2024
- Table 79 Distribution of Dishwashers by Format: % Volume 2019-2024
- Table 80 Production of Dishwashers: Total Volume 2019-2024
- Table 81 Forecast Sales of Dishwashers by Category: Volume 2024-2029
- Table 82 Forecast Sales of Dishwashers by Category: Value 2024-2029
- Table 83 Forecast Sales of Dishwashers by Category: % Volume Growth 2024-2029
- Table 84 Forecast Sales of Dishwashers by Category: % Value Growth 2024-2029
2024 DEVELOPMENTS
- Sales slump in 2024 due to economic pressures and France’s struggling housing market
- Appliances and electronics specialists remain on top thanks to their wide offer and competitive prices
- Premiumisation provides opportunities for value growth
PROSPECTS AND OPPORTUNITIES
- Anticipated recovery in the housing market spells good news for large cooking appliances with the focus on built-in formats
- Minimalist and smart options expected to draw interest while Made in France claims still offer potential
- Home products specialists expected to see improved footfall as the housing market recovers
CATEGORY DATA
- Table 85 Sales of Large Cooking Appliances by Category: Volume 2019-2024
- Table 86 Sales of Large Cooking Appliances by Category: Value 2019-2024
- Table 87 Sales of Large Cooking Appliances by Category: % Volume Growth 2019-2024
- Table 88 Sales of Large Cooking Appliances by Category: % Value Growth 2019-2024
- Table 89 Sales of Built-in Hobs by Format: % Volume 2019-2024
- Table 90 Sales of Ovens by Smart Appliances: % Volume 2020-2024
- Table 91 NBO Company Shares of Large Cooking Appliances: % Volume 2020-2024
- Table 92 LBN Brand Shares of Large Cooking Appliances: % Volume 2021-2024
- Table 93 NBO Company Shares of Built-in Hobs: % Volume 2020-2024
- Table 94 NBO Company Shares of Ovens: % Volume 2020-2024
- Table 95 NBO Company Shares of Cooker Hoods: % Volume 2020-2024
- Table 96 NBO Company Shares of Built-in Cooker Hoods: % Volume 2020-2024
- Table 97 NBO Company Shares of Freestanding Cooker Hoods: % Volume 2020-2024
- Table 98 NBO Company Shares of Cookers: % Volume 2020-2024
- Table 99 NBO Company Shares of Range Cookers: % Volume 2020-2024
- Table 100 Distribution of Large Cooking Appliances by Format: % Volume 2019-2024
- Table 101 Production of Large Cooking Appliances: Total Volume 2019-2024
- Table 102 Forecast Sales of Large Cooking Appliances by Category: Volume 2024-2029
- Table 103 Forecast Sales of Large Cooking Appliances by Category: Value 2024-2029
- Table 104 Forecast Sales of Large Cooking Appliances by Category: % Volume Growth 2024-2029
- Table 105 Forecast Sales of Large Cooking Appliances by Category: % Value Growth 2024-2029
2024 DEVELOPMENTS
- Sales of microwaves decline in 2024 as the category suffers from signs of maturity and a deflated housing market
- Microwaves still seen as a convenient appliance to keep in the home but a lack of innovation is limiting the category’s progress
- Appliances and electronics specialists and e-commerce the big winners in 2024 as consumers go in search of the best value options
PROSPECTS AND OPPORTUNITIES
- Category maturity likely to remain an obstacle to growth
- Built-in microwaves seen to have stronger growth potential but freestanding models will remain on top
- Microwaves expected to face increasing competition from substitutes
CATEGORY DATA
- Table 106 Sales of Microwaves by Category: Volume 2019-2024
- Table 107 Sales of Microwaves by Category: Value 2019-2024
- Table 108 Sales of Microwaves by Category: % Volume Growth 2019-2024
- Table 109 Sales of Microwaves by Category: % Value Growth 2019-2024
- Table 110 Sales of Microwaves by Smart Appliances: % Volume 2020-2024
- Table 111 NBO Company Shares of Microwaves: % Volume 2020-2024
- Table 112 LBN Brand Shares of Microwaves: % Volume 2021-2024
- Table 113 Distribution of Microwaves by Format: % Volume 2019-2024
- Table 114 Production of Microwaves: Total Volume 2019-2024
- Table 115 Forecast Sales of Microwaves by Category: Volume 2024-2029
- Table 116 Forecast Sales of Microwaves by Category: Value 2024-2029
- Table 117 Forecast Sales of Microwaves by Category: % Volume Growth 2024-2029
- Table 118 Forecast Sales of Microwaves by Category: % Value Growth 2024-2029
2024 DEVELOPMENTS
- Saes of cooking robots coming under pressure as consumers have other priorities
- Food preparation market suffers arbitrages
- Shark-Ninja takes France by storm with new and innovative products
PROSPECTS AND OPPORTUNITIES
- Robots will come back to growth mid-forecast period
- Appliances that accompany more health developments
- Retailers likely to focus on omnichannel strategies to deliver the strongest results
CATEGORY DATA
- Table 119 Sales of Food Preparation Appliances by Category: Volume 2019-2024
- Table 120 Sales of Food Preparation Appliances by Category: Value 2019-2024
- Table 121 Sales of Food Preparation Appliances by Category: % Volume Growth 2019-2024
- Table 122 Sales of Food Preparation Appliances by Category: % Value Growth 2019-2024
- Table 123 NBO Company Shares of Food Preparation Appliances: % Volume 2020-2024
- Table 124 LBN Brand Shares of Food Preparation Appliances: % Volume 2021-2024
- Table 125 Distribution of Food Preparation Appliances by Format: % Volume 2019-2024
- Table 126 Forecast Sales of Food Preparation Appliances by Category: Volume 2024-2029
- Table 127 Forecast Sales of Food Preparation Appliances by Category: Value 2024-2029
- Table 128 Forecast Sales of Food Preparation Appliances by Category: % Volume Growth 2024-2029
- Table 129 Forecast Sales of Food Preparation Appliances by Category: % Value Growth 2024-2029
2024 DEVELOPMENTS
- Air fryers and pod coffee machines key to growth in 2024
- Other appliances of the category have mixed performances
- Competition remains strong in 2024 with a focus on partnerships, price promotions, marketing and innovation
PROSPECTS AND OPPORTUNITIES
- Air fryers likely to remain the main source of growth
- Focus on healthy cooking should drive more sales in some categories
- Distribution and sustainability likely to be a focus of younger consumers when shopping for small cooking appliances
CATEGORY DATA
- Table 130 Sales of Small Cooking Appliances by Category: Volume 2019-2024
- Table 131 Sales of Small Cooking Appliances by Category: Value 2019-2024
- Table 132 Sales of Small Cooking Appliances by Category: % Volume Growth 2019-2024
- Table 133 Sales of Small Cooking Appliances by Category: % Value Growth 2019-2024
- Table 134 Sales of Freestanding Hobs by Format: % Volume 2019-2024
- Table 135 NBO Company Shares of Small Cooking Appliances: % Volume 2020-2024
- Table 136 LBN Brand Shares of Small Cooking Appliances: % Volume 2021-2024
- Table 137 Distribution of Small Cooking Appliances by Format: % Volume 2019-2024
- Table 138 Forecast Sales of Small Cooking Appliances by Category: Volume 2024-2029
- Table 139 Forecast Sales of Small Cooking Appliances by Category: Value 2024-2029
- Table 140 Forecast Sales of Small Cooking Appliances by Category: % Volume Growth 2024-2029
- Table 141 Forecast Sales of Small Cooking Appliances by Category: % Value Growth 2024-2029
2024 DEVELOPMENTS
- Steady sales of traditional models
- Rise of the robots
- Dyson and Rowenta lead, with Shark making waves
PROSPECTS AND OPPORTUNITIES
- Wet and dry models expected to benefit from further growth while right-to-repair legislation should present challenges and opportunities
- Premiumisation could be key to growth
- Distribution landscape likely to remain stable albeit with a growing focus on e-commerce
CATEGORY DATA
- Table 142 Sales of Vacuum Cleaners by Category: Volume 2019-2024
- Table 143 Sales of Vacuum Cleaners by Category: Value 2019-2024
- Table 144 Sales of Vacuum Cleaners by Category: % Volume Growth 2019-2024
- Table 145 Sales of Vacuum Cleaners by Category: % Value Growth 2019-2024
- Table 146 Sales of Robotic Vacuum Cleaners by Smart Appliances: % Volume 2020-2024
- Table 147 NBO Company Shares of Vacuum Cleaners: % Volume 2020-2024
- Table 148 LBN Brand Shares of Vacuum Cleaners: % Volume 2021-2024
- Table 149 Distribution of Vacuum Cleaners by Format: % Volume 2019-2024
- Table 150 Forecast Sales of Vacuum Cleaners by Category: Volume 2024-2029
- Table 151 Forecast Sales of Vacuum Cleaners by Category: Value 2024-2029
- Table 152 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2024-2029
- Table 153 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2024-2029
2024 DEVELOPMENTS
- Oral care appliances props up sales of personal care appliances as consumers economise
- Competition heats up in hair care appliances as Dyson Airstrait hits retailers’ shelves in 2024
- E-commerce on the up as consumers look for value and convenience
PROSPECTS AND OPPORTUNITIES
- Focus on dental health set to continue fuelling strong demand for oral care appliances
- Body shavers with lower growth potential, hair styling still with some potential
- Online marketplaces expected to be fertile ground for sales of personal care appliances
CATEGORY DATA
- Table 154 Sales of Personal Care Appliances by Category: Volume 2019-2024
- Table 155 Sales of Personal Care Appliances by Category: Value 2019-2024
- Table 156 Sales of Personal Care Appliances by Category: % Volume Growth 2019-2024
- Table 157 Sales of Personal Care Appliances by Category: % Value Growth 2019-2024
- Table 158 Sales of Body Shavers by Format: % Volume 2019-2024
- Table 159 Sales of Hair Care Appliances by Format: % Volume 2019-2024
- Table 160 NBO Company Shares of Personal Care Appliances 2020-2024
- Table 161 LBN Brand Shares of Personal Care Appliances 2021-2024
- Table 162 Distribution of Personal Care Appliances by Format: % Volume 2019-2024
- Table 163 Forecast Sales of Personal Care Appliances by Category: Volume 2024-2029
- Table 164 Forecast Sales of Personal Care Appliances by Category: Value 2024-2029
- Table 165 Forecast Sales of Personal Care Appliances by Category: % Volume Growth 2024-2029
- Table 166 Forecast Sales of Personal Care Appliances by Category: % Value Growth 2024-2029
2024 DEVELOPMENTS
- The poor weather in 2024 impacts demand for cooling fans but focus on health and wellbeing boosts demand for air purifiers
- Air conditioners continues to grow despite obstacles
- Distribution landscape influenced by the product type and the search for value
PROSPECTS AND OPPORTUNITIES
- Online marketplaces expected to influence the future of air treatment products
- Cooling driven by ACs, in competition with heat pumps
- Air purifiers still full of potential as pollution concerns rise
CATEGORY DATA
- Table 167 Sales of Air Treatment Products by Category: Volume 2019-2024
- Table 168 Sales of Air Treatment Products by Category: Value 2019-2024
- Table 169 Sales of Air Treatment Products by Category: % Volume Growth 2019-2024
- Table 170 Sales of Air Treatment Products by Category: % Value Growth 2019-2024
- Table 171 Sales of Air Conditioners by Smart Appliances: % Volume 2020-2024
- Table 172 NBO Company Shares of Air Treatment Products: % Volume 2020-2024
- Table 173 LBN Brand Shares of Air Treatment Products: % Volume 2021-2024
- Table 174 Distribution of Air Treatment Products by Format: % Volume 2019-2024
- Table 175 Production of Air Conditioners: Total Volume 2019-2024
- Table 176 Forecast Sales of Air Treatment Products by Category: Volume 2024-2029
- Table 177 Forecast Sales of Air Treatment Products by Category: Value 2024-2029
- Table 178 Forecast Sales of Air Treatment Products by Category: % Volume Growth 2024-2029
- Table 179 Forecast Sales of Air Treatment Products by Category: % Value Growth 2024-2029