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Vacuum Cleaners in Morocco

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    Report

  • 34 Pages
  • January 2024
  • Region: Morocco
  • Euromonitor International
  • ID: 2595559
In 2023, retail volume sales of vacuum cleaners gained momentum, although totals still remain below 2019 levels. Sales of vacuum cleaners are mostly driven by replacements when a product breaks down. The tough economic conditions mean people are opting to fix their existing vacuum cleaner rather than buying a new one. Retailers and manufacturers continue to use discounting strategies to try and push sales.

The Vacuum Cleaners in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Robotic Vacuum Cleaners, Standard Vacuum Cleaners.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Vacuum Cleaners market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

VACUUM CLEANERS IN MOROCCOKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Volume sales strengthen in Morocco
  • Premium vacuum cleaners gain appeal
  • Expansion of smart vacuum cleaners
PROSPECTS AND OPPORTUNITIES
  • Consumers keen on premium vacuum cleaners
  • Data privacy is a growing issue in Morocco
  • Improving economy should encourage replacement purchases
CATEGORY DATA
  • Table 1 Sales of Vacuum Cleaners by Category: Volume 2018-2023
  • Table 2 Sales of Vacuum Cleaners by Category: Value 2018-2023
  • Table 3 Sales of Vacuum Cleaners by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Vacuum Cleaners by Category: % Value Growth 2018-2023
  • Table 5 Sales of Robotic Vacuum Cleaners by Smart Appliances: % Volume 2019-2023
  • Table 6 NBO Company Shares of Vacuum Cleaners: % Volume 2019-2023
  • Table 7 LBN Brand Shares of Vacuum Cleaners: % Volume 2020-2023
  • Table 8 Distribution of Vacuum Cleaners by Format: % Volume 2018-2023
  • Table 9 Forecast Sales of Vacuum Cleaners by Category: Volume 2023-2028
  • Table 10 Forecast Sales of Vacuum Cleaners by Category: Value 2023-2028
  • Table 11 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2023-2028
  • Table 12 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2023-2028
CONSUMER APPLIANCES IN MOROCCO
EXECUTIVE SUMMARY
  • Consumer appliances in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer appliances?
MARKET INDICATORS
  • Table 13 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2024
  • Table 14 Replacement Cycles of Consumer Appliances by Category 2018-2024
MARKET DATA
  • Table 15 Sales of Consumer Appliances by Category: Volume 2018-2023
  • Table 16 Sales of Consumer Appliances by Category: Value 2018-2023
  • Table 17 Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
  • Table 18 Sales of Consumer Appliances by Category: % Value Growth 2018-2023
  • Table 19 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
  • Table 20 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
  • Table 21 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
  • Table 22 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
  • Table 23 Sales of Small Appliances by Category: Volume 2018-2023
  • Table 24 Sales of Small Appliances by Category: Value 2018-2023
  • Table 25 Sales of Small Appliances by Category: % Volume Growth 2018-2023
  • Table 26 Sales of Small Appliances by Category: % Value Growth 2018-2023
  • Table 27 NBO Company Shares of Major Appliances: % Volume 2019-2023
  • Table 28 LBN Brand Shares of Major Appliances: % Volume 2020-2023
  • Table 29 NBO Company Shares of Small Appliances: % Volume2019-2023
  • Table 30 LBN Brand Shares of Small Appliances: % Volume2020-2023
  • Table 31 Distribution of Major Appliances by Format: % Volume 2018-2023
  • Table 32 Distribution of Small Appliances by Format: % Volume 2018-2023
  • Table 33 Forecast Sales of Consumer Appliances by Category: Volume 2023-2028
  • Table 34 Forecast Sales of Consumer Appliances by Category: Value 2023-2028
  • Table 35 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2023-2028
  • Table 36 Forecast Sales of Consumer Appliances by Category: % Value Growth 2023-2028
  • Table 37 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2023-2028
  • Table 38 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2023-2028
  • Table 39 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2023-2028
  • Table 40 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2023-2028
  • Table 41 Forecast Sales of Small Appliances by Category: Volume 2023-2028
  • Table 42 Forecast Sales of Small Appliances by Category: Value 2023-2028
  • Table 43 Forecast Sales of Small Appliances by Category: % Volume Growth 2023-2028
  • Table 44 Forecast Sales of Small Appliances by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources