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Consumer Health in Ireland

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    Report

  • 104 Pages
  • October 2024
  • Region: Ireland
  • Euromonitor International
  • ID: 2570103
In 2024, consumer health in Ireland is expected to continue to see retail current value growth, despite inflationary pressures and changing consumer habits. Growth is mainly being driven by more people becoming aware of self-medication options, a stronger focus on health and wellness, and the continuing rise of shopping via retail e-commerce.

The Consumer Health in Ireland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Health market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Consumer health in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?
MARKET INDICATORS
  • Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
  • Table 2 Life Expectancy at Birth 2019-2024
MARKET DATA
  • Table 3 Sales of Consumer Health by Category: Value 2019-2024
  • Table 4 Sales of Consumer Health by Category: % Value Growth 2019-2024
  • Table 5 NBO Company Shares of Consumer Health: % Value 2020-2024
  • Table 6 LBN Brand Shares of Consumer Health: % Value 2021-2024
  • Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
  • Table 8 Distribution of Consumer Health by Format: % Value 2019-2024
  • Table 9 Distribution of Consumer Health by Format and Category: % Value 2024
  • Table 10 Forecast Sales of Consumer Health by Category: Value 2024-2029
  • Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources
ANALGESICS IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • After a boost to sales from the tripledemic, stability returns
  • Leading product types remain the same
  • Aspirin ageing not well
PROSPECTS AND OPPORTUNITIES
  • A return to a more stable performance, and a move to generic products
  • Losses of previous leader unlikely to be regained
  • Paediatric analgesics are a priority for Irish parents
CATEGORY DATA
  • Table 12 Sales of Analgesics by Category: Value 2019-2024
  • Table 13 Sales of Analgesics by Category: % Value Growth 2019-2024
  • Table 14 NBO Company Shares of Analgesics: % Value 2020-2024
  • Table 15 LBN Brand Shares of Analgesics: % Value 2021-2024
  • Table 16 Forecast Sales of Analgesics by Category: Value 2024-2029
  • Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2024-2029
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Brands maintain dominance
  • Further gains for retail e-commerce
PROSPECTS AND OPPORTUNITIES
  • Moderate growth forecast, with systemic antihistamines/allergy remedies set to perform well
  • Challenges for leading brands amidst regulatory scrutiny
  • Opportunities for generic and budget-friendly alternatives
CATEGORY DATA
  • Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2019-2024
  • Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2019-2024
  • Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2020-2024
  • Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2021-2024
  • Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2024-2029
  • Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2024-2029
DIGESTIVE REMEDIES IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Growth continues, while antacids maintains dominance amidst changing consumer preferences
  • Rising demand for IBS treatments and proton pump inhibitors
  • Return to normal travel patterns maintains growth for several categories
PROSPECTS AND OPPORTUNITIES
  • Growth likely to be limited as different pressures affect sales
  • Potential challenges for established antacids brands
  • Expanding role of rehydration solutions
CATEGORY DATA
  • Table 24 Sales of Digestive Remedies by Category: Value 2019-2024
  • Table 25 Sales of Digestive Remedies by Category: % Value Growth 2019-2024
  • Table 26 NBO Company Shares of Digestive Remedies: % Value 2020-2024
  • Table 27 LBN Brand Shares of Digestive Remedies: % Value 2021-2024
  • Table 28 Forecast Sales of Digestive Remedies by Category: Value 2024-2029
  • Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2024-2029
DERMATOLOGICALS IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Value growth continues, although this remains limited
  • Rising consumer interest in preventive care
  • Strong players in individual categories
PROSPECTS AND OPPORTUNITIES
  • Continued growth as consumers look for effective treatments
  • Innovation and product diversification
  • Retail e-commerce set to maintain its growth trend
CATEGORY DATA
  • Table 30 Sales of Dermatologicals by Category: Value 2019-2024
  • Table 31 Sales of Dermatologicals by Category: % Value Growth 2019-2024
  • Table 32 NBO Company Shares of Dermatologicals: % Value 2020-2024
  • Table 33 LBN Brand Shares of Dermatologicals: % Value 2021-2024
  • Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2021-2024
  • Table 35 Forecast Sales of Dermatologicals by Category: Value 2024-2029
  • Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2024-2029
NRT SMOKING CESSATION AIDS IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Increasing demand for NRT gum
  • McNeil Healthcare maintains its dominance
  • Government support enhances accessibility
PROSPECTS AND OPPORTUNITIES
  • Sustained growth anticipated for NRT smoking cessation aids
  • Innovation and product development
  • Challenges from alternative cessation methods
CATEGORY INDICATORS
  • Table 37 Number of Smokers by Gender 2019-2024
CATEGORY DATA
  • Table 38 Sales of NRT Smoking Cessation Aids by Category: Value 2019-2024
  • Table 39 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2019-2024
  • Table 40 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2020-2024
  • Table 41 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2021-2024
  • Table 42 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2024-2029
  • Table 43 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2024-2029
SLEEP AIDS IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Increased demand for sleep aids
  • Shift towards OTC solutions, but competition from alternatives
  • Polarisation of share, with the leader and the smallest players both performing well
PROSPECTS AND OPPORTUNITIES
  • Sustained growth expected for sleep aids
  • Evolving consumer preferences
  • Potential for new entrants
CATEGORY DATA
  • Table 44 Sales of Sleep Aids: Value 2019-2024
  • Table 45 Sales of Sleep Aids: % Value Growth 2019-2024
  • Table 46 NBO Company Shares of Sleep Aids: % Value 2020-2024
  • Table 47 LBN Brand Shares of Sleep Aids: % Value 2021-2024
  • Table 48 Forecast Sales of Sleep Aids: Value 2024-2029
  • Table 49 Forecast Sales of Sleep Aids: % Value Growth 2024-2029
EYE CARE IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Consumer demand for eye care products increases
  • More innovation in eye care
  • Quality is important in eye care
PROSPECTS AND OPPORTUNITIES
  • Growth expected for both standard and allergy eye care
  • Expansion of sales via retail e-commerce expected
  • Focus on preventive eye care could have positive and negative impacts
CATEGORY DATA
  • Table 50 Sales of Eye Care by Category: Value 2019-2024
  • Table 51 Sales of Eye Care by Category: % Value Growth 2019-2024
  • Table 52 NBO Company Shares of Eye Care: % Value 2020-2024
  • Table 53 LBN Brand Shares of Eye Care: % Value 2021-2024
  • Table 54 Forecast Sales of Eye Care by Category: Value 2024-2029
  • Table 55 Forecast Sales of Eye Care by Category: % Value Growth 2024-2029
WOUND CARE IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Sustained growth in demand for wound care products
  • Sticking plasters/adhesive bandages leads in terms of sales and growth
  • Private label gains ground due to lower prices and innovation
PROSPECTS AND OPPORTUNITIES
  • Stable growth expected moving forward
  • Innovation and new product development
  • Continued expansion of private label
CATEGORY DATA
  • Table 56 Sales of Wound Care by Category: Value 2019-2024
  • Table 57 Sales of Wound Care by Category: % Value Growth 2019-2024
  • Table 58 NBO Company Shares of Wound Care: % Value 2020-2024
  • Table 59 LBN Brand Shares of Wound Care: % Value 2021-2024
  • Table 60 Forecast Sales of Wound Care by Category: Value 2024-2029
  • Table 61 Forecast Sales of Wound Care by Category: % Value Growth 2024-2029
VITAMINS IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Solid growth for vitamins, but the peak growth rates have passed
  • Seven Seas maintains its dynamism as consumers look for convenience
  • Vitamins B and D are a winning combination
PROSPECTS AND OPPORTUNITIES
  • Stable growth expected, with a focus on overall health and immunity
  • Challenges and opportunities for vitamins
  • Retailers are keen to develop private label products, but there are challenges
CATEGORY DATA
  • Table 62 Sales of Vitamins by Category: Value 2019-2024
  • Table 63 Sales of Vitamins by Category: % Value Growth 2019-2024
  • Table 64 Sales of Multivitamins by Positioning: % Value 2019-2024
  • Table 65 NBO Company Shares of Vitamins: % Value 2020-2024
  • Table 66 LBN Brand Shares of Vitamins: % Value 2021-2024
  • Table 67 Forecast Sales of Vitamins by Category: Value 2024-2029
  • Table 68 Forecast Sales of Vitamins by Category: % Value Growth 2024-2029
DIETARY SUPPLEMENTS IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Demand rises due to education and the maintenance of habits post-pandemic
  • Awareness of digestive health drives growth for probiotic supplements
  • Focus on immunity and preventive health
PROSPECTS AND OPPORTUNITIES
  • Probiotic supplements will continue to see rising interest
  • E-commerce expansion likely to continue
  • Sustainability and clean label will be increasingly important
CATEGORY DATA
  • Table 69 Sales of Dietary Supplements by Category: Value 2019-2024
  • Table 70 Sales of Dietary Supplements by Category: % Value Growth 2019-2024
  • Table 71 Sales of Dietary Supplements by Positioning: % Value 2019-2024
  • Table 72 NBO Company Shares of Dietary Supplements: % Value 2020-2024
  • Table 73 LBN Brand Shares of Dietary Supplements: % Value 2021-2024
  • Table 74 Forecast Sales of Dietary Supplements by Category: Value 2024-2029
  • Table 75 Forecast Sales of Dietary Supplements by Category: % Value Growth 2024-2029
WEIGHT MANAGEMENT AND WELLBEING IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • An increasing number of consumers turn to diet and exercise to lose weight
  • Meal replacement fails to return to growth, but slimming teas performs well
  • Impact of prescription weight loss solutions and sports nutrition
PROSPECTS AND OPPORTUNITIES
  • Little value movement expected as consumers doubt product efficacy
  • Opportunities for growth may still remain
  • Surgical solutions for obesity remain a threat to growth
CATEGORY DATA
  • Table 76 Sales of Weight Management and Wellbeing by Category: Value 2019-2024
  • Table 77 Sales of Weight Management and Wellbeing by Category: % Value Growth 2019-2024
  • Table 78 NBO Company Shares of Weight Management and Wellbeing: % Value 2020-2024
  • Table 79 LBN Brand Shares of Weight Management and Wellbeing: % Value 2021-2024
  • Table 80 Forecast Sales of Weight Management and Wellbeing by Category: Value 2024-2029
  • Table 81 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2024-2029
SPORTS NUTRITION IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Increasing mainstream adoption of sports nutrition
  • Innovations in product formats and functional ingredients
  • Local player Glanbia Plc reinforces its second position in sports nutrition
PROSPECTS AND OPPORTUNITIES
  • Increasing interest in health, exercise, and image will help drive growth
  • Expansion into non-protein sports nutrition
  • Growth of retail e-commerce set to continue
CATEGORY DATA
  • Table 82 Sales of Sports Nutrition by Category: Value 2019-2024
  • Table 83 Sales of Sports Nutrition by Category: % Value Growth 2019-2024
  • Table 84 NBO Company Shares of Sports Nutrition: % Value 2020-2024
  • Table 85 LBN Brand Shares of Sports Nutrition: % Value 2021-2024
  • Table 86 Forecast Sales of Sports Nutrition by Category: Value 2024-2029
  • Table 87 Forecast Sales of Sports Nutrition by Category: % Value Growth 2024-2029
HERBAL/TRADITIONAL PRODUCTS IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Stabilisation of growth for herbal/traditional products
  • Herbal/traditional sleep aids sees dynamism
  • Innovation driving competition in a fragmented competitive landscape
PROSPECTS AND OPPORTUNITIES
  • Expansion of smaller categories expected
  • Consumer education as a growth lever
  • Demand for holistic health solutions is on the rise
CATEGORY DATA
  • Table 88 Sales of Herbal/Traditional Products by Category: Value 2019-2024
  • Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024
  • Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2020-2024
  • Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2021-2024
  • Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2024-2029
  • Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2024-2029
PAEDIATRIC CONSUMER HEALTH IN IRELANDKEY DATA FINDINGS
2024 DEVELOPMENTS
  • Growth for paediatric analgesics and paediatric vitamins and dietary supplements
  • Nurofen takes the lead in paediatric consumer health
  • Expansion of product ranges in vitamins and dietary supplements
PROSPECTS AND OPPORTUNITIES
  • Expectation of continued rise in demand for immunity-boosting products
  • Innovation in delivery formats
  • Digital marketing and online sales growth
CATEGORY DATA
  • Table 94 Sales of Paediatric Consumer Health by Category: Value 2019-2024
  • Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2019-2024
  • Table 96 NBO Company Shares of Paediatric Consumer Health: % Value 2020-2024
  • Table 97 LBN Brand Shares of Paediatric Consumer Health: % Value 2021-2024
  • Table 98 Forecast Sales of Paediatric Consumer Health by Category: Value 2024-2029
  • Table 99 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2024-2029